Duct Tape Marketing

APRIL 30, 2025

I'm saying no, no Kumbaya You know, there's some serious things going on but there are some places that really are Uniquely human and it had been somewhat overlooked in the in the marketing sphere in the marketing portfolio, I think we've become sort of intoxicated with performance marketing. It's all gonna be great.

Marketers

Digital Marketer

NOVEMBER 20, 2024

With long-form content, they’re getting to know you before they even talk to you, putting you in a place where calls are with pre-sold prospects. Meaning, they want to learn about what is out there without having to talk to a sales rep, download an ebook, or watch an hour-long webinar. Lauren Petrullo Long-form video content.

Digital Marketing

Jeff Bullas

JANUARY 3, 2023

Companies pay a higher commission on informational products like eBooks and a lower commission on physical products (like the ones you find on Amazon). . Keywords, especially long-tail keywords , have an important place in affiliate marketing. If I go to jail as a vegan, do I get served vegan food? Image Source.

Affiliate Marketing

Adobe Experience Cloud Blog

NOVEMBER 27, 2013

And if you want more information, be sure to download the new ebook created by Infinigraph and Marketo, The State of Content Marketing and Social Media in the Medical and Fitness Industries. Both attractive and useful, the image accompanied an article about the best foods for sufferers of food poisoning or the stomach flu.

Social Media Marketing

Marketing Insider Group

AUGUST 28, 2014

There is a ton of excitement and anticipation surrounding this year’s Content Marketing World taking place in Cleveland in just 2 weeks. Each ebook contains insights from 10 experts. The theme of the ebooks has been Alice in Wonderland and you can read my full length submission here. Here are the other 9 expert tips.

Content Marketing

Adobe Experience Cloud Blog

SEPTEMBER 12, 2013

There was also a lot of orange food, branded to match the CMI logo. In short, the video outlines Coca-Cola’s commitment to content that makes the world a better place, in order to introduce and solidify the brand’s significance in people’s lives. …and one last little thing: 4) Hire Writers.

Content Marketing

Adobe Experience Cloud Blog

MAY 24, 2017

If your resources are limited to already published blogs, and other assets (like whitepapers, ebooks, datasheets, and infographics), you can definitely find ways to create new content by repurposing, which will help you produce a few more pieces of content. don’t launch your program without those three elements in place.

Food

Adobe Experience Cloud Blog

MARCH 26, 2014

One night, as I was coaxing him into finishing the food on his dinner plate (he had already excused himself to go throw blocks at the dog), I thought about how the lessons I have learned as a parent apply to engagement marketing. Does the food need to be shaped like an airplane, and delivered with accompanying sounds effects?

Food

Hubspot Marketing

OCTOBER 17, 2019

Owned media is any of the media you create -- blog posts, ebooks, images, and infographics that your marketing team has created are examples of owned media. In April, you want to publish an ebook that explains editing terms to your buyer personas, and in September, you plan to launch an integration with other software.

Marketing Strategy

Hubspot Marketing

MAY 13, 2022

For instance, the Reporting Dashboard in HubSpot brings all of your marketing and sales data into one place, so you can quickly determine what works and what doesn't to improve your strategy for the future. How to Create an Ebook From Start to Finish. Evaluate your existing digital channels and assets. Create a content creation plan.

Marketing Strategy

Hubspot Marketing

AUGUST 26, 2022

Ebook Landing Page Examples. Takeout enthusiasts are no doubt familiar with DoorDash, the app that lets you order food from a variety of restaurants from your phone. Emphasizes Value: In several places on the page, in both text and video, Wise reiterates that it's less expensive than transferring money through a traditional bank.

eBook

Marketing Insider Group

DECEMBER 3, 2020

It’s a heavy reminder that while we may think that we do the bulk of our shopping online, the lion’s share still takes place in person. Come to think of it, there’s a third connection linking many of these buyers: Food. Beam Suntory, Starbucks, Sugar Foods, Albertsons, and P&G are all in the Food Production business.

