Rock Content

MARCH 21, 2024

Leveraging Push Ads for Agency Clients Just as push notifications serve brands by directly promoting their products, they also open up countless possibilities for agencies looking to grow their clients’ brand awareness with a new marketing channel.

Branding 97

Branding Affiliate Marketing eCommerce Advertisers 97

Pam Didner

JANUARY 5, 2020

Therefore, attending marketing conferences can put you directly in front of established marketing thought leaders, cutting edge data, tools and techniques. The best B2B Marketing Conferences to kick off your Roaring Twenties of learning: B2B Marketing Exchange. Digital Summit Oregon. Commerce Next.

Transform 105

Transform Marketers Marketing Digital Marketing 105

Rock Content

APRIL 7, 2023

Add to that the many other marketing tasks you need to spend time on to ensure you’re reaching your target audiences in all the right places. Maybe it’s time to consider adding AI tools to your digital marketing toolbox. WriteSonic WriteSonic is an AI writing software ideal for digital agencies, marketers, and even eCommerce.

User-Generated 86

User-Generated SEO eCommerce Price 86

Rock Content

JANUARY 6, 2024

You must understand that multilingual content marketing is more than just translating content. A recent study showed that out of the top 450 European eCommerce websites, three-quarters have been losing customers and money due to inadequate translation at checkout. A simple mistake like that is costing these businesses millions.

Content Marketing 98

Content Marketing Marketers Marketing Global Marketing 98

Litmus

MAY 4, 2021

As marketing leaders, we often ponder this question during our annual planning season when we’re forecasting our goals, themes, campaigns, and budgets for the coming year. Marketing has never been more complex. If this sounds familiar, in the spirit of Adam Grant , I invite you to: “Think Again.”.

Transform 86

Transform Marketers Marketing Finance 86

Digital Marketer

JULY 8, 2022

but when a marketer walks in with a new marketing plan, hold onto your butts. Millions upon millions of dollars have been spent by big tech companies to convince the masses that all aspects of digital marketing are easy, cheap, and stupidly simple… and they are, if you don’t want to ROI anything you’re doing.

Marketers 80

Marketers Marketing eCommerce Price 80

Unbounce

OCTOBER 15, 2024

For example, a digital marketing agency might create informative blog posts or videos that answer common questions potential clients have. When outbound lead generation is a good fit: Use it to target exactly who you want to work with or in new markets. Use it to attract folks already looking for what you provide.

User-Generated 98

User-Generated Marketers Marketing CRM 98

Orbit Media Studios

JANUARY 3, 2023

They’re everywhere, on emails, landing pages, contact forms and ecommerce carts. ” That’s your new marketing buzzword for the day. It’s a way to quickly make sure that each button begins with an action word and works in the voice of both the marketer and the visitor. I’ve made hundreds myself, I’m sure.

User-Generated 122

User-Generated Analytics eCommerce Price 122

Unbounce

MARCH 12, 2024

/ Ecommerce From pixels to profits: How to sell digital products online By Paul Park. Digital products, on the other hand, are goods or services that are made up of the binary building blocks of ones and zeros, coming to us through our device screens and speakers. In fact, the digital ecommerce market is projected to reach $10.3

Product 59

Product eCommerce eBook Shipping 59

Hubspot Marketing

JANUARY 11, 2023

Ask yourself questions like: Is the job purely inbound marketing, or will it require outbound work? Who is the employer — an agency with a buzzing digital marketing team in place already, or a small company looking to leverage the power of social media to grow their sales? Will you be a specialist or a generalist?

Management 145

Management Marketers Marketing Inbound Marketing 145

Econsultancy

NOVEMBER 23, 2021

Adaptability, multifunctional space and lifestyle choice are replacing kitchens and driveways as priorities for purchasers who are ‘moving with the times’ rather than on the lookout for ‘a home for life’ A full-scale re-evaluation of the selling and aftercare journey for digital marketers is gathering momentum.

Real Estate 52

Real Estate Transform Branding Logistics 52

Exposure Ninja

FEBRUARY 6, 2023

Happy new… marketing strategy? Whatever your new year’s resolutions are, calculating your marketing budget for 2023 should be on that list — somewhere! Juggling long-term and short-term growth and marketing goals are hard enough when it’s not an exact science. Do you have a marketing team to work with?

Customer Journey 64

Customer Journey Digital Marketing Marketers Marketing 64

Sachs Marketing Group

JANUARY 8, 2024

This flexibility makes it ideal for businesses testing new markets or those cautious about high advertising costs. Moreover, you can adjust your budget in response to ad performance, ensuring optimal use of your marketing dollars. Here’s How to Run Facebook Ads for Ecommerce 5. Do you run an e-commerce site?

Advertising 97

Advertising Advertisers Gen Z Social Media Marketing 97

Use Insider

FEBRUARY 27, 2023

Take the example of retail: Although 66% of retail brands increased their digital marketing spend in 2022, one-in-five retail marketers said their martech didn’t do what they needed it to. Meanwhile, more than 60% of marketers said their martech stack was too complex.

Retail 52

Retail eCommerce Digital Marketing Marketing Automation Platform 52

Pam Didner

JANUARY 1, 2021

Therefore, attending marketing conferences can put you directly in front of established marketing thought leaders, cutting edge data, tools and techniques. As we sit in early 2021 many B2B marketing events and conferences have yet to announce dates, and with good reason. Digital Marketing for Financial Services.

