Sprout Social

SEPTEMBER 12, 2024

For example, a creator can assist with Instagram caption ideas and other social media copywriting needs. Brands using edutainment to teach audiences about their products and services can help their businesses earn more revenue. Our report found 91% of social users say production value and budget impact their engagement.

Management

Duct Tape Marketing

AUGUST 15, 2024

How to Master Product Launches: Strategies That Stand the Test of Time written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with Jeff Walker In this episode of the Duct Tape Marketing Podcast, I interviewed Jeff Walker, a renowned expert in product launches with over 30 years of experience in the industry.

Product

Buffer Marketing

AUGUST 21, 2024

You need a proper strategy , content creation skills, copywriting formulas in your back pocket, and a knack for tying it all together.  copywriting techniques, copy-testing cheatsheets, and an AI copywriting bot. 3: 10x Facebook ads Best course for learning ad copywriting Price : $497. The databases are paid.

Social Media Marketing

Martech

JANUARY 27, 2025

Because if you think about that in software, imagine that in content creation and ads in and copywriting, where the model can sit there and just chug along and say, okay, I’m going to think through how I’m going to do this.” and is among the most downloaded productivity apps in the Play Store.

Copywriting

Martech

SEPTEMBER 17, 2024

For example, if designers are overloaded and copywriters have extra capacity, tasks can be redistributed to keep the campaign moving forward. Dig deeper: Unifying projects and products: The power of program management in martech 4. This data also helps allocate resources more effectively.

Management

Martech

FEBRUARY 13, 2025

Content takes center stage Content-related genAI applications (orange) lead the pack, with seven of the top 20 use cases focusing on content ideation, production and optimization. Copy production (43.9%) : Automation plays a major role in drafting content across multiple formats. Content: Image/video production (21.1%).

Transform

Martech

NOVEMBER 5, 2024

Video walk-through of the product Using video is a simple way to make your emails more engaging, convey information to customers more quickly and generate conversions faster. Whether your product is physical or digital doesn’t matter — most potential customers are likely visual learners. The benefits and features of the product.

Copywriting

Martech

JANUARY 13, 2025

Encouraging action: Welcome emails can include calls to action, such as confirming subscriptions, exploring products, or taking advantage of special offers. Dig deeper: Are these email subject lines deceptive, clever copywriting or bad data at work? This helps align expectations and fosters a sense of belonging.

Customer loyalty

Hubspot Marketing

JUNE 25, 2025

While it came up with some good ideas, I saw it more as a novelty than a real copywriting tool. Honestly, I didn’t believe “great” and “on-brand AI copywriting” would ever belong in the same sentence. Based on the responses, the user experience, and how well each one fits as your copywriting assistant, you can pick your go-to.

Copywriting

Hubspot Marketing

AUGUST 20, 2024

You’re about to learn an invaluable copywriting concept, something you can use to captivate your market’s attention, not to mention differentiate almost any product. Though humanity is productive and ever-evolving, individuals are often lazy. A curious product. You can also offer a guarantee to lower the perceived risk.

Copywriting

Backlinko

JULY 22, 2024

First, put yourself in your customers’ shoes and brainstorm questions they might have about your product, service, or industry. Enter your product or service, and the tool will list question-based keywords. For example, a homepage, about us, contact, and products/services page.

SEO

Hubspot Marketing

SEPTEMBER 30, 2024

Image Source I then searched for “freelance copywriter los angeles,” on Google and an identical landing page from Upwork showed up in the results. You can also localize ads, product marketing assets, and SEO content. You can search for any type of freelance service in any city, and Upwork will have a landing page.

Thought Leadership

Martech

JUNE 17, 2025

Collaborating with AI on copywriting Next, I moved to ChatGPT to tackle the copy. ChatGPT had a lot of context on this particular assignment, so it was well-suited for this copywriting. The results weren’t ready for production but were close enough to feel like a real page. Email: See terms. Lead with content, not layout.

Copywriting

Martech

JUNE 9, 2025

Sentiment analysis AI tools can analyze customer feedback and social media interactions to gauge sentiment towards brands or products. Content generation Beyond basic copywriting, AI can assist in generating various types of content, including blog posts, social media updates, and even video scripts.

Copywriting

AWeber

MAY 19, 2025

In todays world, more entrepreneurs are looking to sell digital products for a reason: theres unlimited earning potential and almost zero overhead. Whether youre a creative, a coach, or even just have a passion for organization, theres a digital product idea to sell online that fits you.

Product

Hubspot Marketing

NOVEMBER 5, 2024

If those decision-makers are anything like me and have to research a product from all angles before purchasing, it means there will be double or triple the research notes before the group as a whole decides to purchase a product or service. your services, or schedule a live product demonstration.

B2C

AWeber

SEPTEMBER 3, 2024

Copywriter extraordinaire Eddie Shleyner said , "AI may eventually replace some writing. You can also take it a step further by using the feedback to correctly position your product, inspire loyalty, and/or develop all-new products. But it cannot replace writers, people, everything we know and feel and emote."

Copywriting

Hubspot Marketing

MARCH 14, 2025

This document should clarify for everyone involved copywriters, designers, developers, marketers all the aspects of the project, the goals, and even the timeline. They dont know the product or service youre offering as well as you do; what would it take to persuade you to take action on it? What do we want them to feel?

Marketers

Orbit Media Studios

JANUARY 8, 2025

” Joel Klettke, Business Casual Copywriting “Try to choose testimonials that go beyond a platitude, like “They’re great!” A Northwestern University study found that people are more likely to purchase a product with an average star rating between 4.2 than one with 5 stars. ” 5.

