Hubspot Marketing

MAY 29, 2023

The promise of inbound marketing is a lure that attracts businesses of all kinds, but few understand the efforts it takes to be successful. After a few blog posts, they flame out and grumble “We tried content marketing, but it didn’t really work for us.” I hear this from prospective clients all the time. And I get it.

Content Marketing 121

Content Marketing Inbound Marketing Marketing Marketers 121

Search Engine Land

NOVEMBER 21, 2023

How much of that traffic is actually converting? Much of the content we create (or help optimize) is focused on education and awareness – think position pieces, guides and how-to blog posts – so acquisition rates tend to be lower than those of paid traffic sources. OK, celebration time is over. SUBSCRIBE See terms.

Real Estate 135

Real Estate SEO Education Analytics 135

Hubspot Marketing

DECEMBER 28, 2023

91% of people want to see more video marketing efforts from brands — but knowing where to start can be intimidating. We’re sharing 22 video marketing examples and advertisements from the past two years to help inspire you. You won’t believe a marketing team created some of these. Go grab some popcorn. Heinz: Heinz A.I.

Video Marketing 105

Video Marketing Advertising Advertisers Entertainment 105

Martech

JULY 27, 2023

As head of operations at a HubSpot RevOps and WebOps agency and a teacher at the HubSpot Academy, she’s the ideal person to explain HubSpot innovations in a language everyone can understand. We spoke to her about her martech journey. Q: Your starting point was some distance from marketing technology, correct?

CRM 90

CRM PR Marketing Automation Platform Customer Journey 90

Jeff Bullas

FEBRUARY 6, 2023

From analyzing the demographics of your followers to creating high-quality visual content to strategizing how to get more growth , you have a lot to keep up with. With so many tasks on your plate, you need to work as efficiently as possible, saving time while getting the best results for your clients.

User-Generated 305

User-Generated Management Price Place 305

Duct Tape Marketing

JANUARY 18, 2024

2024 Marketing Trends for Fractional CMOs: A Guide written by John Jantsch read more at Duct Tape Marketing I’ve put together my thoughts on what 2024 holds for marketing strategists and fractional CMOs. In this guide, we’ll break down the five most important marketing trends for fractional CMOs in 2024.

Market Trends 80

Market Trends CMO Transform User-Generated 80

Set Up

OCTOBER 17, 2023

This blog was written by Set up President, Amanda Thompson. Amanda’s extensive experience in the marketing world gives her a unique perspective to serve Setup’s agency partners and solve pain points for clients. What do I mean when I say Brands are ghosting Agencies?

Branding 59

Branding Transform Communications Fashion 59

Hubspot Marketing

JULY 15, 2022

Let's dive into the key benefits and drawbacks of hiring an agency, explore how to make the right decision for your business, and cover five PR tasks you can manage in-house. Just as importantly, they give you a clear picture of what you need from an agency. Reasons to Hire a PR Firm. You know what you want.

PR 123

PR Management Communications Promotion 123

Customers.ai

JANUARY 18, 2024

If you’re one of the people who made the very smart decision to install the Website Visitor ID X-Ray pixel , then we have some tips to help you take your marketing to the next level. Turn Top-of-the-Funnel Content into a Lead Generation Tool Semrush is all about helping you drive traffic. To 10x your ROI! This is where Customers.ai

CRM 107

CRM Outbound Marketing User-Generated eBook 107

Neil Patel

AUGUST 11, 2020

Deciding to hire a digital marketing agency is easy. . The hard part is deciding which digital marketing agency to hire. Which… is what makes choosing the right digital marketing agency so tricky. Every business is different, as is every digital marketing agency.

Digital Marketing 144

Digital Marketing Marketing Marketers eCommerce 144

SocialPilot

FEBRUARY 29, 2024

Social media is indeed a powerful tool to achieve various marketing objectives like reaching a wider audience, increasing brand awareness, fostering customer engagement, and cost-effectively generating leads. Whether your clients are small businesses or large enterprises, this guide will unveil the best approaches to pricing your services.

Management 52

Management Price Social Media Marketing Advertising 52

Jeff Bullas

MARCH 1, 2023

How to” headline formulas If you’re looking for a headline formula that’s both effective and versatile, “how to” headlines are a great place to start. For example, “How to Get More Followers on Instagram in 5 Easy Steps.” So, let’s dive in! This will make it more enticing to readers.

