Jeff Bullas

JANUARY 30, 2023

On the screen was a very empty WordPress blog page that needed some words. I had decided to become a blogger that wrote, despite not having written anything of consequence for decades and only having discovered what a blog was a few months prior. Three hundred words later I had penned my first and very imperfect blog post.

Fashion 230

Fashion Affiliate Marketing PR Industry Insights 230

Jeff Bullas

FEBRUARY 28, 2023

There’s a lot of money to be made in the blogging world; whether you’re a small blogger who makes money selling digital products or the owner of a high-trafficked blog that earns through affiliate programs and ads, there is something for everyone. But as a blog owner, have you ever considered selling your blog?

Affiliate Marketing 229

Affiliate Marketing Price Transform Place 229

Martech

MAY 19, 2023

This four-part series will explore four categories of artificial intelligence (AI) and how they can meaningfully impact marketers and their customers. This category may be very familiar to you, but we’ll take a fresh look at it here before moving on to other uses of AI in the subsequent parts of this series.

Transform 144

Transform User-Generated Marketing Marketers 144

Search Engine Land

NOVEMBER 27, 2023

To find keywords that actually lead to sales, it’s important to explore other sources that combine website traffic with actual conversions. This approach also works for other indirect conversions, like those from social media, PPC ads or blog content. And this is what leads us to find these high-conversion phrases.

SEO 122

SEO PR Law eBook 122

Search Engine Land

SEPTEMBER 19, 2023

And you do have a category, regardless of its keyword volume. This article will break down my approach to what I call “Trojan Horse SEO” for category creation: Researching the existing market you’ll disrupt. Introducing your new category/keywords in the process. Acquire them for your new category. A statement blog post.

New Markets 131

New Markets SEO Energy Inbound Marketing 131

AWeber

MARCH 11, 2024

Blogging can give you a way to express your love for all things culinary and connect you with a global network of like-minded people. If you want to start your own food blog but need a bit of guidance on how to do it, you’re in the right place. You have a passion for food and want to share it with the world.

Food 94

Food Affiliate Marketing Promotion SEO 94

Buffer Marketing

MARCH 23, 2023

Not much, actually, other than the ‘Creator’ label and being YouTubers. Some argue that niching down is necessary for success, while others believe that it's better to have a broader focus. Arguments Against Niching Down On the other hand, some argue that niching down can limit your audience and opportunities.

Fashion 122

Fashion Food Branding Social Media Marketing 122

Search Engine Land

DECEMBER 6, 2023

Cross-reference it with demand and internal search data to ensure that taxonomy category names align with the vocabulary commonly used by users who search for these items. Use this taxonomy as the backbone of the site structure to improve user experience. Evaluate findings to zero in on user experience issues or SEO content gap opportunities.

SEO 127

SEO User-Generated Transform Market Trends 127

Search Engine Land

AUGUST 11, 2023

This individual has a website; his first blog post was published on Dec. We added the category “Penalty” to this chart, as this was a strong topic area in the time of Penguin. This data differs from other data in this article as it considers mentions in the article title and content. Years later, he reconsidered.

SEO 97

SEO Analytics PR Search Marketers 97

Search Engine Land

SEPTEMBER 5, 2023

For example ‘/shop’ Or if I run the PMax campaign for just one product category, let’s say Nike shoes, I can just include ‘/shoes’, for instance.” ” “Now, with this new URL rule, I can tell PMax to only redirect users to pages that include them. ” Why we care. ” Deep dive.

Advertising 139

Advertising Advertisers Product Branding 139

Search Engine Land

DECEMBER 1, 2023

An ADHD coach might write a blog post about how to get through the holidays and offer coping mechanisms. Create dedicated categories for Christmas to make it easy for users to navigate to seasonal items. Engage with seasonal link building Reach out to other websites for holiday-themed guest posts or collaborations. See terms.

SEO 127

SEO PR eCommerce Analytics 127

Martech

OCTOBER 11, 2023

Become a recognized expert in your field The idea : A well-maintained blog full of original and valuable content can serve as a platform for showcasing your expertise, making it more likely that AI tools will point to your content. This makes your blog a long-term investment in your visibility in AI search results.

