article thumbnail

36 Beautiful New Ebook Templates [Free Download]

Hubspot Marketing

An ebook is a practical content choice that delivers so much value to your audience that they won’t mind submitting a lead form to download it. WP Forms reports that ebooks are the most popular lead magnet amongst subscribers, with 27.7% Adding ebooks to your content archive can be a worthwhile effort, but it’ll take work.

eBook 145
article thumbnail

How to Market an Ebook: 21 Ways to Promote Your Content Offers

Hubspot Marketing

Content offers, like ebooks, can convert your existing traffic and even attract new traffic. However, if your ebook isn't getting too many downloads or leads, your marketing might be the problem. Read on to discover the best techniques for marketing your ebook, whitepaper, guide, or other lead-generating resource.

eBook 145
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to learn social media marketing: 33 resources for beginners

Hubspot Marketing

Table of Contents How to Learn Social Media Marketing: 33 Free Resources How to Start Social Media Marketing How to Learn Social Media Marketing: 33 Free Resources Social Media Marketing Blogs Social media marketing is a science involving special communication skills. These ebooks will provide expert insights on specific channels and topics.

article thumbnail

10 Content Marketing Benchmarks to Guide You in 2024

Marketing Insider Group

Use clear calls-to-action (CTAs), optimize landing pages, and offer incentives like eBooks or free trials to encourage visitors to share their information. 5) Email Marketing Email marketing plays a crucial role in content strategy, allowing direct communication with your audience and driving engagement.

article thumbnail

7 Trends in ESG: What PR Pros Need to Know in 2023

What does the evolution of ESG programs mean for communicators? This new ebook from 3BL Media explores seven trends in detail and unpacks what they mean for communicators. This new ebook from 3BL Media explores seven trends in detail and unpacks what they mean for communicators. As it turns out - a lot.

article thumbnail

Digital marketing primer: Understanding strategies and measuring success

Search Engine Land

Ebooks and whitepapers: Providing in-depth information on specific topics to capture leads. ebooks, whitepapers). Results to expect Direct communication: Personalized and targeted messages reaching your audience. Blogging : Creating valuable blog content to attract and engage an audience. Dig deeper: What is content marketing?

article thumbnail

How I Use Landing Page Split Testing to Find Untapped Marketing Potential [+ 12 Places to Start]

Hubspot Marketing

Different content marketing options , like ebooks, templates, or strategy guides, appeal to certain buyers across different marketing funnel stages. Ideally, your CTA is a specific, clear next step for your prospect: Download the ebook. As your front-line communicators, talking to sales is like talking to 100 customers.

Place 118
article thumbnail

LinkedIn + ZoomInfo Recruiter: Better Data for Better Candidates

That's where ZoomInfo Recruiter comes in, helping bridge the gap when job sourcing and communication efforts stall on LinkedIn. But that doesn't mean there aren't some frustrating roadblocks on the network.