Copywriting 250

Copywriting Health Product Place 250

Buffer Marketing

NOVEMBER 7, 2023

Financial transparency is especially close to our hearts, which is why we’re proud to share Open Books, a series of small business owners giving us a peek inside their books in the spirit of being open about finances as well. I also received a $20,833 PPP ( paycheck protection program ) loan during the pandemic.

Energy 110

Energy Non-Profit Logistics Price 110

Duct Tape Marketing

MAY 13, 2023

The Emergence of Fractional CMOs: A Powerful Shift in Marketing written by John Jantsch read more at Duct Tape Marketing As businesses evolve and competition increases, the marketing landscape is changing significantly. Traditional marketing agencies have long been the go-to solution for businesses seeking marketing expertise.

CMO 78

CMO Key Performance Indicator Traditional Marketing Brand Management 78

Search Engine Land

JUNE 13, 2023

You feel happy that business is taken care of and that you can relax and enjoy your surroundings stress-free. For the last 16 years, I have owned and run a small digital marketing agency. Learn how to run your business from anywhere in the world. If you can work while your clients sleep, you’ll accomplish more.

Communications 98

Communications Management Digital Marketing Search Marketers 98

Neil Patel

OCTOBER 2, 2020

It isn’t just about getting reviews either. Most know how to ask customers for reviews, but they’re unsure how to handle the other important parts of reputation management. NP Digital is my agency. I built an agency called Pronet Advertising more than 17 years ago, while I was still in high school.

Management 141

Management Law Manufacturing Price 141

Neil Patel

OCTOBER 5, 2020

The power of social media as a marketing and advertising channel is hard to deny. 42% of all Internet users use social networks to find more information about brands. Once you know that you’d like to work with a social media agency, the next step is, of course, figuring out how to choose the right one. Generate Leads.

Real Estate 145

Real Estate Communications Advertising Advertisers 145

Digital Marketer

MARCH 25, 2024

As I considered the topic that would best serve entrepreneurs, business owners, and marketers alike — all of whom I am — I mused over what I needed most throughout the last year. Why are you and I not operating in the driver’s seat of our marketing and/or businesses? Competition We know the feeling all too well. Customers Oh!

Transform 85

Transform Key Performance Indicator Direct Mail CMO 85

Hubspot Marketing

MAY 2, 2023

No one is questioning how smart ChatGPT is. The question, however, is how good it can be at providing accurate information or making our lives (both private and professional) easier. I’ve put the chatbot to the test to see how helpful it can be in day-to-day life. How is ChatGPT being used today? Here are the results.

Price 121

Price CRM Performance Marketing Advertising 121

Search Engine Land

NOVEMBER 28, 2022

You hired your content marketing agency in good faith. You had every hope they would soon start producing fantastic content for your brand or your clients’ brands. Is it time to fire your content marketing agency and move on? When is the right time to fire your content marketing agency? What gives?

Content Marketing 95

Content Marketing Key Performance Indicator Communications Marketing 95

Duct Tape Marketing

DECEMBER 6, 2023

Mastering Growth Momentum: Unveiling Your Agency’s True North written by Tosin Jerugba read more at Duct Tape Marketing The Duct Tape Marketing Podcast with John Janstch In this episode of the Duct Tape Marketing Podcast, I interviewed Frank Cowell, the Chief Revenue Boss at Revenue Ranch.

Transform 83

Transform Price Place Inbound Marketing 83

Buffer Marketing

JULY 18, 2023

You’ve probably seen social media marketers boasting these kinds of results on Instagram. But how do they do it? In this blog, I uncover unique tips from top social media managers who’ve revived defunct accounts and increased their clients’ reach to thousands of followers within a few days of working with them.

Management 85

Management Social Media Marketing Finance User-Generated 85

Set Up

JUNE 15, 2023

Featuring Hire Profile The Set up #MarketingMixer is a chance for marketing leaders to connect, discuss, and learn. At previous Mixers, we’ve hosted a number of panelists , held a marketing agency showcase , discussed business matchmaking , Seasonality in Marketing , and even facilitated virtual Marketer “ speed-dating.”

Gen Z 52

Gen Z Energy Communications Marketing 52

Neil Patel

OCTOBER 3, 2020

If that’s the case, then you need to hire a Conversion Rate Optimization Agency that can help you fix this issue. Today we’ll go over everything you need to be aware of before hiring the right agency for your business. You are about to hire a CRO Agency and there are countless Conversion Rate Optimization companies out there.

SEO 145

SEO Price Communications Advertising 145

Spiralytics

MARCH 27, 2024

Many marketing professionals grapple with SEO strategies without access to skilled writers who can elevate their content and online presence. If you’re looking to hire a content writer in the Philippines, this post shares how you can tap into this flourishing talent pool. Being a skilled wordsmith is just one side of it.

