Martech

APRIL 19, 2022

When most brands think of organic marketing, they tend only to consider keywords, off-site links, and content elements. Unfortunately, this neglects one of the foundational pieces of website health: the technical structure. Get the daily newsletter digital marketers rely on. SEO platforms: A snapshot. What is SEO?

Health 120

Health User-Generated SEO Customer Acquisition 120

Martech

MAY 16, 2025

The AI wave hitting digital marketing is filled with slop AI-generated content that doesn’t engage people or search engines. That’s good news for copywriters and brands that understand good content is still king and still based on sound SEO principles “AI is a tool.

Real Estate 89

Real Estate Copywriting Finance Health 89

Calvyn Lee Blog

NOVEMBER 24, 2023

Review Your Overall Digital Marketing Maturity To determine readiness to adopt new innovations like AI, start by assessing overall digital marketing maturity. Most rate themselves at just Level 1 or Level 2 when evaluating their digital marketing sophistication. This guides budget allocation decisions.

Transform 130

Transform Digital Marketing Key Performance Indicator User-Generated 130

Neil Patel

DECEMBER 2, 2021

A comprehensive and thoughtfully crafted digital marketing strategy is necessary to make those sales rack up. That’s why today, I will run through my top digital marketing tips for the holidays. Why the Holidays Are the Best Time for Digital Marketing Success. 9 Digital Marketing Holiday Tips.

Digital Marketing 143

Digital Marketing Shoppers Retail Marketing 143

Marketing Insider Group

JANUARY 11, 2021

In 2021, many top marketing agencies and tech companies are still hosting digital marketing conferences. Some are virtual, while others are still planning (and we are all hoping for in-person B2B digital marketing events later in 2021. What pain points does your marketing department face regularly?

Digital Marketing 29

Digital Marketing Logistics Marketing Marketers 29

Search Engine Land

SEPTEMBER 6, 2024

Dig deeper: Top 10 SEO benefits of building a brand that people trust Leveraging organic search visibility for brand growth Organic search visibility isn’t just about getting clicks but driving sustainable, long-term growth. Integrating SEO with other digital marketing efforts amplifies your results in the SERPs.

Branding 104

Branding Customer loyalty SEO PR 104

Search Engine Land

JUNE 30, 2023

And at this point, everyone in the digital marketing industry has heard of imposter syndrome. I surveyed over 150 digital marketers online, and 90% of the responses were positive: “Yes, I have experienced imposter syndrome in my digital marketing career.” How can we get out? Look around you.

Digital Marketing 90

Digital Marketing SEO Health Energy 90

Backlinko

MARCH 25, 2025

Digital Marketing Digital marketing is a high-potential niche. Even the subniches like SEO and content marketing have 100% keyword difficulty. For example, Search Engine Journal (SEJ) has found success in the SEO and search marketing subniches with data-backed content written by industry experts.

Real Estate 109

Real Estate Health Affiliate Marketing Non-Profit 109

Marketing Insider Group

MARCH 30, 2020

Think of Search Engine Optimization (SEO) like taking care of a plant. SEO is the equivalent of care you provide your plant that leads to organic growth. Neglecting any of your plant’s needs could hurt its growth and overall health. Ensuring the accuracy of title tags is a major factor in SEO. Sounds weird right?

SEO 139

SEO Health Digital Marketing Promotion 139

Search Engine Land

AUGUST 5, 2024

At SMX Advanced, PPC experts Sarah Stemen and Christine Zirnheld , senior digital marketing manager at Cypress North, shared their top actionable recommendations to help you create better-targeted ads, manage ad spend effectively and run more successful ecommerce and B2B campaigns.

eCommerce 101

eCommerce CRM Advertising Advertisers 101

Exposure Ninja

JULY 11, 2024

An SEO audit is like a health check for your site. In this guide, we’ll walk you through an agency-style SEO audit. By the time you’re done, you’ll have a clear picture of your site’s SEO health and a roadmap for boosting your visibility in search results. What Is an SEO Audit?

SEO 52

SEO User-Generated Health Analytics 52

Neil Patel

NOVEMBER 19, 2020

Updates like RankBrain and BERT have brought AI to the search engine, and SEOs have needed to update their strategies accordingly with AI SEO. It can support financial professionals in making regulatory decisions, or help health care professionals make medical decisions. Know where else Google uses AI?