Copywriting

Litmus

OCTOBER 29, 2024

Foundations of Online Marketing Success: Review-Plan-Execute Dave Charest guided us through yoga-inspired tips to ignite word-of-mouth buzz, boost productivity, and create a winning online marketing strategy. 4 Steps to Write Emails Worth Sending (While Being Utterly Ruthless) Copywriting + humor = Lianna Patch.

Copywriting

Hubspot Marketing

DECEMBER 10, 2024

Sticking with the printed song lyrics keyword: businesses selling printed lyrics might promote the product as a gift for the paper anniversary. We earn a lot of traffic through their blog, products, and pages designed to educate or convert. AlsoAsked gives you the questions (think of these as keywords) people are typing into Google.

SEO

Martech

NOVEMBER 22, 2024

Copywriting, generating descriptions for the product page and creating images — these uses are table stakes. “One thing we are testing is taking a product image, usually on a white background, and making it look fancier. “The other area is using generative AI to create content,” he said.

User-Generated

Scoop.it!

NOVEMBER 7, 2024

That the role of artificial intelligence (AI) in email marketing is expanding beyond simple copywriting to tackle some of the more intricate tasks is no fresh update. It can arrange articles and product features in a logical flow, ensuring that your newsletter is visually appealing and easy to navigate.

Fashion

Search Engine Land

SEPTEMBER 27, 2024

With its broad skill set encompassing research, copywriting, technical insights and digital PR, SEO professionals are uniquely positioned to bridge gaps between different marketing disciplines. This makes copywriting a valuable skill to share and train other teams on.

Digital Marketing

Martech

APRIL 9, 2025

Beyond content creation: The rise of process-driven automation For many, generative AI first proved its value through email copywriting. Product and architect mindset: Senior roles increasingly require a solid understanding of AI-powered solutions, ranging from automation to advanced analytics systems. Processing.

Transform

Hubspot Marketing

APRIL 8, 2025

But if you want to know what people really think about products, brands, trends, or industries Reddit is where youll find the unfiltered truth. The people we surveyed most frequently engage with: Product reviews and recommendations (46%). However, not all product review content is created equal. News and current events (46%).

Gen Z

Martech

FEBRUARY 11, 2025

If you follow my columns here on MarTech, you’ve learned how to make your email content more persuasive and engaging by using devices called cognitive biases, both in your copywriting and in your message design. In email copywriting , shorter sentences and bullet points help the brain grasp important points.

Transform

SocialPilot

DECEMBER 23, 2024

But, did you know: In Hubspot’s 2023 survey on The State of AI in Marketing, it was revealed that 33% of marketers use AI for idea generation, 28% for copywriting, 26% for creating marketing images, and 25% for summarizing texts. Write a caption that connects emotionally with my audience for my post about [product/service].

User-Generated

Backlinko

NOVEMBER 22, 2024

You can use it to improve the content or share it with your copywriting team to make changes. Or split test product descriptions and page layouts to see which converts better. These tools are designed to improve user experience by helping visitors easily find products, content, and pages.

SEO

Marketing Insider Group

MAY 30, 2025

You do not need to sound like a professional copywriter. A common mistake is beginning with product features or personal expertise. This article breaks down those principles into a clear, repeatable framework. You do not need a background in advertising to write persuasively. In fact, trying too hard can often work against you.

Copywriting

Martech

MAY 30, 2025

Full-time employees working at home can be more productive because there are fewer interruptions, so work doesn’t fully occupy their time throughout the day. From what I’ve seen, creative talent designers, copywriters and digital marketers (search and social) are most likely to seek side gigs.

Copywriting

Hubspot Marketing

DECEMBER 2, 2024

They know solutions to their problem exist and are actively evaluating their options but may not be familiar with your specific product or service yet. They’re comparing products, seeking validation through demos or testimonials, and are ready to make a final decision. Personalized product and resource recommendations.

Customer Journey

Hubspot Marketing

APRIL 8, 2025

But if you want to know what people really think about products, brands, trends, or industries Reddit is where youll find the unfiltered truth. The people we surveyed most frequently engage with: Product reviews and recommendations (46%). However, not all product review content is created equal. News and current events (46%).

Gen Z

Hootsuite

OCTOBER 2, 2024

Social media management and AI tools can help streamline your efforts and boost productivity. However, if you want a more custom approach, or you want to show off your specific products, you’ll need to hire a photographer. Increased productivity is a great place to start. Don’t forget about tools. What is a social media budget?

B2C

Hubspot Marketing

JULY 16, 2024

That’s what copywriter and digital marketer John Paul Hernandez , does. " For instance, I quite like the phrase “supercharge productivity,” so I would work that into my title. Boosts Productivity Saving time also means that you can dedicate your attention to other parts of your SEO work that need a human touch.

SEO

Orbit Media Studios

DECEMBER 17, 2024

This person is looking for help with [challenge/problem/task] and is considering [product/service]. You are an expert SEO copywriter, skilled at making copy edits that improve the search rankings of webpages by incorporating keyphrases and indicating relevance. I’m giving you the text from the webpage.

Thought Leadership

Martech

DECEMBER 6, 2024

Let’s examine how AI can amplify your creativity and productivity and aid the human insight and strategic thinking of exceptional marketing. His command of details in every aspect of his products and industry. Dig deeper: 3 marketing use cases for generative AI that arent copywriting Email: Business email address Sign me up!

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