Animalz blog

AUGUST 12, 2024

Many startup CEOs spend all their time on product roadmaps and investor decks. Is there a strategic approach, and how did you decide to start talking about the product and company on your own account? It’s casual, almost intentionally unedited, like Loom videos or walkthroughs of stuff we built or are working on in the product.

Shipping 117

Shipping Logistics Thought Leadership Product 117

Martech

JANUARY 10, 2025

Saks Fifth Avenue and SharkNinja are among the brands testing Agentforce in a retail context. Salesforce Agentforce is used to create AI agents that can boost productivity by assisting with a range of routine tasks. Using natural language, customers get product recommendations from agents and check out conversationally.

Retail 128

Retail Shoppers Shipping Promotion 128

Search Engine Land

JULY 22, 2024

The previous election was during the pandemic, so shopping habits and promotions are not comparable The shorter shopping period means the last shipping day deadline is earlier, there’s less time to clear inventory for 2025 and fewe ad space and promotions available will increase costs. It’s an election year in the U.S.

SEO 98

SEO Shipping Retail PR 98

Set Up

OCTOBER 15, 2024

The holiday season means show time for a number of industries, meaning Brands need to be on their A-game. With fierce competition and distractions abound, how can your company leave a lasting impression during the holidays to maintain Brand loyalty during the holidays and beyond?

Transform 59

Transform Branding Shipping Customer loyalty 59

Vertical Response

AUGUST 25, 2024

Personalization and community support are key to creating meaningful connections with customers, enhancing brand loyalty during the holiday season. Multi-Channel Holiday Marketing Campaigns A multi-channel approach allows marketers to reach audiences across various platforms, enhancing brand visibility and consumer engagement.

Marketing Strategy 105

Marketing Strategy Non-Profit Shoppers Shipping 105

Customers.ai

NOVEMBER 26, 2024

Brands throw down, customers swipe up, and everyone’s cart is a battlefield of BOGO deals and last-minute splurges. Our data shows jumps in customer activity even the week before Black Friday, thanks to brands kicking off their promos earlier each year. ” email is sent, most brands go quiet and that’s a problem.

Shipping 86

Shipping Shoppers eCommerce Customer loyalty 86

Martech

AUGUST 2, 2024

How well does your organization know how customers engage with your brand? But instead of mapping your way to grandma’s house and highlighting the various roadside attractions and stops along the way, you’re mapping the journey your customer takes with your product or brand. But we’re rarely sure.

Customer Journey 113

Customer Journey Customer Shipping Analytics 113

Animalz blog

APRIL 24, 2025

Others boast new optimization practices branded as GEO, AEO, or LLMO. But gaining and maintaining AI visibility requires a new layer of analysis: one that understands how and why AI surfaces particular information, and how it uses trust and authority signals to amplify brands presence. What is BRAND, and what does it do?

PR 109

PR Shipping User-Generated SEO 109

Martech

JULY 17, 2024

Personalization has always been a buzzword in marketing, but not every brand does it the way consumers want. Specifically, 83% of consumers are likely to purchase from a brand’s message that highlights the exact products they recently browsed for.

Transform 111

Transform Shipping Communications Advertisers 111

Customers.ai

JANUARY 3, 2025

Youve got products. For ecommerce brands, this kind of research gives you true insights into how to improve your messaging, refine your marketing, and create a smoother, more personalized shopping experience that converts. This blending of online and offline experiences means brands need to create seamless connections across platforms.

Customer 88

Customer eCommerce Shipping Customer Journey 88

Hubspot Marketing

NOVEMBER 13, 2024

Brands in ecommerce have the wonderful advantage of having access to a broader number of consumers than their local counterparts. Consumers, no matter their identity, are looking for an answer to this fundamental question: is this brand for people like me? Signals That Tell Ecommerce Customers a Brand Is for Them 1.

eCommerce 121

eCommerce Retail Food Price 121

Power Digital Marketing

APRIL 7, 2025

In todays digital landscape, TikTok has transformed from a viral video platform into a powerful ecommerce driver, particularly for beauty and consumer packaged goods (CPG) brands. The apps unique ability to captivate audiences through short-form video content has changed how consumers discover, research, and ultimately purchase products.

Branding 52

Branding Shipping Transform Shoppers 52

Jeff Bullas

FEBRUARY 6, 2023

There are 353 million products available, it ships to 100 countries and has 1.2 To sell a physical product requires a big investment and expertise. Normally you would need to: Find the product Or.design it. shipping and delivery Oh… and don’t forget customer support! million employees. Amazon fixes that.