Transform 124

Transform SEO Thought Leadership User-Generated 124

Internet Marketing Ninjas

SEPTEMBER 7, 2022

The first thing to consider here is your business category. There are certain business categories that are known to be open to a lot of spam. And businesses in some categories are more prone to suspension that in other categories, just because Google is more suspicious when it comes to some industries than others.

Real Estate 101

Real Estate SEO Product Marketing 101

Search Engine Land

JANUARY 17, 2024

Google explained these changes in their blog post: Over the coming weeks in Europe, we will be expanding our testing of a number of changes to the search results page. In 2020, Google tested a similar feature to list other local search engines; here is what that looked like. What Google said.

Digital Marketing 97

Digital Marketing Marketing Marketers SEO 97

SocialPilot

FEBRUARY 6, 2024

A complete list of Influencer marketing statistics, from engagement rates to industry benchmarks to growth trends; this blog has almost everything that you would need to make an informed decision. Unlike other platforms, the trending hashtags on X (Twitter) change daily.

Influencer Marketing 99

Influencer Marketing Gen Z Fashion Food 99

Martech

DECEMBER 26, 2023

These ideas are organized into three categories: strategies, tools and tactics. To scale their value, suppliers must segment partners by type, understand the differing needs and interests of each partner category, and provide the marketing support services they need. Each has its own target audience expertise and product preferences.

Partner Marketing 107

Partner Marketing Manufacturing Thought Leadership Marketing 107

Search Engine Land

OCTOBER 26, 2023

To find out, I analyzed 100 random keywords spanning various categories, collecting data on the top 100 ranking websites, including referring domains and backlinks. However, digging into the data can give us a sense of where links are more important as a category. This got me thinking about how essential links really are today.

SEO 120

SEO Health Entertainment eCommerce 120

Search Engine Land

APRIL 28, 2023

Link to resources organically (because you love them and for no other reason). If, on the other hand, they just provided a list of links, you wouldn't understand the value of any of them. Particularly, organize your resources into categories and add a heading (an H2 or an H3) to each one. Check out our guide.”

eBook 102

eBook Promotion Product Education 102

Marketing Insider Group

DECEMBER 20, 2021

Each asset and content category should be graded using a predetermined rating scale. If you’re launching a new blog, your priority might be to find out which topics are most important to your audience. Other goals for your content audit may include: Improve SEO performance. Why brands should perform content audits.

Key Performance Indicator 136

Key Performance Indicator User-Generated Analytics SEO 136

Customers.ai

MARCH 15, 2024

How to Capture First-Party Data While we could create a whole blog post around this (see here , here , and here ), we think it’s important to emphasize in this post as first-party data is the truly a life saver when it comes to overcoming the loss of third-party cookies ( even Google agrees ). For that, it’s worth calling out on it’s own.

CRM 67

CRM Direct Mail Outbound Marketing Analytics 67

Search Engine Land

MAY 12, 2023

As far as the content you’ll find inside a resource center, you’re not limited to blogs. You can also include a category for content type (ebooks, white papers, guides, case studies, podcasts, etc.), and gather your best pieces across a wide array of categories. Or, you could include a mixture of both (i.e.,

Whitepaper 93

Whitepaper eBook SEO Education 93

Orbit Media Studios

MARCH 10, 2024

There you are in the press or on someone’s blog. Here’s how I thanked Ruth Stevens for including me in a post she wrote for the MarTech blog. And of course, use hashtags, questions, numbers and any other trick to drive reshares and clicks. By Andy Crestodina Congratulations! You just got some media coverage.

PR 104

PR SEO CMO Energy 104

Search Engine Land

AUGUST 30, 2023

Not “BrandName Blog” or “BrandName Magazine.” In the case of press releases, blogs and user-generated, this increased understanding may do the opposite on Google News surfaces. General Publication category provides another opportunity to inform the Google Knowledge Graph. Test it if you are methodically minded.

SEO 138

SEO User-Generated Management Branding 138

Neil Patel

JANUARY 3, 2023

So if you’re ready to learn more about SEO taxonomy and how it can help you in creating an optimal user experience , among other things, then read on. The most common examples of this are the pages of a website or categories on a blog. For example, multiple e-commerce product pages can be linked to a category page.

SEO 85

SEO Shoppers Customer Journey Product 85

Buffer Marketing

OCTOBER 16, 2023

Content pillars ensure you can control “what you’re known for” to a certain degree and help determine how people define your content when explaining it to others. Out → In: Start with broader terms that pique your interest, and drill down to find a niche within that broader category.

