Content Marketing Institute

DECEMBER 4, 2017

The CMI team posted videos before the 2017 Intelligent Content Conference (spoiler alert: we’ll do it again for ICC 2018 because they were effective). The content team that supports Interop ITX , an event for tech leaders, fields topical research surveys and shares the results with attendees, prospects, and speakers. Click To Tweet.

Thought Leadership 111

Thought Leadership Education Promotion Event Marketing 111

Hubspot Marketing

MARCH 4, 2019

We’ll outline the top 19 content marketing tools in 2019. The 19 Best Content Marketing Tools in 2019. Google Analytics. HubSpot offers many content marketing tools, and many of them are free to try. As of August 2018, VentureBeat reported that WordPress powers about 30% of the internet in general. Google Docs.

Content Marketing 111

Content Marketing Analytics Marketers Marketing 111

Content Marketing Institute

APRIL 4, 2018

Let’s explore two practical and easy-to-understand ways marketers use dataviz as well as real-world cases showing how it’s applied. Dataviz as marketing insight. The scenario Scott explains – living at a time of data abundance – is particularly true for marketers. Research can take many forms. Dataviz as content.

Marketers 111

Marketers Marketing Thought Leadership User-Generated 111

Hubspot Marketing

OCTOBER 27, 2022

Do you want to target a new group of people or expand your current target market? Revisiting your audience parameters by conducting market research each year is crucial to growing your audience. A few vital parts of content management include content creation, content publication, and content analytics.

eBook 145

eBook User-Generated Inbound Marketing Marketing Plan 145

SocialPilot

MARCH 12, 2024

That is when they devised the “The Truth Is Hard” campaign, one of the most effective integrated marketing campaigns, launched for the first time on 26th February 2017. In 2018, The New York Times published a simple video demonstrating the clarity of news production in its office.

Automobile 106

Automobile Marketers Marketing Social Media Marketing 106

Search Engine Land

JANUARY 15, 2023

2019: A law passed in 2018 mandated that search engine results be filtered through the federal state information system (FGIS). 2018: Jurado was drawn in a powerful pose against a backdrop inspired by the film “High Noon.”. Vizu Seeking To ‘Democratize’ Market Research. by Rachel Lindteigen.

Search Marketers 78

Search Marketers Real Estate SEO Marketers 78

Content Marketing Institute

JULY 24, 2018

What would you do if your boss unexpectedly increased your annual content marketing budget? We asked the presenters at Content Marketing World 2018 to share what they would do. 100,000: Hire a data geek, someone who lives and breathes analytics and data visualization to join our team. CMWorld Click To Tweet. Seek answers.

Whitepaper 111

Whitepaper Content Marketing Direct Mail User-Generated 111

Buffer Marketing

JULY 28, 2024

Look at your Instagram analytics frequently to see which type of social posts and content type performs the best for your audience. ⚡ Pro-tip : You don’t necessarily need a ‘best type of post’ for your social media marketing strategy. It’s called the Pratfall Effect.

Gen Z 101

Gen Z Thought Leadership Entertainment User-Generated 101

Content Marketing Institute

OCTOBER 26, 2017

Here’s one: This example comes from a situation in which a market researcher checked LinkedIn’s Sales Navigator and qualified all the leads that came in to a medical research organization Vishal was working for, answering questions like these: Who are they? Landing pages take a while. Target a necessary and sufficient subgoal.

Whitepaper 108

Whitepaper Pharmaceutical Marketers Marketing 108

Hubspot Marketing

JANUARY 7, 2024

Marketing is also incredibly dynamic and diverse. Whether you’re equipped with creative ability or analytical prowess, marketing’s got a spot for you. In this article, we’ll break down what marketers do. We'll show you how you can get into marketing and the different marketing jobs that are out there.

Copywriting 128

Copywriting CMO PR Social Media Marketing 128

Hootsuite

OCTOBER 21, 2020

The digital media company credits its LinkedIn marketing efforts for closing 42% of its deals in 2018. B2B marketing helps Adobe ink bigger contracts. According to LinkedIn data, deals influenced by marketing on LinkedIn were 161% larger on average than those forged offline, in the boardroom, or otherwise. Not only that.

Social Media Marketing 98

Social Media Marketing B2C Finance Marketers 98

Hootsuite

NOVEMBER 13, 2019

Janet Hibbs, PhD, shares with Refinery29 , citing an October 2018 report from the American Psychological Association. According to McKinsey, “they’re more pragmatic and analytical about their decisions than members of previous generations were.”. Market research shows that 85% of Generation Z learns about new products on social media.