Shipping 212

Shipping Manufacturing Logistics Retail 212

Martech

MARCH 12, 2025

This automation is activated immediately after a user submits a sign-up form or interacts meaningfully with your brand. Email 2: Value-driven content showcasing product benefits. Detail specific product features or benefits. Link directly to valuable resources or product pages. Send instantly upon sign-up.

Non-Profit 112

Non-Profit User-Generated Shipping eCommerce 112

Martech

OCTOBER 24, 2024

For consumers, and ultimately for brands, it’s good that SMS messages are regulated. At the same time, many consumers prefer SMS as a communication channel, so the right text could be valuable to them and your brand. You need to get your brand and campaigns approved. It’s bad when customers think you are intrusive.

Shipping 128

Shipping Communications Promotion Customer 128

Martech

OCTOBER 23, 2024

With over 75% of consumers more likely to consider buying products from brands that personalize (and an equal number of consumers who admit to becoming frustrated when they’re not greeted with a personalized experience), personalization strategies have never been more prescient. What could go wrong?

Shipping 122

Shipping eCommerce Customer Journey Analytics 122

Marketing Insider Group

MAY 12, 2025

Try segmenting by: New vs. returning visitors: First-time users may need education or trust-building content, while returning visitors might respond better to limited-time offers or product reminders. Promotional offers: Compare 10% off versus Free shipping or limited-time deals to learn what motivates your target audience to act.

Advertising 103

Advertising Advertisers Real Estate Shipping 103

Sprout Social

SEPTEMBER 17, 2024

In today’s ever-changing retail landscape, brands are divided into two groups. Yet, this presents a challenge—brands must create marketing strategies that are effective across different platforms and resonate with diverse consumer preferences. Promote your products on social media. Don’t be shy. This sparks those impulse buys.

Retail 122

Retail Shoppers User-Generated Customer Journey 122

Sprout Social

NOVEMBER 19, 2024

As brands continue to rely on multiple social media accounts to reach audiences and grow, influencers have become a fundamental part of successful digital strategies. It’s not hard to see why— Influencer marketing can increase your brand’s reach, engagement and overall credibility. Check out their profiles, posts and engagement rates.

Gen Z 113

Gen Z Health Influencer Marketing Food 113

Animalz blog

APRIL 17, 2025

His to-do list is typical for a marketer at a rapidly growing AI startup (scaling from $1M to $10M ARR in just one year): launch events, grow brand awareness, produce data-driven content, manage the blog, interview experts, and handle distribution. Monthly brand traffic doubled within months, fueling inbound demos and product usage.

SEO 62

SEO Branding Transform Shipping 62

Customers.ai

DECEMBER 20, 2024

Thats what separates brands with loyal customers from the ones stuck chasing their next quick sale. But heres where most brands get it wrong — they lean too hard on one side. Reactive strategies are your chance to meet those expectations and show your brands human side. But how you manage those relationships?

eCommerce 85

eCommerce Shipping Customer loyalty Marketing 85

Hubspot Marketing

NOVEMBER 1, 2024

Dollar Shave Club, Blue Apron, and Glossier are all well-known brands built on the business model and considered masterclasses in marketing — let alone D2C marketing. You see, B2C works with third parties or “middlemen” like wholesalers, retailers, or distributors to get your product into consumer hands. Take Peloton , for one.)

Manufacturing 122

Manufacturing B2C Non-Profit eCommerce 122

Buffer Marketing

NOVEMBER 27, 2023

She had no clue where to start—she knew nothing about how to create a product or how to bring one to market, but she knew that her idea was one for the masses. Potentially anyone with a shower could find a use for this product, and that was a huge number.  I also pay monthly to protect my brand using RedPoints.

Product 126

Product Pharmaceutical Manufacturing Shipping 126

Customers.ai

JANUARY 7, 2025

But before you start picturing your email list exploding, lets pause for a reality check getting those emails in the first place is where most brands fumble. For ecommerce brands, a 10-20% discount on the first purchase is a tried-and-true winner. Offer insider tips, early access to products, or a VIP experience.

Customer 92

Customer Shipping eCommerce Outbound Marketing 92

Customers.ai

DECEMBER 3, 2024

Instead, let’s break your audience into three juicy, conversion-ready segments: Category 1: The Click-and-Bail Crowd These are the folks who browsed your site, clicked on a product (or maybe a few), and then peaced out before hitting “Buy Now.” Throw in an extra incentive, like free shipping or a limited-time discount, to sweeten the deal.

