Rock Content

AUGUST 21, 2020

The need for efficiency in Digital Marketing is pushing businesses to find more intelligent, data-driven ways of planning campaigns , producing content, and managing processes and finances. The path chosen for almost all of them is a concept called Digital Transformation. Why companies need Digital Transformation?

Transform 139

Transform Finance Customer loyalty Digital Marketing 139

Martech

SEPTEMBER 12, 2024

A novel development, however, is the incorporation of data from back office sources including finance, contracts, product usage and supply chain. Oracle Analytics Cloud integration. AI is transforming the way that consumers buy things in a way we don’t fully know yet.” Oracle’s new digital buying channel.

Transform 115

Transform B2C Manufacturing Finance 115

Martech

FEBRUARY 14, 2025

Predictive analytics that supposedly tell you what customers want before they know themselves. Meanwhile, sales keeps asking why leads aren’t converting and finance wants to know why the ROI on that expensive platform isn’t materializing. Your predictive analytics should identify high-value prospects across channels.

Finance 112

Finance Transform Customer Journey Customer Acquisition 112

Calvyn Lee Blog

NOVEMBER 24, 2023

Surprisingly, despite over a decade of digital transformation, research reveals most businesses still have significant room for improvement: Only 30% have an integrated digital marketing strategy aligned with their overall marketing strategy. However, trenchant strategy powered by testing and analytics remains the foundation.

Transform 130

Transform Digital Marketing Key Performance Indicator User-Generated 130

Martech

OCTOBER 31, 2024

Dig deeper: 3 ways to use data analytics to connect with Hispanic consumers Why preapproval? By combining technology with consumer-centric solutions, our goal is to transform the auto finance experience and set a new standard for expectations in the digital age. The introduction of additional services through similar bots.

Transform 133

Transform User-Generated Retail Finance 133

Hubspot Marketing

DECEMBER 10, 2024

Many of the startups I work with set up Google Analytics but are unaware of Google Search Console (GSC). This is where tools like Google Analytics and Google Search Console come in. Very early in our collaboration, I identified an opportunity to target relevant keywords specific to her audiences needs and transformation.

SEO 125

SEO Gen Z Finance Transform 125

Search Engine Land

AUGUST 30, 2024

Predictive analytics AI-powered tools can forecast future trends and consumer behavior, allowing marketers to make data-driven decisions and stay ahead of the competition. The AI tools transforming marketing today are still narrow AI. These systems were widely used in fields such as medicine and finance. Tools like Copy.ai

Transform 98

Transform Marketing Marketers Education 98

Hubspot Marketing

MAY 5, 2025

Theres a lot that goes into becoming more business-savvy, whether its learning the softer skills (like people management, communication, and public speaking) or mastering the hard skills (like accounting, operations, and finance). He helped me manage my rates, which was transformational. Finance and capital markets.

Finance 86

Finance Analytics Transform Communications 86

Martech

APRIL 3, 2025

With its promise of trackable results and immediate impact, performance media thrived in the digital transformation era. Finance teams have also become addicted to faulty attribution. The pendulum swings back: Full-funnel rebalance Unsurprisingly, performance marketing quickly became the CMOs favorite child.

Customer Acquisition 86

Customer Acquisition Transform Customer Journey Finance 86

Scoop.it!

APRIL 7, 2022

Today, we’ll talk about the ways AI has transformed how we create new written content and develop new content ideas. We prefer to use these than built-in analytical tools as they are typically more advanced and thus, produce more accurate results. Recent statistics point out that 56.5% Meanwhile, 33.9% Plagiarism Checker.

Transform 105

Transform User-Generated Finance Communications 105

Adobe Experience Cloud Blog

AUGUST 18, 2016

Here are three ways that technology is transforming marketing: 1. The evolution of consumer devices and marketing automation platforms has implications on roles across the organization, from marketing to finance to strategy to engineering. It’s up to you to determine how quickly you will adopt that transformation.

Transform 91

Transform Telemarketing Thought Leadership Real Estate 91

Rock Content

MAY 24, 2024

For the most part, generative AI functions through one of three models: GANs, VAEs, and transformers. Transformers break content along contextual lines to predict the best possible output. With very large sources of training data and complex analytical models, these AIs break down many examples of the type of content they create.