Retail

Hubspot Marketing

JANUARY 30, 2020

As a self-proclaimed foodie, food blogs are my favorite types of blog. Above is an example of one of my favorite food blogs, Minimalist Baker. So content like an ebook or template can be turned into a call-to-action to entice readers to find out more. Image Source. Health and Fitness (Interviews and Guides).

Fashion

Unbounce

JULY 22, 2020

To convert on your page, they’ll wanna see specific information related to whatever got them to click on the ad in the first place. Marketers might think that repeating copy is repetitive, but it can help reinforce your message to prospects and reassure them they’re in the right place after they click.

Food

Search Engine Land

OCTOBER 4, 2023

I’m going to concentrate today on my personal observations as a site auditor, focused exclusively on the food, travel and lifestyle niches. Next, as a recognized professional in the food and lifestyle niche, I’m an invited “group expert” in several of the world’s largest Facebook groups. Or, they had food and travel posts.

Health

AWeber

JUNE 27, 2023

Ebook landing page An ebook landing page is specifically created to promote and offer an electronic book (ebook). It serves as a destination where people can learn about the ebook's content, benefits, and either purchase or download it. Ebooks can also be used as a lead magnet to grow your email list.

eBook

Hubspot Marketing

JULY 29, 2018

Bookmarking - Bookmarking online follows the same idea of placing a bookmark in a physical publication -- you're simply marking something you found important, enjoyed, or want to continue reading later. Ebook - An ebook is an electronic version of a book. These are typically published in PDF form.

eBook

Hubspot Marketing

MAY 27, 2022

Find the Right Place. Not every platform is the ideal place for your ads. It’s also worth noting the tagline in the bottom-left of the ad — “the only dog food like it”. Consider the perspective of a consumer and think about how annoyed you would be if you were constantly served the same ad on dozens of different websites.

Advertisers

Adobe Experience Cloud Blog

JULY 11, 2016

For a simple example of this, think about the last time you went to a fast food joint and got asked, “Do you want fries or a drink with that?”. Using the fast food example again, customer upsell would be the restaurant asking, “Do you want to supersize your meal?” Upsell is defined as selling more of the same product or an upgrade.

Customer

Hootsuite

MAY 9, 2023

Picture a restaurant that makes Michelin-star food but has no menus, servers, or front doors. Just like restaurants need ways for customers to access the food, you need a plan to get that A+ content to your audience. Think ebooks, white papers, webinars, and any how-to content you’ve created. Educational content.

Whitepaper

AWeber

AUGUST 8, 2023

Typically, a digital product may be a piece of media like an eBook. If you think it sounds niche, consider this: Amazon sells approximately half a billion eBooks per year. Online courses, training videos, webinars, eBooks, music, PDFs, digital art, widgets, and apps. What are examples of digital products? Subscription?

Product

Hubspot Marketing

OCTOBER 25, 2023

This video explains the workings of AI algorithms and the functions they can perform: If you want more detail on AI, download this free eBook on Generative AI. Image Source Reinforcement learning is a continuous cycle of feedback and the actions that take place. Let’s say someone places an order for a salad.

Logistics

Adobe Experience Cloud Blog

DECEMBER 17, 2015

Using the PAS technique, your social snippet could be: “ Love food but not the weight gain? Social banners work best if you’re promoting big pieces of content like an ebook that’s designed to drive leads. In the example below, Wyzowl created a social banner for their Facebook page to promote their ebook.

eBook

Hubspot Marketing

AUGUST 2, 2018

Food & Drink. By just importing data from your CRM or customer contact lists into Facebook, you can place retargeting ads in front of current customers, site visitors, and mobile users. For example, at HubSpot, we advertised an eBook for finance marketers on both LinkedIn and Facebook. Political Affiliation. Entertainment.

Advertisers

Martech

MARCH 22, 2022

Download the ebook (no registration required). Agile marketing is all about mindset shifts, and the 7 Essential Attributes of Agile Leadership by Leon Purton is a great place to start. There were power plays and turf wars happening all over the place. Please click the button below to download the full e-book.

