SocialPilot

JANUARY 31, 2024

The power of influencers can turn a brand into a phenomenon and a product into a movement. It is an extremely competitive and ever-evolving industry where new features, tools, and software are born every day to take their place in the market. It helps you manage all your sales and customer relationships in one place.

Influencer Marketing 88

Influencer Marketing User-Generated Education CRM 88

Jeff Bullas

JANUARY 3, 2023

You can’t attract the right audience or traffic and sell products or services on your affiliate site with the wrong keywords. Affiliate marketing is a model where you get paid a percentage of the sales by a company for advertising its product. You earn a commission every time someone purchases a product through your affiliate link.

Affiliate Marketing 241

Affiliate Marketing Non-Profit eBook Health 241

Buffer Marketing

MAY 2, 2024

These niches include:   Making money online, digital marketing, personal finance, educational content (tutorials, courses, lectures, etc.), Get sponsorships and offer User-Generated Content User-generated Content or UGC is any content a creator produces about a brand or its products or services. tech, cars, and gadgets. 

Affiliate Marketing 79

Affiliate Marketing Manufacturing User-Generated Promotion 79

Rock Content

MAY 1, 2024

Promotion Promotion is the portion of your marketing campaign responsible for introducing new consumers to your brand in the hopes that they’ll like what they see enough to become customers at some point. Promotion is all about raising awareness of your brand and laying the groundwork for it to become a household name.

Finance 52

Finance Price Marketing Marketers 52

Scoop.it!

APRIL 11, 2024

It is any workshop, tutorial, or demonstration taking place online. These digital sessions can be pre-recorded messages or live events broadcast to educate a specific audience. For example, participants can engage a brand representative in real-time Q&A sessions and give opinions that shape product branding.

Content Marketing 86

Content Marketing Branding Marketing Marketers 86

Marketing Insider Group

JUNE 14, 2021

As video marketing continues taking the world by storm, more businesses adopt it as a pivotal strategy to educate consumers, generate leads, and boost ROI. Not only is video educational and entertaining, but it can help your business connect with your target audience on a deeper level. Educational videos. Product reviews.

Content Marketing 145

Content Marketing Gen Z Entertainment User-Generated 145

Scoop.it!

JANUARY 26, 2023

People will look for genuine written and video testimonials from previous happy customers that go more in-depth about the brand and the products they’re looking to buy. They need to see that others have already put their trust in your brand and are satisfied not just with the product, but the whole brand experience.

Education 88

Education Communications User-Generated Promotion 88

Hubspot Marketing

SEPTEMBER 20, 2022

Products and Services. Spotlight products and services. Educational Content. Promote new posts. On another day, you can ask for specific feedback on their experience with your brand’s products or services. A Q&A allows your audience to get to know your team, company, and its products/services better.

User-Generated 110

User-Generated Education Promotion Millennials 110

Hubspot Marketing

OCTOBER 7, 2022

Buyer personas aren't just valuable to your marketing staff; they also educate sales reps on who they're selling to, what they care about, and how to help them. If there's one place where sales and marketing need to be aligned, this is it. Smarketing is just as much about education as it is about alignment. Last but not least?

Key Performance Indicator 144

Key Performance Indicator Marketing Marketers CRM 144

Marketing Insider Group

MAY 15, 2023

B2B marketing may help businesses promote their products or services, but it’s more than that – it focuses on building customer relationships, establishing trust, and driving revenue through an optimized digital experience. If you’re ready to perfect your B2B digital marketing strategy, you’re in the right place!

Digital Marketing 124

Digital Marketing Whitepaper Marketing Marketers 124

Neil Patel

JUNE 9, 2020

The 4 Ps of marketing is a famous concept that summarizes the 4 basic pillars of any marketing strategy: product, price, place, and promotion. Let’s dive into each P… Product. The product is what the company sells. In short, the product is everything that is made available to the consumer.

Price 145

Price Promotion Marketing Marketers 145

Hubspot Marketing

MAY 13, 2024

The importance of an effective content promotion strategy can‘t be overstated, but it’s not something that you discover instantly. Finding your perfect content promotion strategy has a learning curve that every creator has to navigate: Picking up momentum with platform algorithms. Learning about your target audience.

Promotion 87

Promotion Analytics SEO Education 87

Hubspot Marketing

MAY 1, 2024

Or, if you’re looking to change careers or get a promotion, which skills will make your transition easier? So, I spent a lot of time taking education courses to gain licensure. Pro tip: Many companies offer continuing education courses for their employees. And in times like that, productivity seems to go out the window.

