Remove Communications Remove Customer loyalty Remove Place Remove Promotion
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8 proven retention marketing strategies to boost customer loyalty

Use Insider

While acquisition marketing uses advertising, social media campaigns, and other promotions to attract new customers, retention marketing will rely on tactics like personalized marketing , loyalty programs, and top-notch customer service to keep existing customers on the hook.

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Decoding corporate communications: Functions, goals and skills

Sprout Social

Corporate communications cover many verticals and each of them needs a separate strategy and skill set. In a world of information overload, corporate communications is your way to expand your reach and build your brand. It can be difficult to correlate corporate communication efforts to business impact.

Insiders

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New Survey Reveals Customer Preferences for Promotional Text Messages

DIY Marketers

Picture this: you receive a promotional text message from your favorite local store, offering an exclusive discount just for you. In this ever-evolving digital landscape, text messaging has proven to be the rising star among communication channels. If you’re like most consumers today, the answer is a resounding “yes!”

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Best of the Bot: Create 10 promotional campaigns to drive in-store purchases

Search Engine Land

Prompt: The indoor plant market has suffered a decline in the past year, and you need to generate a creative promotional campaign idea to support and ‘Indoor Plant Month’ promotion in February 2024. Formulate 10 engaging over-arching campaign ideas to promote Indoor Plant Month: Answer: Certainly!

Promotion 104
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The marketing ROI problem has its roots in marketing culture

Martech

For most marketing functions there are two primary roadblocks to effective internal promotion and to developing ROI measures that the CFO and CEO can buy into. What’s more, branding leaders constantly promote the intangible benefits of their brand work, making the effort to calculate ROI seem futile.

Marketing 114
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AMP for Email: A Place in Every Marketing Playbook

Litmus

Using native interactive calendars or integrations with widgets like Zoom and Calendy empowers clients and prospective customers to book meetings for product demos, register for webinars or conferences, request support calls or appointments with ease — right from the email. AMP for email helps brands to achieve those goals. Learn more.

Place 71
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What Types Of Marketing Are There?

InTouch Marketing

Social Media Marketing: Objective: Utilize social media platforms to promote products or services, connect with the audience, and build brand awareness. Key Tactics: Social media posts, paid advertising, influencer collaborations and community engagement. The synergy of these types of digital marketing components is a powerful force.