Search Engine Land

JULY 25, 2024

Economic downturns create uncertainty and changes in user behavior that impact markets and forecasts. They also affect the approach and resources allocated to marketing activities. Because no two recessions or economic downsturns are the same, marketers operate in uncharted waters every time one occurs. prior to 2020.

SEO 108

SEO Management Price Thought Leadership 108

Sachs Marketing Group

JANUARY 1, 2024

In this article, we share 24 New Year’s marketing resolutions for small business owners interested in thriving in 2024. New Year’s Marketing Resolutions A new year brings new marketing opportunities and challenges. Here are 24 New Year’s marketing resolutions for small businesses.

Digital Marketing 98

Digital Marketing Real Estate Marketing Marketers 98

Sprout Social

MAY 1, 2025

Benefiting both B2C and B2B brands, LinkedIn empowers brands to build relationships, generate leads and boost sales. How LinkedIn DMs can help your brand Whether youre looking to form new relationships, drive leads or better connect with your existing customers, LinkedIn messages can help you do it.

Management 72

Management B2C User-Generated Communications 72

Rock Content

APRIL 12, 2024

We surveyed a massive pool of over 1,460 B2B and B2C marketers globally to uncover the hottest marketing trends for 2024. We’ll explore how AI is reshaping the industry, and equip you with the knowledge to win over audiences in this new marketing era.

Influencer Marketing 98

Influencer Marketing Marketing Marketers SEO 98

Set Up

DECEMBER 3, 2024

When Wicked debuted in theaters in 2024, it didn’t just break records—it created a cultural moment (some would say it defied expectations). The Magic Behind Wicked’s Marketing Success 1. The Internet is Your Stage In 2024, memes aren’t just jokes—they’re cultural currency.

Gen Z 59

Gen Z Millennials Marketing Marketers 59

Vertical Response

MARCH 22, 2024

This essential guide is designed to spark your entrepreneurial spirit with 20 creative and viable online business opportunities for 2024. From e-commerce platforms to digital marketing consultancies, the online business world is a spectrum of opportunities. oSeeking a profitable business idea online?

Affiliate Marketing 97

Affiliate Marketing Transform Shipping Education 97

Buffer Marketing

APRIL 10, 2024

These tools allow users to discover and purchase your products without leaving the app, creating a seamless shopping experience. When users tap on a tag, they'll see product details and have the option to purchase directly within the app.

Affiliate Marketing 119

Affiliate Marketing Non-Profit Finance Promotion 119

Unbounce

SEPTEMBER 2, 2024

/ Landing pages How much does a landing page cost: landing page design prices in 2024 By Josh Gallant. Updated on September 2, 2024. 19 min read Landing pages are some of the most useful tools available to marketers everywhere. You like experimenting and learning about new marketing techniques.

Price 90

Price Copywriting Real Estate SEO 90

Exposure Ninja

MAY 2, 2025

You need a digital marketing strategy that attracts the right leads, builds trust and authority, and scales with your firm. Download my free copy Traditional Tactics Don’t Cut It Anymore The next generation of financial clients is mobile-first and research-focused. That’s where Generative Engine Optimisation (GEO) comes in.

Digital Marketing 52

Digital Marketing Gen Z Finance User-Generated 52

SocialPilot

FEBRUARY 3, 2025

And building a strategic social media marketing funnel is the thriving secret for brands that succeed. billion social media users globally, your target audience is bigger than ever, but so is your competition. Email : Build nurture sequences to guide users further into the funnel. With over 5.22

Social Media Marketing 73

Social Media Marketing User-Generated Marketing Marketers 73

Search Engine Land

JUNE 12, 2024

In March 2024, SparkToro and Datos published a study revealing insights about “where users spent time vs. where traffic referrals originate.” This following created a short-lived interest that started to decline heavily in 2024. Get the daily newsletter search marketers rely on. This is a buying intent.

SEO 98

SEO Marketing Strategy PR Price 98

Chief Martec

JANUARY 1, 2024

Welcome to 2024! The Martech for 2024 report we published last month ( video presentation ) covered several of the major trends underway, such as aggregation and composability in stacks — especially in the data layer with cloud data warehouses, lakehouses, and lakes. But could a new innovation reverse UX complexity?

Transform 112

Transform User-Generated Customer Journey SEO 112

Martech

DECEMBER 5, 2023

That’s the topline news from the “Martech 2024” report released today. Since the release of the most recent Martech Landscape in May 2023, 2,042 new marketing technology tools have surfaced, bringing the total to 13,080 — an 18.5% The martech landscape is expanding and AI is the prime driving force. Next up was the U.K.

Manufacturing 136

Manufacturing Marketing Marketers User-Generated 136

Rock Content

NOVEMBER 14, 2023

Social media platform X, formerly known as Twitter , has already started testing this billing model with X users in New Zealand and the Philippines. A fee of $1 is charged for new users who want access to the platform. month on the web or €12.99/month appeared first on Rock Content.

User-Generated 97

User-Generated Advertisers Advertising Influencer Marketing 97

Martech

DECEMBER 15, 2023

These platforms also can use demographic data to generate and nurture qualified leads — key to driving growth for any organization. Understanding marketing automation for small business Marketing automation has several common benefits for any small business, especially for lead generation.

Marketing Automation Platform 129

Marketing Automation Platform Price Marketing Marketers 129

Martech

JANUARY 17, 2024

Implementations can be scrapped at any time Let’s say your business signed a contract for a new marketing platform. You’ve even had a kickoff meeting with leaders and key users in the organization. In the current business climate, key people change jobs and new people come on board through mergers and acquisitions.