Entertainment 117

Entertainment Branding Education Analytics 117

Neil Patel

DECEMBER 27, 2022

While many e-commerce owners focus on product home pages, it’s easy to neglect your category pages. When introducing SEO for your category pages, you aid their discoverability and encourage more traffic, which can increase sales. Tip 1: What Are Category Pages and Why Are They Important? Sound good? Why is this? Not bad, huh?

SEO 91

SEO Shoppers Customer loyalty Product 91

Buffer Marketing

DECEMBER 5, 2023

Each week, we (the Content team) would receive overflowing inboxes filled with requests to post articles on the Buffer blog. In 2012, we regularly had writers like Matt Ragland share their unique perspectives on the blog. First, we repurposed our existing blog guidelines and style guide.

Communications 100

Communications Price Management Branding 100

Businesses Grow

JUNE 19, 2023

It’s hard to believe, but it’s been nine years since I wrote a well-known blog post called Content Shock. The world is changing so rapidly that AI content will soon be indistinguishable from human content in almost any category you can imagine. He has blogged nearly every day for 15 years. Is there hope?

Education 135

Education Branding Content Marketing Place 135

Search Engine Land

SEPTEMBER 7, 2023

By enabling these features, you acknowledge you adhere to the Google Advertising Features Policy , including rules around sensitive categories, have the necessary privacy disclosures and rights from your end users for such association, and that such data may be accessed and/or deleted by end users via My Activity.” Now we just have an event.

Analytics 139

Analytics User-Generated eCommerce Advertising 139

Sprout Social

NOVEMBER 8, 2021

Take a look at the Instagram Stories Highlights on Sprout Social’s Instagram feed: When Sprout’s social team shares Instagram Stories, they’re able to save them into these different highlight categories. The more complicated part is determining what each of your Highlight categories should actually be. Meet the team.

Food 138

Food Education eBook Promotion 138

Search Engine Land

DECEMBER 13, 2023

For category pages, about pages and other static pages for users. The AI Image generator is useful for helping users create illustrative images to accompany blogs and other content. Integrations with Github and Netlify open more options for APIs, SDK and Next.js

SEO 116

SEO User-Generated Manufacturing Customer Journey 116

Search Engine Land

SEPTEMBER 6, 2023

Other expected trends and consumer behaviors include: Generative AI As virtual and augmented reality continue to stake their foothold on interactive shopping experiences, consumers are also discovering new products with Google’s Search Generative Experience (alongside shopping ads ) and via conversational AI like Bard and ChatGPT.

SEO 131

SEO User-Generated Shoppers Retail 131

Search Engine Land

JULY 17, 2023

Create a tangential content category” This sentence gives Bard a clear outcome. We want to create a tangential content category. You can also decide to create two or more categories, but the more you ask from AI, the less accurate results will be. We give Bard the permission to pick a category for us.

SEO 95

SEO Real Estate User-Generated eBook 95

Hubspot Marketing

JUNE 10, 2022

A histogram is a graphical representation showing the distribution of data points that have been grouped into specific ranges or categories. Say you have a blog and you have blog posts ranging from 1 to 500 words, 500 to 1,000 words, and 1,000 to 2,000 words. What is a histogram and what is it used for? Select your data set.

115

115

Exposure Ninja

FEBRUARY 9, 2024

This guide will walk you through the main ways to optimise your website, with tips on how to apply these to your homepage, product and service pages, category pages, and more. The core pages you’ll need to review optimisation for are the homepage , service or product pages , category pages and “thank you” pages.

User-Generated 59

User-Generated PR SEO Transform 59

Orbit Media Studios

APRIL 25, 2023

Let’s look at how the AI-readiness of consumers varies across these nine different service categories. but because this is a marketing blog, we’ll also provide a marketing perspective (is it time to put AI into our marketing messages?). It seems that the answer is yes, more than the other categories.

Law 99

Law Price User-Generated Finance 99

Martech

DECEMBER 13, 2023

For category pages, about pages and other static pages for users. The AI Image generator is useful for helping users create illustrative images to accompany blogs and other content. Integrations with Github and Netlify open more options for APIs, SDK and Next.js

SEO 106

SEO User-Generated Manufacturing Customer Journey 106