Gen Z 111

Gen Z Millennials User-Generated Marketers 111

Martech

FEBRUARY 15, 2022

Over the past couple of years, research firms Gartner, Forrester, and others have heralded the arrival of digital experience platforms (DXPs); the future is now and all that (for a DXP primer, you might enjoy Pamela Parker’s article ). But practically speaking, is there such a thing as a digital experience platform?

Outbound Marketing 103

Outbound Marketing CMO Management Customer 103

Hubspot Marketing

AUGUST 21, 2023

What is competitive market research? Competitive market research focuses on finding and comparing key market metrics that help identify differences between your products and services and those of your competitors. Provides you with a benchmark against which you can measure your growth.

Shipping 98

Shipping Whitepaper Price eBook 98

Spiralytics

SEPTEMBER 26, 2024

The global market value for AI-generated deepfakes will reach USD 79.1 Dimension Market Research ) There are 95,820 deepfake videos in 2023a staggering 550% increase since 2019. Onfido ) There’s a considerable 100% increase in deepfake videos from 2018 to 2019, increasing to 14,678. million by the end of 2024.

User-Generated 52

User-Generated Entertainment Global Marketing Market Research 52

Marketing Insider Group

AUGUST 30, 2019

Once again, there are differences between a strategic marketing plan and a tactical marketing plan. A strategic marketing plan, which we’re talking about here, combines market research with a situation analysis of your brand. This includes your data analytics, MRM, DAM, and agile marketing management technologies.

Marketing Strategy 10

Marketing Strategy Marketers Marketing Whitepaper 10

Marketing Insider Group

AUGUST 30, 2019

Once again, there are differences between a strategic marketing plan and a tactical marketing plan. A strategic marketing plan, which we’re talking about here, combines market research with a situation analysis of your brand. This includes your data analytics, MRM, DAM, and agile marketing management technologies.

Marketing Strategy 40

Marketing Strategy Marketers Marketing Whitepaper 40

Content Marketing Institute

OCTOBER 10, 2018

About three out of four B2B content marketers seek feedback from sales and use website analytics to research their audience, while 65% use keyword research. That’s a pleasant surprise considering how often we hear that marketing and sales teams need to do a better job of communicating. cmicontent Click To Tweet.

Market Research 111

Market Research Content Marketing Education Marketers 111

Neil Patel

MARCH 24, 2021

Roughly 50 percent of artists tracked by online music analytics and insights provider Next Big Sound are considered “undiscovered.” Create Interactive Content to Improve Music Marketing. It’s unlikely you’ll break into one of Spotify’s in-house lists straightaway because they’re heavily influenced by user analytics.

Marketers 143

Marketers Marketing Promotion User-Generated 143

Sprout Social

JUNE 17, 2021

— Courtney Lacy (@clacy__) December 4, 2018. According to 72% of executives surveyed, social data is already the top data source used to inform business decisions, even more so than market research. The importance of social media in business extends beyond marketing. Why it’s important. Why it’s important.

Social Media Marketing 145

Social Media Marketing Transform Gen Z Millennials 145

Marketing Insider Group

DECEMBER 8, 2020

I use Hootsuite, but Sprout Social and Buffer are also highly recommended by marketers, as they not only automate sharing but also provide analytics to make sure that you’re sharing content optimally. Data analytics can also help you determine behavioral changes in your buyer personas so you can adjust your drip strategies accordingly.

User-Generated 111

User-Generated CRM Marketers Marketing 111

Econsultancy

MARCH 4, 2022

This means that the amount of time spent in shopping apps globally has more than doubled since 2018, when Android users spent 48.7 Subscription economy market value due to reach $275 billion globally in 2022. billion hours in retail apps. Customer experience.

eCommerce 98

eCommerce Non-Profit Retail Shoppers 98

Spiralytics

SEPTEMBER 26, 2024

The global market value for AI-generated deepfakes will reach USD 79.1 Dimension Market Research ) There are 95,820 deepfake videos in 2023—a staggering 550% increase since 2019. Onfido ) There’s a considerable 100% increase in deepfake videos from 2018 to 2019, increasing to 14,678. million by the end of 2024.

Entertainment 52

Entertainment User-Generated Global Marketing Market Research 52