Martech

JANUARY 24, 2025

I’ve seen many predictions about what marketers should expect, anticipate or work for in 2025. Let’s call it my Top 10 list for January 2025.* Although this year’s questions are different, could history repeat itself in 2025 with another pullback on investment? I believe not, or at least not right away.

Non-Profit

Martech

MARCH 12, 2025

When B2B buyers face budget constraints, their already lengthy purchasing processes can shift dramatically from extended sales cycles and increased stakeholder involvement to heightened price sensitivity and ROI scrutiny. The post How to inflation-proof your marketing in 2025 appeared first on MarTech.

Transform

Buffer Marketing

FEBRUARY 18, 2025

So, let’s dive into the events you’ll want on your calendar for 2025. Networking opportunities: Perfect for meeting collaborators, sponsors, and professionals who can help take your business or creator journey to the next level. Interactive workshops on influencer marketing, agency growth, and AI in social media.

Social Media Marketing

illumin

JANUARY 14, 2025

As we dive into 2025, the advertising landscape is undergoing a massive transformation driven by new technologies, evolving consumer behavior, and changing regulatory frameworks. Trends for Agencies in 2025: The changing role of advertising experts a. By the end of 2025, AI tools like these will be the norm across agencies.

Gen Z

Buffer Marketing

JULY 15, 2025

” In 2025, it’s where professionals build personal brands, brands find their audiences, and creators grow through connection. Before we dive into strategy, let’s take a look at who’s actually using LinkedIn in 2025 — and how big the platform really is. billion visits in May 2025 alone.

Gen Z

Hubspot Marketing

JULY 17, 2025

and similar AI competitors, I'm convinced 2025 will be the year AI goes from “cool tool” to “fundamental infrastructure.” And by the end of 2025, I‘m convinced they’ll be even further ahead of the competition, especially for power users who need the absolute best performance. Let’s talk about the elephant in the room: Pricing.

Transform

Martech

MARCH 17, 2025

Heres what every agency and marketer should know to smash their 2025 KPIs. AI-assisted email scheduling No 2025 list would be complete without mentioning AI-powered advances. The post 5 email marketing tech essentials for 2025 success appeared first on MarTech. Dig deeper: Email marketing strategy: A marketers guide 2.

Email Marketing

Hootsuite

NOVEMBER 4, 2024

The best social media audience analysis tools for 2025 You’ll need some tools to access all the data points required for a solid social media audience analysis. Pricing: Available on request 3. Pricing: Hootsuite Analytics is included in all Hootsuite plans (starting at $99/month). Pricing: Free 5. Try it free today.

Analytics

Martech

APRIL 16, 2025

2025 is shaping up to be the year of AI or is it? 6 key considerations when evaluating AI in martech Here’s how I evaluate if I’m looking at actual AI or old logic with a new label and higher pricing. But you need to know what you’re buying, especially if it comes with an increased price tag. Processing.

Price

Hootsuite

MAY 28, 2025

Feature sets, complexity, and pricing vary. Premium brand pricing starts at $49/month. Get started The post 13 influencer marketing tools compared: 2025 guide appeared first on Social Media Marketing & Management Dashboard. Some tools are general all-in-one influencer marketing management solutions. Weve got you!

Influencer Marketing

Buffer Marketing

DECEMBER 16, 2024

Bitly The 12 best URL shorteners for different use cases at a glance URL shortener Best for Free plan Price Buffer Shortening links for social media Free plan available for buff.ly Price: The buff.ly Price: Free for up to five custom domains and 1k total branded links. Price: Free plan includes 10 branded links per month.

Price

Hubspot Marketing

JANUARY 8, 2025

Pricing & contact information: Users who may have questions or require further information can easily access support or contact details. If applicable, a transparent pricing section explains different plans and pricing tiers to help potential customers understand their options.