Digital Marketing 145

Digital Marketing Marketing Marketers Health 145

Backlinko

MARCH 3, 2025

At Backlinko, organic traffic brings us over 571K monthly visitorseach one specifically interested in SEO and digital marketing. For example, if someone searches “ seo competitor analysis ” on Google and clicks on a regular (non-ad) result, that counts as organic traffic. It also proves your SEO ROI.

SEO 109

SEO User-Generated Analytics Finance 109

Digital Marketer

MAY 18, 2023

May is Mental Health Awareness Month. This month, we’re reminded that mental health isn’t a dirty word but something we all have. Sadly, there’s still a lot of stigma around mental health and seeking treatment for mental health concerns. The Importance of Mental Health Marketing An estimated 1 in 5 U.S.

Health 81

Health Marketing Marketers SEO 81

Search Engine Land

SEPTEMBER 6, 2023

Here’s how embracing topic clusters can elevate your SEO efforts and meet your audience’s needs more effectively. Dig deeper: An SEO guide to understanding E-E-A-T Understanding topic clusters for SEO Topic clusters offer a strategic way to organize and structure your content, providing valuable information to your target audience.

SEO 133

SEO Digital Marketing Health Social Media Marketing 133

Search Engine Land

OCTOBER 2, 2024

Many SEOs believed it was a partial rollback of the controversial Helpful Content Update – a potential mea culpa from Google. This case study dives into how the update impacted our client’s site, the key metrics affected and the strategies we’re implementing to recover lost visibility and boost SEO performance. Technical SEO.

SEO 91

SEO Health User-Generated Key Performance Indicator 91

Backlinko

SEPTEMBER 6, 2024

You can also access keyword ranking data from Google and Bing within Matomo to monitor your SEO performance. Some exceptions include SEO Vitals and Crash Analytics. Further reading: 41 Best SEO Tools (Free & Paid) 2. Further reading: 33 Top Digital Marketing Tools for Every Budget 7. Not a technical user?

Analytics 103

Analytics Price Law User-Generated 103

Sachs Marketing Group

JANUARY 16, 2025

As a trusted healthcare lead generation company, Sachs Marketing Group specializes in helping doctors attract and convert healthcare leads through proven digital marketing tactics. By implementing strategies like medical clinic lead generation and local SEO , you can: Reach patients actively searching for care in your area.

Health 52

Health User-Generated Education SEO 52

Emanuel P SEO Blog

MARCH 4, 2025

Last week, I hosted a webinar for How About Some Marketing? with the topic of SEO mistakes businesses make. I have delivered this presentation in September 2024 at the Toronto Marketing Hub and complemented it with a blog on this site. Attendees are encouraged to engage, subscribe, and utilize SEO resources effectively.

SEO 52

SEO Digital Marketing User-Generated Management 52

Sprout Social

APRIL 28, 2025

million members (share financial guidance) Marketing and advertising industries r/marketing: 1.8 million members (share financial guidance) Marketing and advertising industries r/marketing: 1.8 million members (share financial guidance) Marketing and advertising industries r/marketing: 1.8

Branding 84

Branding Gen Z Pharmaceutical User-Generated 84

Rock Content

OCTOBER 26, 2023

Some worried that marketing would be insensitive to the nuances and complexities of health service delivery. Why Health Brands Need Content Marketing Health professionals don’t always see what they do as a business enterprise. Healthcare marketing is about education, too.

Health 85

Health Content Marketing Education Marketing 85

Neil Patel

JANUARY 25, 2023

Like all local businesses, franchises rely on online marketing efforts and local SEO to rank in search engines and increase their reach to new customers. While a general understanding of SEO is important for digital marketing, SEO for franchises differs from general SEO practices. Let’s dive in.

SEO 118

SEO Health Entertainment Customer 118

Litmus

OCTOBER 17, 2024

What sets it apart from other channels (like social media, paid ad, or SEO) is its inherently permission-based nature; subscribers have actively chosen to hear from you by raising their hands and subscribing to your email list. Retaining customers and fostering their loyalty are essential components of the email funnel.

Email Marketing 109

Email Marketing Customer Journey Customer loyalty eCommerce 109

Adobe Experience Cloud Blog

JANUARY 18, 2017

Author: Nate Dame Search engine optimization (SEO) is a constantly evolving practice, as search engines continue to update their algorithms to provide a better user experience. Companies that once kept their SEO in-house are finding it more complicated to create measurable SEO success.

SEO 123

SEO Thought Leadership User-Generated PR 123

Sachs Marketing Group

JULY 11, 2023

Creating a digital marketing strategy involves identifying your audience, defining your objectives, evaluating competitors, and determining your marketing channels. This is where a well-crafted digital marketing strategy comes in. What is a Digital Marketing Strategy?

