Remove content-marketing-examples
article thumbnail

The Power of B2B Influencers: How to Leverage Influencer Marketing to Drive Success

Trade Press Services Newsletter

Influencer marketing is the practice of collaborating with recognized experts or popular social-media users to drive brand awareness, engagement, and revenue. From viral tooth whitening products to the latest fitness gadgets, influencer marketing is a staple in the B2C marketplace.

article thumbnail

How to manage social media content creation across networks

Sprout Social

There are some many different types of social media content to create and enjoy, from carousels to GIFs to videos. To successfully manage social media content creation across networks, you need to maintain a consistent brand voice, adapt to distinct formats and meet (or exceed) audience expectations.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How marketers can go beyond random acts of AI and why they should

Martech

I’ve just returned from MAICON 2024, one of the best, if not the best, conferences focused on AI and marketing. MAICON didn’t disappoint: I’m full of ideas to help our clients improve their marketing by applying AI. According to the 2024 State of Marketing Report , 99% of respondents say they use AI in some fashion.

article thumbnail

AI Vs. Humans: Who Will Win the Content Creation Game?

Marketing Insider Group

Tools like ChatGPT and Jasper are transforming how businesses produce content, offering speed and efficiency that was once unimaginable. The Marketing AI Institute reports that 98% of marketers are using these tools , so they’re incredibly widespread already.

Transform 129
article thumbnail

Content Marketing Strategy: 10 Steps to Build a Results-Driven Plan

Backlinko

Want to create a content marketing strategy that actually works? Through content marketing, Backlinko attracts over 772,000 monthly sessions. We’ll show you (step by step) how to create a content strategy that drives consistent, long-term traffic. And an email marketing campaign offering exclusive deals.

article thumbnail

Small But Mighty: Unlocking the Power of Microcontent

Trade Press Services Newsletter

For B2B marketers, this change in consumer behavior presents a significant challenge. Marketers often invest significant time and resources into creating in-depth, long-form content like white papers, e-books , and comprehensive how-to guides. Successful content starts with knowing who you are speaking to. Keep It Visual.

article thumbnail

How Content Monitoring Can Level Up Your Content Strategy [+ Expert Tips]

Hubspot Marketing

I love content monitoring! I can then use these actionable insights to create or improve upon any content strategy. Honestly, I love content monitoring so much that I want you to love it, too. I've also gathered more must-know insights from other content specialists. Table of Contents What is content monitoring?

eCommerce 124