Transform 98

Transform Finance Energy User-Generated 98

Hubspot Marketing

FEBRUARY 26, 2025

Now, as a content strategist whos guided content projects for over 30 SaaS companies, Ive seen how the right stakeholder strategy can transform scattered feedback into a clear direction. Digital analytics provide a quiet but powerful feedback channel. That experience pushed me to develop a systematic approach to stakeholder management.

Finance 93

Finance Transform Communications CRM 93

Lynton Web

JANUARY 2, 2025

This impacts any tools using these scores, such as: List segmentation Workflow automation Reports and analytics View filters HubSpot provides detailed performance analytics for Enterprise users, allowing you to track score distribution and effectiveness over time through record history cards and comprehensive reporting tools.

Transform 98

Transform Whitepaper CRM Price 98

Duct Tape Marketing

JUNE 20, 2023

Rewiring Organizations For A Successful Digital Transformation written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Rodney Zemmel In this episode of the Duct Tape Marketing Podcast , I interview Rodney Zemmel. And that really is like the guide for corporate finance executives on how to value a company.

Transform 85

Transform Finance Energy Customer 85

Lynton Web

FEBRUARY 4, 2025

Let's explore how banks can transform their digital presence with powerful self-service tools that engage customers, streamline operations, and drive meaningful conversions while maintaining the personal touch that defines great banking relationships.

Transform 59

Transform Customer Finance Education 59

Duct Tape Marketing

NOVEMBER 2, 2023

Unlocking the Power of Data: Transforming Metrics into Actionable Insights written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with John Janstch In this episode of the Duct Tape Marketing Podcast , I interviewed Peter Caputa, CEO of Databox, an innovative player in the realm of marketing analytics.

Transform 91

Transform Inbound Marketing Analytics CRM 91

Sprout Social

DECEMBER 30, 2024

The customer shares the products the stylist used, her feelings about the products and a before-and-after transformation of her hair pre- and post-styling. Thinkific nails this approach with their trailer for an episode of their podcast, Unique Genius, featuring finance content creator and business coach Ellie Diop.

Branding 84

Branding Transform Finance User-Generated 84

Welcome Software

SEPTEMBER 17, 2024

By transforming content channels into educational powerhouses, banks can foster deeper customer engagement , build unwavering loyalty , and contribute meaningfully to the financial well-being of their communities. By leveraging financial literacy programs, banks can transform their role from passive service providers to trusted advisors.

Transform 52

Transform Customer Education Finance 52

Avinash Kaushik

AUGUST 22, 2022

Note 2: Although the guidance in this article applies to companies/analytics teams of all sizes, it applies in particular to larger companies and large agencies. Note 3: This article, part 1 of 2, was originally published as an edition of my newsletter The Marketing < > Analytics Intersect. Example 4.

Transform 78

Transform Non-Profit Key Performance Indicator Analytics 78

Customers.ai

NOVEMBER 25, 2024

Predictive Analytics: Anticipate Their Next Move Ever wish you could predict what your visitors will do next? Predictive analytics gets you pretty close. Before committing, ensure the tool integrates seamlessly with the platforms you already use, whether that’s Shopify, Klaviyo, or Google Analytics. Signal Customers.ai

eCommerce 88

eCommerce Price Customer Journey CRM 88

Backlinko

MARCH 25, 2025

Monetization paths: Premium courses, consulting services, display ads, SaaS affiliate programs, members-only communities Success requirements: Proven campaign experience, analytical mindset, established industry network 3. Note: Finance blogs are popular and profitable. Cybersecurity This high-profit niche commands an impressive $11.51

Real Estate 103

Real Estate Health Affiliate Marketing Non-Profit 103

Martech

FEBRUARY 8, 2024

Over the last 12 months, we’ve seen the sunsetting of Universal Analytics (UA) , the rise of generative AI , and major fluctuations in consumer spending owing to persistent inflation and eye-watering interest rates. Yet, amid these transformations, one thing has remained constant: our reliance on data.

Transform 117

Transform Finance Marketing Marketers 117

Welcome Software

MAY 21, 2025

Watch Beyond the horizon: Transforming your experiments into a growth engine 2) The AI revolution is here (and will make humans better testers) According to Deborah O'Malley , founder of GuessTheTest, we're at "the very verge of a paradigm shift" with AI in experimentation. Sample size too small to draw conclusions! Five years ago?

Transform 52

Transform Shipping Customer Acquisition Finance 52

Lynton Web

FEBRUARY 4, 2025

HubSpot's smart form capabilities transform every interaction into an opportunity to build trust and gather valuable user data. Newsletter signups can now adapt based on indicated interests, showing relevant options for business news or personal finance tips. Search analytics reveal common questions that need better coverage.