Education 52

Education Digital Marketing SEO Communications 52

Adobe Experience Cloud Blog

JUNE 21, 2018

Launching an agency means challenges are bound to arise, and these challenges often revolve around money and perspective. When the two collide, that’s when most agencies stumble a bit. As soon as the words “revenue” and “loss” appear in the same sentence, many agencies understandably freeze with fear. Oh, how wrong she was.

Education 133

Education Thought Leadership Fashion Price 133

SocialPilot

FEBRUARY 9, 2024

Online marketing is evolving each day with newer trends and challenges. But thankfully, marketing isn’t a lonely ride. There are several internet marketing experts and online marketing professionals who have thrived in the recent times. We have divided these experts based on the niche they talk about the most.

Digital Marketing 93

Digital Marketing Social Media Marketing Thought Leadership Whitepaper 93

Set Up

MARCH 28, 2023

This Women’s History Month, we want to continue highlighting the stories and voices of powerful female marketing leaders. Our Women in Marketing series and our virtual women’s community “ In this Dame and Age ” provide a space for marketing women to network and share their journeys.

Copywriting 98

Copywriting Advertising Advertisers SEO 98

Hubspot Marketing

JULY 10, 2023

The dominant story of 2023 for salespeople, marketers, and content creators has been the rise of generative AI. Yet most sales reps and marketers still use generative AI tools on an ad hoc basis to generate content — from email drafts to talking points, and ad copy to new product designs. Individual Team Organization How?

Customer 76

Customer Transform User-Generated Retail 76

Buffer Marketing

JUNE 5, 2023

When I started my digital marketing company, BDY Consult , seven years ago, I kept running into a problem that’s all too common for mission-driven founders. And, while it didn’t start as a marketing scheme, these free resources have ultimately created a funnel that drives new paying customers our way.

Price 93

Price Digital Marketing Promotion Customer 93

Search Engine Land

APRIL 12, 2023

Moreover, this traffic can develop into valuable professional connections and new clients. In this guide, you’ll learn how to optimize your profile to tap into that power and make LinkedIn work for you – driving more connections and better clients. LinkedIn is not just a resume LinkedIn is much more than an online resume.

SEO 120

SEO Copywriting User-Generated Real Estate 120

Buffer Marketing

JANUARY 11, 2024

Like many small business owners, I spent a lot of time in 2023 considering how I wanted to integrate artificial intelligence into my content agency, iHartContent. After all, it can spit out an entire blog post in mere moments. It’s natural to worry about being replaced.

Copywriting 40

Copywriting Education Price Communications 40

Neil Patel

NOVEMBER 1, 2021

How do the two roles differ from the perspective of a user or consumer? In a nutshell, content creator is a broad term describing someone who produces some form of content, including but not limited to blog posts, videos, photography, and reels. Content creators create content for blogs and social media platforms.

Promotion 139

Promotion Digital Marketing Influencer Marketing Fashion 139

Duct Tape Marketing

APRIL 14, 2021

Why Customers Are Your Greatest Advocates And What To Do About It written by Sara Nay read more at Duct Tape Marketing. Agency Spark Podcast with With Kirsty Sharman. The Agency Spark Podcast, hosted by Sara Nay, is a collection of interviews from thought leaders in the marketing consultancy and agency space.

Customer 90

Customer Analytics Management Marketing 90

Marketing Insider Group

NOVEMBER 8, 2022

Careless content marketing mistakes are costing businesses more than their monthly budget. Blindly navigating your marketing strategy can cause your content to capsize. Turn your mistakes into mastery and learn how to build an effective content marketing strategy that guarantees smooth sailing. Quick Takeaways.

Content Marketing 121

Content Marketing SEO Marketing Marketers 121

Set Up

AUGUST 23, 2022

At Set up , we live in the world between marketing agencies and brands, connecting the two and consulting them on how to work effectively together. The following list includes five notable traits marketing leaders from Great Clips, Atlanta Hawks, Randstad, CrowdStreet, and NCR expect from their marketing agency partners.

CMO 59

CMO Copywriting Marketing Marketers 59

Duct Tape Marketing

AUGUST 30, 2023

Fractional CMOs As Strategy Architects written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Angelo Ponzi In this episode of the Duct Tape Marketing Podcast , I interview Angelo Ponzi. He is a marketing and branding strategist who works with small to middle-market companies as their Fractional CMO.

CMO 68

CMO Manufacturing Management Branding 68