Transform 113

Transform New Technology User-Generated Communications 113

Lusha

JULY 17, 2024

In 2024, when things are constantly changing, lead generation is still the most important thing for any business that wants to succeed. Today’s lead generation demands a strategic, multi-faceted approach that aligns with evolving consumer behaviors. What is Lead Generation?

CRM 52

CRM PR Marketing Automation Platform User-Generated 52

illumin

APRIL 25, 2024

Given the high demand of streaming services today, advertisers have been exploring ads over these platforms with Amazon Prime’s airing of commercials in February 2024 a very current example. billion growth projection in 2024 according to eMarketer. Connected TV (CTV) is the fastest-growing major ad channel in the US with a 22.4%

Advertisers 111

Advertisers Advertising Price User-Generated 111

Hubspot Marketing

MAY 2, 2024

But what's even more interesting is that we're also in the early days of AI-generated audio content. AI-generated podcasts, AI-transcribed audiobooks, and AI-generated music are now more accessible than ever before. billion: The podcast market is huge. But what does AI-created audio mean for the future of audio content?

Transform 128

Transform User-Generated Advertisers Advertising 128

Unbounce

OCTOBER 15, 2024

/ Lead generation Lead generation for marketing agencies: 9 actionable strategies By Josh Gallant. Updated on October 15, 2024. 21 min read Marketing agencies need one thing to succeed long-term: Qualified leads. Which begs the question: How do you get more leads for your marketing agency?

User-Generated 98

User-Generated Marketing Marketers CRM 98

Hubspot Marketing

AUGUST 14, 2023

For one, Google's integration of generative AI into search will drastically change how users' find information, and will require companies to shift their entire end-to-end SEO strategy. Search engines will hit new peaks when it comes to users. So — does this mean web analysts are wrong? Not at all.

SEO 97

SEO Gen Z User-Generated Millennials 97

Customers.ai

OCTOBER 17, 2023

Two of the most reported challenges for marketing agencies are finding services to offer that differentiate themselves from the competition and adopting new marketing technologies to gain a competitive advantage. This article will help you discover the best digital marketing agency tools and software available in 2024.

Digital Marketing 52

Digital Marketing Marketing Marketers Analytics 52

Unbounce

MAY 16, 2024

Updated on May 16, 2024. Trying out new marketing tactics, ideas, and initiatives is always exciting, but unless you’re actively analyzing the results you generate… You won’t know what’s working and what’s not. The best way to figure out what you should be tracking is to map out your user journey from start to finish.

eCommerce 52

eCommerce User-Generated Shipping Customer 52

Unbounce

JANUARY 23, 2025

Enhance user experience A/B testing lets you play with a ton of design elementshero images, layouts, colors, CTA buttons, even the content you feature it all impacts user experience (UX). The way a user interacts with your page shapes the action they take. The way a user interacts with your page shapes the action they take.

Price 52

Price User-Generated Shipping eBook 52

Unbounce

JANUARY 23, 2025

Enhance user experience A/B testing lets you play with a ton of design elementshero images, layouts, colors, CTA buttons, even the content you feature it all impacts user experience (UX). The way a user interacts with your page shapes the action they take. The way a user interacts with your page shapes the action they take.

Price 52

Price User-Generated Shipping eBook 52

Use Insider

MAY 6, 2024

To promote ethical WhatsApp messaging strategies, WhatsApp has introduced “per-user marketing template message limits” in its latest release. Let’s take a look at some fool-proof messaging strategies that will help you secure a place in your users’ WhatsApp inbox.

Transform 52

Transform User-Generated Promotion Price 52

Businesses Grow

DECEMBER 16, 2024

I host a community called RISE that’s dedicated to the future of marketing. I thought it would be interesting to ask some people in the community about their biggest marketing lessons from 2024. Just clear, focused marketing that turned Instagram into a revenue machine. For me, the answer lies in ethics.

Gen Z 100

Gen Z Marketing Marketers B2C 100

DirectMail2.0

JUNE 18, 2024

Transcript below: 0:00 Welcome to our webinar where we’re going to discuss today how you can get an edge on Direct Mail with competitive 0:06 intelligence and Omni Channel marketing my name is Morgan DiGiorgio I am the senior vice president sales and marketing for Direct Mail 2.0 billion industry 1:40 with 10.9

Direct Mail 101

Direct Mail Marketing Marketers Copywriting 101

Businesses Grow

JANUARY 8, 2024

New products they love. GWI reports in their 2024 trend report there’s been a 57% rise in baby boomers using TikTok since Q2 2021 … and they’re more likely to have bought a product or service online in the last week than Gen Z. Social media platforms have fragmented along generational lines. What’s going to be next?

Gen Z 128

Gen Z Whitepaper Influencer Marketing User-Generated 128

Orbit Media Studios

MAY 13, 2025

Of course, 1,040 users isnt a big sample. We surveyed about 0.0004% of total US search engine users. The big players, Google and Microsoft, have less than 50% market share combined. A new market with new entrants appears and established companies rush to catch up. We are open to new ways to get information.

User-Generated 60

User-Generated SEO Thought Leadership CMO 60

Jeff Bullas

DECEMBER 7, 2022

This growth was also boosted by enthusiasm for technology (over 700 million mobile users – more than in the US or Europe), a boom in commodities – discovery of new swathes of oil, gas, and rare elements, as well as the arrival of new partners: China, India, Turkey, Indonesia and Brazil, and a fast-growing middle class.

Health 202

Health Non-Profit Food Energy 202

Search Engine Land

OCTOBER 2, 2024

However, the overall number of users hitting the site had significantly decreased. I can see why a company might think that expanding into a new market could make Google question its target audience. Additionally, the individual pages had very sparse information for users. Get the newsletter search marketers rely on.

SEO 91

SEO Health User-Generated Key Performance Indicator 91