Transform 52

Transform Marketers Marketing Digital Marketing 52

Use Insider

APRIL 17, 2023

Marketing budgets are reflecting the uncertainty, with some reports saying 60% of eCommerce brands plan to increase ad spend, while others are cutting back. You have to justify the value of every marketing cent like never before. What’s increasingly clear is that C-suites want to see ROI.

Customer Acquisition 52

Customer Acquisition eCommerce CRM Fashion 52

Use Insider

FEBRUARY 16, 2022

Its brick-and-mortar stores allow customers to test out products, experiment with new features, and browse accessories — delivering an experiential touchpoint for its eCommerce stores. According to Insider Intelligence , forecasters expect multichannel sales to make up close to 46% of all eCommerce sales by 2023.

Customer 52

Customer CRM eCommerce Customer loyalty 52

Search Engine Land

APRIL 18, 2023

Want to test a new product? A new marketing message? You can get rapid feedback on a new product launch (or minimum viable product) by running a short PPC ad campaign. Marketing intelligence Where organic largely hides keyword data in the name of privacy, there is no such restriction with paid search.

SEO 101

SEO User-Generated Advertisers Advertising 101

Use Insider

MARCH 8, 2024

While the brand was growing incredibly fast, they faced a challenge — their disconnected tech stack (made up of point solutions and in-house technology) couldn’t keep up with the increasing amounts of customer data and new marketing channels they were exploring. Marketing automation tools , like Adobe Marketo, Keap, and Oracle Eloqua.

Customer Journey 52

Customer Journey eCommerce Marketers Marketing 52

Digital Marketer

MAY 19, 2023

We’re now looking at a significant disposable income that marketers, like us, are vying for. Which brings me to the ecommerce sector. We just launched a report recently called the Hawk AI Ecommerce Report. It mirrors the way digital marketing took over offline marketing. Growth has tapered off.

User-Generated 75

User-Generated Marketers Marketing Transform 75

Unbounce

MAY 16, 2024

Trying out new marketing tactics, ideas, and initiatives is always exciting, but unless you’re actively analyzing the results you generate… You won’t know what’s working and what’s not. By comparison, an ecommerce site’s conversion rate may be a direct measure of completed purchases. Updated on May 16, 2024.

eCommerce 52

eCommerce User-Generated Shipping Customer 52

Rock Content

APRIL 20, 2023

Now, communication can happen instantly, allowing brands to enter new markets faster than ever before. However, for a brand to thrive in a new country or region, it must appeal to the local population. So, when trying to appeal to customers in new markets, you need to utilize content localization services.

Law 52

Law eBook eCommerce Branding 52

Unbounce

JANUARY 23, 2025

Mitigate risks Theres always an element of risk in any new marketing campaign. Whether youre trying out new branding, introducing a new product, or otherwise trying something off the beaten path, youre going to face some risks. Landing pages Conversion optimization Digital marketing Lead generation

Price 52

Price User-Generated Shipping eBook 52

Unbounce

JANUARY 23, 2025

Mitigate risks Theres always an element of risk in any new marketing campaign. Whether youre trying out new branding, introducing a new product, or otherwise trying something off the beaten path, youre going to face some risks. Landing pages Conversion optimization Digital marketing Lead generation

Price 52

Price User-Generated Shipping eBook 52

Duct Tape Marketing

MARCH 5, 2019

John Jantsch: This episode of the Duct Tape Marketing podcast is brought to you by Klaviyo. Klaviyo is a platform that helps growth-focused eCommerce brands drive more sales with super-targeted, highly relevant email, Facebook and Instagram marketing. Hello and welcome to another episode of the Duct Tape Marketing Podcast.

Customer Journey 65

Customer Journey Customer Content Marketing Food 65

Use Insider

AUGUST 15, 2023

Cart abandonments have always been a big problem for eCommerce businesses. That’s why they decided to explore WhatsApp as a new marketing channel. Specifically, they wanted to integrate WhatsApp into their overall marketing strategy to: Send timely and relevant messages based on real-time behaviors and advanced segmentation.

Marketing Strategy 52

Marketing Strategy Transform Price Marketers 52

Exposure Ninja

OCTOBER 16, 2023

Different types of marketing you can use to promote your product or service include: Traditional Marketing — marketing that doesn’t take place online, such as TV or radio adverts, printed ads and billboards. If you feel like you want to take your campaigns further, you can combine the 7 Ps with the 7 Cs of marketing.

Price 52

Price Promotion Marketers Marketing 52

Orbit Media Studios

OCTOBER 5, 2022

This is a guide for digital marketers. These are the steps that marketers and web development teams can take to get the greatest benefit and do the least harm. Although it might be tempting to start fresh, and your web development team may tell you it’s easier, do not start a new Analytics account. Update Analytics.

SEO 119

SEO Analytics Marketers Marketing 119

Unbounce

JUNE 8, 2024

As the former VP Marketing at Unbounce , Georgiana is serious about awesome marketing. Former consultant, agency hired-gun, brand manager and tech community organizer, Georgiana’s been cracking integrated web marketing across search, ecommerce, copy, email, social, product, analytics and usability for over 14 years.

Marketers 98

Marketers Marketing Promotion Thought Leadership 98