Whitepaper

Sprout Social

JANUARY 5, 2017

Still, you don’t need years of training to figure out why your visitors should claim your ebook, free trial offer or product. For example, are you offering your visitors an ebook on how to learn expert copywriting techniques? When Facebook users click your ad , they need to know immediately that they’re in the right place.

Copywriting

Hubspot Marketing

JANUARY 17, 2019

Funny on the surface, but helpful to job seekers who, much like food, want to know where their work comes from and how it's made. They already have one of the best "About" pages in the game, but their delightful copy is spread throughout their site -- sometimes in the most unexpected of places. Grab the free ebook below.

Copywriting

Buffer Marketing

APRIL 10, 2024

It wasn’t a viable path for most creators — and there weren’t many options in the first place. Showcase your unique style : Creators can add their branded content interests, such as skincare, sports, or food, to help brands find them and understand the type of content they create. Your niche. Your reputation.

Affiliate Marketing

Neil Patel

NOVEMBER 3, 2020

If you’ve just launched your book (whether ebook or hardcopy), or you want to create in-depth content that will generate organic traffic for you, this magazine theme will do the job right, from the very beginning. If you’re looking to build a food or recipe-based website, consider Foodica. Calenotis Magazine [ Preview ].

Content Marketing

AWeber

OCTOBER 3, 2023

Platforms like TikTok, SoundCloud, Spotify, and YouTube are popular places to publish musical content. It's easier, at least initially, to excel in one place than to spread yourself thin across multiple platforms. This content is published on [PLACE(S) YOU PUBLISH CONTENT].

Entertainment

Marketing Insider Group

NOVEMBER 23, 2023

Follow Whole Foods on Twitter for a constant stream of ideas and recipes. I start at the same place every time: Keyword research. For example, food companies exist to feed people. How about premium content like ebooks? Want to improve your small business with better accounting and informed financial decision-making?

Content Marketing

Unbounce

NOVEMBER 7, 2019

Industry : Food & Beverage Model : Storefront & Subscription Page Type : Click-Through. Industry : Food & Beverage Model : Subscription Page Type : Click-Through. Industry : Food & Beverage Model : Storefront Page Type : Click-Through. Example #2: TRIBE. Image courtesy of TRIBE. Click to see the whole thing.).

eCommerce

Duct Tape Marketing

SEPTEMBER 4, 2015

And using a double opt-in subscription process prevents many bad email addresses from entering your list in the first place. Learn How to Get More Mileage Out of Your Car with This Ebook”. Pruning your list by removing inactive subscribers helps keep your numbers accurate. Reduce Your Stress with a One Hour Massage”.

Email Marketing

SocialPilot

JANUARY 21, 2024

You can even use social media CTA to distribute your gated content like downloading an ebook, templates, checklist, or more. Social media is a place for short, punchy, and visual-heavy messages to connect with your audience. Not bad for a fast-food chain! But there is a downside to that. Wendy’s secret?

Social Media Marketing

Duct Tape Marketing

AUGUST 11, 2014

Once you get good at that you can turn a series of relevant posts into other forms of content such as videos and eBooks. Create an information rich, education focused eBook and/or webinar and reach out to other related businesses and ask them if they would like to cobrand the eBook or offer the webinar to their network free of charge.

eBook

AWeber

JUNE 17, 2024

They can be delivered entirely digitally, and the transaction takes place online. Think of them as intangible products that hold value—like ebooks, courses, templates, and more. You may have heard us talk about using ebooks, courses, templates, and other content as lead magnets in the past.

Product

Hubspot Marketing

JUNE 16, 2023

Cool Stories Image Source At the risk of sounding like a broken record, here's another place where curiosity comes into play. And with up to 46% of email opens taking place on mobile, we recommend using subject lines with fewer than 50 characters to make sure the people scanning your emails read the entire message. Get to the point.

Email Marketing