Management 109

Management Promotion Thought Leadership Education 109

Backlinko

JANUARY 8, 2024

Everything is in place to take advantage of the growing interest in fitness. This post covers the best fitness affiliate programs—assessed by: Product range Conversion rates Cookie duration Affiliate rate 1. The product line includes high-grade free weights for home gyms. Top celebrities and sports figures back their products.

Affiliate Marketing 52

Affiliate Marketing Health Fashion Finance 52

Sprout Social

OCTOBER 11, 2022

If your company’s not in a good place with content, then you’re going to struggle.”. To fuel your employee advocacy program and build your content repository, make sure your content checks all the essential boxes: Educational resources. Share educational resources that will inform, engage and spark conversation. Data reports.

Thought Leadership 131

Thought Leadership Education Communications User-Generated 131

SmartBrief - Marketing

MARCH 17, 2024

Influencers take on new role: product development Content creators continue to break through new barriers in the creator economy, which is free from traditional business constraints. With a major election afoot and fast-changing consumer behaviors, influencer marketing will continue to evolve in new ways.

Influencer Marketing 106

Influencer Marketing Health Transform Marketing 106

Martech

OCTOBER 3, 2023

We’re not selling products with digital ads, we’re selling a lot of insight and advice so that when that front-line agent calls or meets with them, they’re like ‘oh, you’re from Citizens.’” We’re sending them more good insights and information and what we call ‘content’ instead of sending them an ad about a specific product.”

Transform 117

Transform Customer Education Management 117

Search Engine Land

MAY 30, 2023

Sadly, for many businesses, YouTube is just a place to host their videos. Being successful on YouTube requires a big budget and professional production equipment. You don’t necessarily need a huge budget or fancy tech, but you do need time to research, plan, upload, optimize and promote. How can it help my business?

Branding 98

Branding Gen Z Transform Education 98

Sprout Social

JULY 5, 2022

Use these inspiring, educational and entertaining YouTube video ideas to supercharge your brand’s channel. Product tutorial. Educational video. Product reviews and unboxings. Product tutorial. Consumers want to see your products in action. Educational video. Behind the scenes” of YouTube’s influence.

Entertainment 128

Entertainment Education Food User-Generated 128

Martech

FEBRUARY 23, 2023

When users scan the QR code they can see a 3D rendering of the new car on their phone screens, placed in the context of their immediate surroundings, which are captured by the phone’s camera. For automakers, augmented reality (AR) can act as a digital bridge allowing consumers to find out more about the product and how it looks.

Shoppers 96

Shoppers Education Digital Marketing Promotion 96

Martech

JULY 13, 2021

Until recently, the best way for pharma companies to reach physicians was through “detailing,” a process that involves face-to-face sales and promotional activities. Pew notes that of the $27 billion spent on drug promotion in 2012, 56% — or 15 billion — was allocated to detailing programs.

Pharmaceutical 134

Pharmaceutical Health Marketing Marketers 134

Hubspot Marketing

FEBRUARY 13, 2023

Facebook Facebook is used by most (67%) social media marketers but takes second place behind Instagram for engagement and ROI. Social media marketers see Facebook in third place behind both Instagram and TikTok regarding the platform with the highest potential to grow in 2023. Customers who love your brand want to talk about it.

Branding 142

Branding Social Media Marketing User-Generated Entertainment 142

Search Engine Land

NOVEMBER 17, 2023

At its core, UGC includes content created by users or customers, ranging from product reviews to comments and discussions. Reward your audience with discounts, free products, or exposure as they contribute to your search content library, filling content gaps. UGC is a game-changer in digital content.

User-Generated 111

User-Generated SEO Education Promotion 111

Sprout Social

JULY 19, 2023

Why social video conversion rate matters Social media conversion rates help demonstrate the return of investment (ROI) of social media by connecting your team’s efforts to larger business initiatives like purchases, product launches, partnerships and customer acquisition. Consumers can spot a sales pitch from a mile away.

Customer Acquisition 90

Customer Acquisition Analytics Education Entertainment 90

Lynton Web

JANUARY 9, 2024

This makes it easier to tailor your content, messaging, product development, and services to different groups' specific needs, behaviors, and concerns. While ICP focuses on the types of companies that might buy your product or service, target audiences are broader groups who might be interested in the messages your brand promotes.