Price

Hubspot Marketing

JULY 10, 2025

This guide provides current pricing information for all HubSpot Marketing Hub plans as of 2025. Marketing Hub Starter Pricing Price: $9/month per seat (billed annually) or $15/month (billed monthly) Marketing Contacts: 1,000 included Email Sends: 5x marketing contact tier email send limit per calendar month.

Price

Buffer Marketing

FEBRUARY 6, 2025

But it’s a small price to pay for all the additional features you get. For the other technical aspects, follow this checklist: 💡 Learn more : TikTok Algorithm Guide 2025 2. For instance, YNAB created a video about sticking to a no buy year in 2025 that can only be relevant during the end of 2024.

SEO

Hubspot Marketing

JULY 25, 2025

In this comprehensive guide, we’ll explore the five best CRM solutions for call centers in 2025, starting with HubSpot — a platform trusted by companies like Ritual , Zoom , and DoorDash to power their customer service operations. Salesforce Service Cloud Source Best for: Enterprise call centers handling complex, multi-channel support cases.

CRM

The Drum

JUNE 12, 2025

Winners of The Drum Awards for Marketing Americas 2025 were revealed today in a show streamed live from the Edison Ballroom in New York. CarBravo scooped the Grand Prix and Crayola landed the President’s Award at The Drum’s flagship awards show in the Americas. Read more here

Price

Hubspot Marketing

JULY 14, 2025

This comprehensive comparison examines the top CRM solutions for retail businesses, including detailed feature breakdowns, pricing analysis, and implementation guidance. user/month View Pipedrive pricing details. user/month View Pipedrive pricing details. Retail accounted for 23.5% user/month Advanced: $24.90/user/month

Retail

Hootsuite

NOVEMBER 7, 2024

A customer lifetime value higher than the initial purchase price of your product or service indicates repeat purchasing. A customer lifetime value significantly higher than the initial purchase price indicates a longer period of customer loyalty. It’s a metric that heavily impacts your bottom line. Try it free today.

Branding

Hubspot Marketing

JULY 8, 2025

Let's look at the best restaurant CRM solutions available in 2025. We‘ll compare features, pricing, and show you how each system can help your restaurant grow. Here are our top solutions for restaurants in 2025: 1.

CRM

Buffer Marketing

DECEMBER 5, 2024

  Price : Starts at $6 per month; 14-day free trial Get started with Buffer As an agency, we've been able to scale up and double our size. Price: Starts at $249 per month, with a 30-day free trial. Price : Starts at $99 per user per month with a 30-day trial 4. Price: Starts at $10 per month; 15-day free trial 5.

Analytics

Hubspot Marketing

JULY 16, 2025

This comprehensive guide compares the top CRM solutions for social media businesses, including pricing, features, and how each platform supports social media-specific workflows. We'll explore comparison tables, implementation guides, and frequently asked questions to help you choose the perfect CRM for your social media business.

CRM

Hubspot Marketing

JULY 8, 2025

The global fitness industry is estimated to be worth $257 billion in 2025 and continues to expand at a rapid pace. This guide compares the top CRM solutions for fitness brands, featuring pricing breakdowns, key features, and implementation guidance.

CRM

Buffer Marketing

FEBRUARY 4, 2025

2025 is shaping up to be a year of massive opportunities for creators , but staying ahead means working efficiently. I asked my LinkedIn audience which tools they’re loving in 2025, and they delivered. Each tool is categorized for easy browsing, with the standout features and pricing you need to make quick decisions.

Transform

Litmus

DECEMBER 24, 2024

Drew Price, Co-Founder at JRNY PPL Tip: Set up your email design and development program for speed 19% of marketers say a lack of appropriate email team resources is their biggest email production cycle obstacle. Explore trends now The post The Litmus Teams Top Email Tips for 2025 appeared first on Litmus.

B2C

Sprout Social

JULY 23, 2025

Though it was once predominantly associated with traditional tactics like listings on coupon sites, price comparison websites, product review blogs and cashback platforms, this type of marketing has transformed with the rise of influencer marketing.