Digital Marketing 75

Digital Marketing Marketing Strategy Whitepaper Social Media Marketing 75

Sachs Marketing Group

FEBRUARY 9, 2023

However, with the right approach to search engine optimization (SEO), you can increase your visibility and reach a wider audience. In this post, we’ll discuss the key elements of SEO for drug rehabs and how to implement them effectively.

SEO 98

SEO Health Digital Marketing Analytics 98

Search Engine Land

FEBRUARY 3, 2023

Before I started in digital marketing, my career involved quite a bit of foreign language translation work. Since I left that path and started working on websites, I’ve worked on many websites for international businesses in my SEO career. Some have been smaller, operating only in the U.S. Localization.

SEO 117

SEO Health Price Digital Marketing 117

Hubspot Marketing

MAY 20, 2025

One of my favorite takeaways from a recent AI + SEO webinar with Neil Patel was not to do it all in one go. Fiona OCarroll , director of digital marketing at Xenon Arc, shares, I use ChatGPT to come up with a draft before plugging it into another tool Hemingway to help make it sound less like AI. Take it one prompt at a time.

Thought Leadership 109

Thought Leadership Energy User-Generated Copywriting 109

Neil Patel

MARCH 30, 2021

One of the biggest challenges that bloggers and content marketers face is writing content that’s optimized for search engines, yet will also appeal to people. The principal way to accomplish this is SEO copywriting. That’s what SEO copywriting is all about. Don’t worry if you can’t afford an expensive SEO copywriter.

Copywriting 145

Copywriting SEO User-Generated Branding 145

Search Engine Land

OCTOBER 16, 2023

17 – including the first winner of our all-new category, Best use of AI technology in search marketing. We’ll have two Ask Me Anything-style “Ask the Search Engine Land Award winners” panels – one on the SEO side, moderated by me, and one on the PPC side, moderated by Editor Nicola Agius.

Transform 129

Transform Non-Profit Health SEO 129

Search Engine Land

DECEMBER 4, 2023

All the famous SEO tools export most of their data in CSV format. So let’s dive back into the basics and see how you can make your life as an SEO and digital marketer easier with these five tips to boost your Excel and Google Sheets skills. At first, you’re given a list of 10 diseases to explore further. See terms.

SEO 116

SEO User-Generated Analytics CMO 116

Sachs Marketing Group

SEPTEMBER 16, 2022

In this article, you will discover the importance of keyword research and how to find the best keywords for SEO. If you want my team at Sachs Marketing Group to help you with your SEO, click here. After all, skipping keyword research is one of the most common SEO mistakes that cost your business customers.

SEO 105

SEO User-Generated Advertising Advertisers 105

Duct Tape Marketing

SEPTEMBER 4, 2024

Joe’s ‘Pure Motive Service’ involves providing solutions that prioritize: Quality Reliability Safety Health He also discusses the significance of managing opportunities and anticipating future needs, offering practical advice for service professionals, and highlighting the role of marketing in delivering exceptional service.

Price 82

Price Law Health Transform 82

Sachs Marketing Group

NOVEMBER 17, 2023

You can improve local SEO rankings by optimizing your Google Business Profile, ensuring consistent NAP (Name, Address, Phone number) across online directories, gathering customer reviews, creating location-specific content, and engaging with the local community on social media. Collect Reviews from Local Customers This is a big one!

SEO 96

SEO Promotion Health Customer 96

Sachs Marketing Group

DECEMBER 15, 2023

Before partnering with an SEO agency, asking pertinent questions is pivotal. This proactive inquiry sets the foundation for transparent communication, mutual expectations, and a partnership to achieve measurable, successful results in your digital marketing efforts. What is your approach to SEO?

SEO 98

SEO Key Performance Indicator Price Communications 98

Neil Patel

DECEMBER 28, 2021

As marketers, we’re constantly attuned to Google’s ever-changing algorithm, keeping an eye toward shifts in prioritization and SERPs. This part of the Search Trends report breaks down searches by different topics, including: culture economy entertainment environment health and wellness news and events philanthropy representation sports.

Gen Z 129

Gen Z Health Entertainment User-Generated 129

Sachs Marketing Group

MAY 1, 2024

Mental health professionals must leverage Mental Health Awareness Month in their May marketing strategy. This not only boosts their visibility and combats stigma but also educates the public on crucial mental health issues. Related: The Ultimate Guide to Social Media Marketing for Therapists 2.

Health 52

Health Transform Education Marketing 52