Shoppers 65

Shoppers Shipping Outbound Marketing Product 65

Martech

JANUARY 31, 2025

Texts are a popular way for customers to receive receipts, shipping updates, appointment confirmations and, increasingly, deals. Marketers can add logos and design elements that give the messages a distinct, branded look. Sophisticated RCS designs can embed carousels with multiple videos or products to sell.

User-Generated 108

User-Generated Marketing Marketers Analytics 108

Customers.ai

DECEMBER 11, 2024

Thats a massive chunk of potential revenue slipping through the cracks and most brands dont even know who those visitors are. Theyre clicking around, checking out products, and maybe even adding items to their cart. email with a curated list of products theyve browsed. No purchases, no sign-ups, nothing. Shes hovering.

Shipping 77

Shipping Shoppers Law eCommerce 77

Vertical Response

OCTOBER 6, 2024

The sheer volume of transactions highlights the immense potential for brands to capitalize on this shopping frenzy. This means that with a well-crafted email strategy, brands can tap into a highly engaged audience ready to take advantage of Black Friday deals. On Black Friday 2022, Shopify merchants raked in a staggering $9.3

Email Marketing 105

Email Marketing Marketing Strategy Shoppers Marketing 105

Buffer Marketing

APRIL 29, 2025

I find myself wanting to buy a new product I’ve seen on Instagram at least once a week. What started out as a simple photo-sharing app has evolved into a powerful social commerce platform where you can show off your products, find new customers, and even make direct sales. much of Europe, and Asia-Pacific).

Gen Z 110

Gen Z Influencer Marketing Manufacturing User-Generated 110

Litmus

OCTOBER 17, 2024

. “This ties back to the idea of email being a full-funnel experience , fostering intimacy with your audience and focusing on brand awareness. Email is essential for brands and organizations to stay in touch and nurture their audience throughout this journey.” Engagement. Consideration. Conversion. Onboarding. a hard sell).

Email Marketing 107

Email Marketing Customer Journey Customer loyalty eCommerce 107

Jeff Bullas

NOVEMBER 8, 2022

Big brands update their websites all the time, and they do a lot of testing to see what works the best. It is an absolute must that your potential customers trust your brand. Make your shipping times clear. If you are selling physical products on your website, it is important to make your shipping times clear.

Advertising 199

Advertising Advertisers Shipping Affiliate Marketing 199

Customers.ai

JANUARY 6, 2025

The ecommerce brands delivering that more are winning big. The brands that get this right see higher ROI, deeper engagement, and happier customers who keep coming back. A great ICP includes: Pain points : What challenges are they facing that your product solves? Customers expect more now. And guess what?

Customer 90

Customer eCommerce CRM Shipping 90

Hubspot Marketing

OCTOBER 29, 2024

B2B products often have greater technical complexity, which leads to longer onboarding processes. “In Manufacturers Manufacturers are businesses that create goods and products from raw materials, usually at their own factory or warehouse. Distributors Distributors work with manufacturers to sell the manufactured product to customers.

eCommerce 121

eCommerce B2C Manufacturing Retail 121

Hootsuite

MARCH 21, 2025

Convert to a Business account, use Commerce Manager to create a shop, and upload a product catalog (manually or via platforms like Shopify). This makes your products shoppable directly on Instagram or through your website. Use product tags in Posts, Reels, Stories, and Ads to make content shoppable. Its only available to U.S.-based

eCommerce 96

eCommerce User-Generated Shoppers Entertainment 96

Sprout Social

MARCH 27, 2024

Plus, see the top five review management software to manage reviews for business intelligence and explore examples of how brands have used review management to their advantage. It helps you increase brand trust, leads to higher search engine rankings and ultimately, attracts more customers. What is review management?

Management 120

Management Branding Customer loyalty Shipping 120

Jeff Bullas

NOVEMBER 13, 2022

In this article, we’ll demystify the Metaverse and let you know how you can use virtual reality to build a brand presence inside the Metaverse. Customers can shop from a huge catalogue of products and get them shipped from across the world in an AR store. But where in the heck do you get started? Keep reading to find out.

User-Generated 272

User-Generated Shipping Advertising Advertisers 272

Hubspot Marketing

JULY 12, 2024

If your community devolves into an abusive environment, it will reflect poorly on your brand. But your community members are very much helping drive the ship.” Building a community for a brand, you are kind of the middle man between the brand and the community,” says Qetsiyah Jacobson, community manager at HeyOrca.

Management 104

Management Shipping Place Communications 104