CRM 105

CRM Target Market Education Product 105

SocialPilot

MAY 7, 2024

Promote products and campaigns Based on the trends, you can identify potential product opportunities and create high-quality content to market them. Beyond the 280-character character limit, Twitter offers multiple content types to create awareness about your products and campaigns.

Real Estate 84

Real Estate Marketing Marketers Promotion 84

Hubspot Marketing

JANUARY 17, 2023

An advertorial should provide the same high-quality content as a blog post or video but give a spotlight to the product being advertised. This approach accomplishes promoting my company's services but also provides valuable information to readers about other tools, like an editorial piece. Write for value, not to promote.

User-Generated 142

User-Generated Advertising Advertisers Promotion 142

Sprout Social

FEBRUARY 3, 2022

Growing your business and keeping revenue rolling in means consistently crafting posts and promotions. That is, random promotions with no end-goal, strategy, or definition of “success.” ” If you’re stuck or have no idea what to promote and publish next, we can help. Launch a new product or service.

Customer 136

Customer Copywriting Marketing Marketers 136

Martech

OCTOBER 3, 2023

We’re not selling products with digital ads, we’re selling a lot of insight and advice so that when that front-line agent calls or meets with them, they’re like ‘oh, you’re from Citizens.’” We’re sending them more good insights and information and what we call ‘content’ instead of sending them an ad about a specific product.”

Transform 102

Transform Customer Education Management 102

Marketing Insider Group

MARCH 6, 2023

Not only are 91% of businesses already using video as a marketing tool in 2023, but 96% of marketers are placing ad spend on video. Video Content Is A Great Way To Educate Your Audience Want to help potential customers learn about why your product is the best? Spending less on production means maximizing your ROI.

Content Marketing 117

Content Marketing Education Key Performance Indicator Marketing 117

Neil Patel

NOVEMBER 10, 2021

For example, Shaun McBride, a well-known artist on Snapchat, worked with Disney to promote the film Frozen through his Snapchat stories. Promote Your Own Products or Services to Increase Sales. Another simple way to drive revenue on Snapchat is to promote your own products or services. How does it work?

Affiliate Marketing 130

Affiliate Marketing User-Generated Promotion Education 130

Neil Patel

MARCH 22, 2021

Instagram Live Rooms bring a fun new dimension to product marketing. Live Shopping and Product Campaigns. With Instagram’s Live Shopping feature, you can sell your products during a live show. Add a link to the product at the bottom of the feed, and users can quickly click “add to bag.” Company Fundraisers.

Gen Z 133

Gen Z Branding User-Generated Social Media Marketing 133

Tiecas

APRIL 5, 2024

In my experience working with manufacturers and industrial companies, too many are in a rush to pump out more content without a strategy in place. Product datasheets and technical specifications are essential when your core audience is engineers and technical professionals. Source ) Why is that?

Marketing Strategy 92

Marketing Strategy Manufacturing Thought Leadership Marketing 92

Hubspot Marketing

APRIL 5, 2023

Demand generation captures the umbrella of marketing programs that get customers excited about your company’s product and services without trying to explicitly sell to them. Demand generation programs can help your organization reach new markets, promote new product features, build consumer buzz, generate PR, and re-engage existing customers.

Inbound Marketing 121

Inbound Marketing Whitepaper Real Estate Non-Profit 121

Sprout Social

MAY 6, 2021

Rather than showcasing more pre-planned or scripted content like a full tutorial or educational video, these are meant to be bite-sized videos that allow viewers to quickly scroll through and find new content. Showcase your product, your team or your service in an authentic way, creating unique content with exciting background music.

Education 132

Education Place Product Branding 132

Hubspot Marketing

MAY 14, 2019

Acquisition marketing is attracting new visitors and leads to your website through search engine optimization, freemium products, education hubs, paid advertising, copywriting, conversion rate optimization, lead generation campaigns, and lead optimization. Affiliate Marketing. Brand Marketing. Buzz Marketing. Campus Marketing.

Stealth Marketing 144

Stealth Marketing Neuromarketing Outbound Marketing Inbound Marketing 144

Hootsuite

APRIL 3, 2023

Save time and easily promote your brand with a professional design. Educate or inspire Asking questions makes your content more about your audience than you, and so does focusing on teaching or inspiring others. Sell more by answering questions and showing different ideas for using your products. Trust = sales.

Gen Z 111

Gen Z User-Generated Transform Education 111