Affiliate Marketing

SocialPilot

APRIL 3, 2025

Jimit Bagadiya Apr 3, 2025 3 Mins. Number of Reviews 161 Overall Star Rating Ease of Use Quality of Support Ease of Setup Minimum Pricing $89/Month Review Management Social Media Management Best For Service-Based Businesses, Mid-Size Businesses, and Large Enterprises. This was difficult to track prior to using RT. Stephen J.

Price

Customers.ai

NOVEMBER 25, 2024

Your tracking tool reveals that users on Version A hesitate right after viewing the price, while Version B keeps them clicking straight to checkout. Get Clear on Your Goals Before diving into features and pricing, think about what you actually need the tool to do. Take a split test on two landing pages. Rating: ★★★★★ (4.8/5)

eCommerce

verse.ai

DECEMBER 18, 2024

With lead generation laws set to change in early 2025 , things are about to get even harder for sales and marketing teams. Takeaway #5: Prioritize first-party lead generation The 2025 FCC ruling on lead generation Why first-party leads? 88% reply rate) What is the price range youre looking to stay around? (82%

Customer

Hubspot Marketing

MAY 9, 2025

Here are my top inclusive marketing trends and observations for 2025, backed by data from the HubSpot Blogs recent Inclusive Marketing Report. 5 Inclusive Marketing Trends to Pay Attention To in 2025 1. More brands are investing in inclusive marketing.

Market Trends

Martech

OCTOBER 22, 2024

Features include low code setup for branded storefronts and tools to manage products and prices. Salesforce’s own research shows more than 50% of revenue for small businesses coming from digital channels in 2025, up from the current 42%. Management of products, orders, customers, pricing and promotions in one place.

eCommerce

Martech

FEBRUARY 12, 2025

Years of consolidation, opaque pricing and systemic barriers to care created a perfect storm of public frustration. Its like when Wendys spontaneously announced it would start using dynamic pricing to sell its fast food. The public and the media slammed it as Uber-style surge pricing and Wendys never reclaimed the narrative.

PR

Sprout Social

JUNE 18, 2025

According to Sprout’s Q2 2025 Pulse Survey results, Gen X social media habits are practical and heavily shaped by their hybrid media upbringing. These are the top six social media networks Gen X uses, according to the Q2 2025 Pulse Survey. YouTube YouTube is Gen X’s second-most-used network based on the Q2 2025 Pulse Survey.

User-Generated

Hubspot Marketing

JULY 28, 2025

Running a successful cleaning business in 2025 goes far beyond spotless floors and sparkling windows — it requires seamless communication, efficient scheduling, and reliable customer management. In this article, we’ll walk you through the top five CRM systems tailored for cleaning businesses in 2025. Take a look: 1.

CRM

Hubspot Marketing

JANUARY 27, 2025

And still, Fox, which holds the rights to Super Bowl LIX, easily sold all the ad spots for the big game on February 9, 2025. How Super Bowl Ad Prices Have Changed Over Time Is a Super Bowl ad worth the cost? In 2025, 30-second Super Bowl ad spots sold for about $7 million a pop. million ($20.5 million today).

Advertisers

Hubspot Marketing

JULY 31, 2025

With college enrollment trending downward and experts anticipating a “demographic cliff” in 2025 — having a higher education CRM is absolutely vital to ensuring a thriving institution. Below, we'll explore four higher education CRMs, providing you with feature comparisons, pricing details, and implementation guidance.

Education

Sprout Social

NOVEMBER 4, 2024

Harnessing the influence of social can boost sales and justify premium prices. Yet, 32% of all consumers (and 48% of Gen Z) anticipate making more purchases directly from the platforms in 2025, a trend that could start to show up this holiday season and boost online sales.

Gen Z

Hubspot Marketing

JULY 15, 2025

In this guide, we'll summarize the five best CRMs for legal professionals in 2025. HubSpot Pricing (Operations Hub) Free CRM: $0/month Starter: $9/seat/month Starter Custom Platform: $9/seat/month Professional: $720/month Enterprise: $2,000/month 2.

Law