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Stats: How fashion ecommerce has changed since Covid-19

Econsultancy

The Covid-19 pandemic has been a difficult time for fashion retailers as a whole – in 2020, UK clothes sales fell by a whopping 25%. This roundup includes studies and financial results that show how fashion ecommerce is evolving, including cross-border sales, fast fashion growth, and how inventory sizes have changed.

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How to Promote Your Business on Instagram

Sachs Marketing Group

You can promote your business on Instagram by using a variety of methods such as creating engaging content, using Instagram Ads, partnering with influencers, utilizing Instagram Stories and Shopping, hosting contests, leveraging relevant hashtags, and interacting with your audience. Here’s how to promote your business on Instagram.

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How Much Do Facebook Ads Cost in the Philippines?  

Spiralytics

This blog will serve as a comprehensive guide for marketers who want to know more about the cost of running Facebook Ads in the Philippines and the factors that affect its price. Let’s delve into the major factors that significantly influence the pricing landscape. Say you’re promoting a new line of locally inspired sneakers.

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The 17 Best Affiliate Marketing Programs For Beginners

Jeff Bullas

It is a process where you promote someone else’s product or service and earn a commission when someone decides to purchase by clicking on your link. But some affiliate marketing programs can reward you for providing them with leads, a free trial, user clicks to a website, or getting downloads of an app.

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How to Make Money on Instagram in 2024

Buffer Marketing

  Research industry standards : To ensure you're charging a fair price for your sponsored content, research what other influencers in your niche with similar follower counts are charging. You can promote your subscription offerings on Instagram and direct your followers to your chosen platform to sign up.

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Machine Learning and Marketing: Tools, Examples, and Tips Most Teams Can Use

Hubspot Marketing

However, the same research reveals that 96% of marketers still adjust AI-generated outputs — indicating that it's still far from perfect. Personalize User Experience Machine learning models can analyze user behavior and historical data to predict customer preferences. billion in the first quarter, compared with $116.4

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PPC 2023 in review: UA sunsets, Google antitrust trial, X’s downfall and more

Search Engine Land

Google stirred things up by shaking cushions and discreetly adjusting ad prices, and the entire industry faced a major shift with the sunset of Universal Analytics, forcing everyone to transition to Google Analytics 4. The PPC community had a rollercoaster year in 2023. It’s fair to say that GA4 did not receive the warmest welcome.