Transform 52

Transform Finance Customer Journey Price 52

Duct Tape Marketing

DECEMBER 4, 2024

With years of experience helping businesses grow through strategic marketing approaches, I reviewed five transformative trends poised to disrupt how marketers, agencies, and organizations connect with audiences in 2025. I think we can make a case for a lot of things in operations and finance.

Market Trends 68

Market Trends Transform CRM Marketing 68

Hubspot Marketing

FEBRUARY 13, 2024

The finance industry lends itself well to AI. One search for AI tools in the finance sector, and you’ll find millions of results. The key is knowing what to trial, where to bring AI to benefit your finance business and customers, and how to get started. Plus, the tools that you should trial for your finance business.

Finance 121

Finance Transform Price CRM 121

Sprout Social

MARCH 19, 2024

Artificial intelligence-driven analytics tools sift through massive datasets to identify patterns, trends and insights humans might overlook—allowing brands a distinct competitive edge by making strategic decision-making easier and improving customer experiences. At the same time, text analytics can monitor public concerns on social media.

Transform 134

Transform Pharmaceutical Manufacturing Health 134

SocialPilot

JULY 17, 2024

Social Media Benchmarks by Industry The social media landscape is vast and constantly transforming. Twitter average click-through-rate: 0.91% Financial Services Social Media Benchmarks The finance industry uses social media to communicate complex information and educate consumers. What works for your industry might not work for others.

Transform 64

Transform Food Education Fashion 64

Marketing Insider Group

SEPTEMBER 2, 2020

With new trends, customer behaviors, and technologies transforming the industry at top speed, there has never been a better time to be in marketing. Siloed from other major departments, such as finance, technology, and HR, there was little collaboration or visualized long-term data to report on. Plan a campaign.

CMO 145

CMO Finance Key Performance Indicator Transform 145

Welcome Software

SEPTEMBER 17, 2024

The financial services landscape has dramatically transformed in recent years, with fintech start-ups and digital-only banks leading the charge in personalization. Digital banks are drawing inspiration from these non-banking platforms by employing predictive analytics to offer personalized product recommendations and financial tips.

Gen Z 52

Gen Z User-Generated Law Transform 52

Lynton Web

APRIL 23, 2025

Integration transforms these transactions into actionable insights that drive deeper engagement. Working with PlayCore, our team at Lynton developed a comprehensive three-part approach to transform their multi-brand ecosystem: 1. It's a relationship opportunity waiting to be leveraged.

Transform 52

Transform Management Branding CRM 52

Hubspot Marketing

SEPTEMBER 25, 2023

TensorFlow Source TensorFlow is an open-source software and machine learning model (MLM) library that helps businesses, analysts, developers, and researchers to run, organize, transform and graph data with numerical computations (in simple terms – solving complex math problems with formulas upon formulas).

Transform 137

Transform Price User-Generated CRM 137

CXL

NOVEMBER 17, 2022

With digital analytics , you have access to all the data you need to make smart decisions without solely relying on feelings. In this guide, you’ll learn how digital analytics can benefit your business and how to use it to communicate with stakeholders. Table of contents What is digital analytics and what can you gain from it?

Analytics 88

Analytics Key Performance Indicator Non-Profit Customer Acquisition 88

The CMO Survey

SEPTEMBER 17, 2018

These factors contributed to Adobes decision to transform its Creative Suite business from a boxed-licensed software model to a monthly cloud-based subscription model, culminating in the launch of Adobe Creative Cloud. We had a thirst for massive change and risk, recalled Lewnes about the early days of the transformation.

Transform 100

Transform CMO Price Analytics 100

Adobe Experience Cloud Blog

DECEMBER 16, 2014

The importance of our ability to collaborate with other functions — IT, finance — and embrace the need to set up cross-functional decision-making processes cannot be understated. Number three is the explosion in marketing technologies that at least hold the promise of transforming the marketing process. Take analytics.

Marketing Mix 134

Marketing Mix Finance CMO Analytics 134

The Social CMO

FEBRUARY 5, 2022

New data captures the gap between business and digital transformation and the integrated experiences customers desire. Those are a few insights from 1,000+ global senior leaders on how to meet the future of customer experience from new research conducted by Harvard Business Review Analytic Services sponsored by Salesforce (and led by me!)

Transform 52

Transform Customer CRM Finance 52