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ChatGPT with ads: ‘Free-user monetization’ coming in 2026?

Martech

Could ChatGPT launch an advertising product within the next year? OpenAI appears to forecast a billion dollars in new revenue from free user monetization in 2026. Heres a chart (shared by Juan Gonzlez Villa on X ) of OpenAIs projection of rising revenues that includes new products (including free user monetization). The report.

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2025 GTM forecast: Key shifts redefining the future of go-to-market strategy

Martech

This may be the largest window into the minds of the F2000 C-suite yet assembled, including the bases for some pretty clear forecasts for 2025 and into 2026. Toward the more mundane end of the scale, 52% of the B2B leaders I spoke with plan to replace their marketing leaders with B2C marketing leaders in 2025-2026. Processing.

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As retail evolves, so too do physical stores and retail tech

Martech

The sixth edition of Salesforce’s “Connected Shoppers” report found agentic AI to be one of the significant drivers of retail’s continued evolution, with 75% of retailers saying AI agents will become essential by 2026. More than half (53%) of shoppers discover products on social platforms up from 46% in 2023.

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How TikTok is transforming brand advertising

Martech

billion by 2026. TikTok’s new search ads boost the platform’s versatility by letting you target users who are actively searching for products or services. TikTok: An essential advertising platform TikTok is quietly revolutionizing the way that brands connect with people. With over 1.9

Transform 128
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Marketers Claim a Broader Role and Increased Influence Amid Pressures

The CMO Survey

improvement in sales productivity (up from 5.1% Despite these gains, marketing still plays a limited role in critical strategic domains such as revenue growth, product/service innovation, and market selection. Looking ahead to 2026, marketing leaders forecast stronger budget growth: 8.9% in Spring 2024) 8.5% on a similar scale.

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Why 2025 is the year for martech optimization, not expansion

Martech

Half of all governments worldwide will regulate the use of AI by 2026, per Gartner’s prediction , so make sure you have a compliance framework in place. Given Butlers extensive experience in media and AI, his decision to create this product piqued my interest. Its first product, Revmatics CRO, aims to boost ROI on media spending.

Transform 114
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Urban digital transformation: Insights for marketers from global smart cities

Martech

The National Archives and Records Administration (NARA) aims to digitize 500 million pages of records by September 30, 2026. Infrastructure modernization: A city’s new story Just as a product marketer plans a campaign around a new feature or function, cities are using infrastructure improvements to modernize their brands.

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