SocialPilot

JULY 17, 2024

Social media benchmarks are your guiding compass, helping you measure how your current performance stacks up against the industry standards and competitors. You can confidently assess your engagement rates, follower growth, and click-through rates against industry standards and revise your social media marketing strategy.

Transform 64

Transform Food Education Fashion 64

Buffer Marketing

OCTOBER 29, 2024

Personal finance creator @mywealthdiary used their story to reply to a comment on one of their posts. Why it works: Adding music enhances the entertainment factor of your static content, increasing its likelihood of being promoted by Instagram’s algorithm.

User-Generated 131

User-Generated Analytics Education Finance 131

Backlinko

JUNE 23, 2025

View each tool’s highlights here: What Are the Best AI Marketing Tools? Scaling high-performing ads $39+/month HubSpot AI marketing automation $20/month/seat 1. For example, when I entered the domain warbyparker.com (an eyeglass company), the AI Toolkit revealed that users repeatedly asked about unclear payment and financing options.

User-Generated 81

User-Generated Price Marketers Marketing 81

Hootsuite

APRIL 29, 2025

Download now Best overall employee advocacy tool This is a great place to start if youre looking for a flexible, feature-filled employee advocacy tool that supports your overall social media marketing strategy and initiatives. Oh, and it doesnt break the bank. I love that workflow. Thatll motivate more employees to get involved.

Price 58

Price User-Generated Thought Leadership Whitepaper 58

SocialPilot

FEBRUARY 6, 2025

Better Business Bureau (BBB) The Seal of Trust for Any Business The Better Business Bureau (BBB) is a nonprofit organization dedicated to promoting ethical business practices and trust between businesses and consumers. BBB doesnt take money for ads or promote specific companies, ensuring the reviews are trustworthy and unbiased.

Real Estate 66

Real Estate Customer Food User-Generated 66

Sprout Social

MAY 12, 2025

Known and beloved for its compelling short-form video content, TikTok has become a social powerhouse in Australia. According to The 2025 Sprout Social Index , 39% of Australian social users turn to TikTok to keep up with trends in many areas, from finance to fashion, technology to travel.

Gen Z 65

Gen Z Transform Fashion Food 65

Buffer Marketing

APRIL 8, 2025

What started as a place for sharing updates and photos with friends and family — putting the ‘social’ in social media — has grown into a full-fledged content platform. It simply means thinking beyond one-way updates or promotions.

User-Generated 120

User-Generated Health Promotion Social Media Marketing 120

Buffer Marketing

MAY 6, 2025

creativewriting 15 best TikTok hashtags in finance Some hashtags here are timely and news-related (like the tariffs one). What if you had a hashtag manager built into your social media management tool ? For instance, if you want to create a new category of hashtags to promote a sale, you can create a new group for it.

Fashion 75

Fashion Food Entertainment Health 75

Hootsuite

OCTOBER 17, 2024

Featuring inspo-worthy examples and a seasoned marketer’s tips for finding the right influencers for your brand — we’re breaking it all down below. Save time and look professional while promoting your brand in style. Get started Do it better with Hootsuite , the all-in-one social media tool. Who are YouTube influencers?

Influencer Marketing 119

Influencer Marketing Fashion Food Marketers 119

SocialPilot

JULY 14, 2025

For marketers managing multiple brands, or agencies scheduling across clients, hashtags remain a reliable way to contextualize content, build niche relevance, and improve engagement without relying on paid promotion. Here’s why they still matter: Search visibility : Hashtags contribute to how posts are indexed.

Real Estate 59

Real Estate Thought Leadership User-Generated Tentpole 59

Hootsuite

MARCH 31, 2025

Remember : Hootsuite recommends an 80-20 balance in your content mix, with 80% of your posts used to educate, entertain, and inform your audience and only 20% focused on directly promoting your brand. But the truth is, theyre using AI at even greater levels than the overall social media marketing population.

User-Generated 101

User-Generated Logistics Whitepaper Social Media Marketing 101

Sprout Social

FEBRUARY 24, 2025

Social media for financial services is often met with some hesitation. Compliance concerns, reputation risks and the general challenge of creating interesting finance content make many brands cautious. As a result, it can be hard to know how to tailor your digital marketing strategy accordingly. Its about building trust.

Marketing Strategy 82

Marketing Strategy Gen Z Finance Social Media Marketing 82

Hootsuite

FEBRUARY 24, 2025

In the United States, the Freedom of Information Act (FOIA) treats social media content as part of the public record. Federal, state, and municipal agencies must archive social posts and comments to comply with open records laws Finance. FINRA’s rules, for example, are detailed in its Social Media guidelines.

Law 87

Law Communications Education Finance 87

Hootsuite

OCTOBER 21, 2020

B2B social media marketing is often written off as boring or unnecessary. The digital media company credits its LinkedIn marketing efforts for closing 42% of its deals in 2018. B2B marketing helps Adobe ink bigger contracts. Why use social media for B2B marketing. Just look at Adobe.

Social Media Marketing 98

Social Media Marketing B2C Finance Marketers 98

Hootsuite

SEPTEMBER 27, 2021

Download the full Social Trends report to get an in-depth analysis of the data you need to inform your social strategy in 2021. Conveniently, social posts promoting the podcast just so happen to offer an opportunity to cross-pollinate with that business’ own audience. Promote your company culture. Get Started.

Promotion 145

Promotion Product Branding Logistics 145

Hootsuite

JULY 21, 2022

You probably won’t need to calculate this — your finance team will likely have all the COGS data you need). Let’s say in our example earlier, the finance department told us that for every $25 t-shirt we sell, we make $15 in profit. Next, all you need to do is show your boss and wait for that promotion!

Promotion 127

Promotion Finance Analytics User-Generated 127

OnPassive Marketing

MAY 6, 2022

Social media marketing is the process of promoting your company or brand on social media platforms in order to increase brand awareness and reach potential customers. One way that you can engage with potential customers on social media is by using hashtags.

Social Media Marketing 73

Social Media Marketing Finance Marketers Marketing 73

Hubspot Marketing

APRIL 25, 2022

Through our own surveys, we found that 65% of social media marketers who leverage TikTok plan on increasing their investment in 2022. Leveraging TikTok Influencer Marketing. If you’re a marketer looking to start leveraging the app , or increase your investment, a great way to do so is via influencer marketing.

Gen Z 134

Gen Z Influencer Marketing Social Media Marketing Finance 134

Orbit Media Studios

MAY 24, 2023

For our examples here, we’ll pretend we’re a social media marketing agency focused on helping nonprofits with fundraising. Our buyer is in a marketing leadership role and has fundraising and event promotion goals. Taylor is often challenged to translate their digital marketing efforts into concrete KPIs.

Non-Profit 134

Non-Profit Health Finance Social Media Marketing 134

Hubspot Marketing

MAY 9, 2019

Whether you want that job promotion or to sidestep into a new field, you'll need to commit to learning new skills. Content Marketing Certification by HubSpot Academy. Viral Marketing and How to Create Contagious Content by Coursera. Online Video Marketing Course by HubSpot Academy. Social Media Marketing Courses.

Inbound Marketing 145

Inbound Marketing Finance eCommerce Non-Profit 145

Backlinko

APRIL 30, 2024

Here’s a quick summarily of what you’ll learn: General Small Business Statistics Small Business Owner Statistics Small Business Financing Statistics Small Business Survival and Failure Statistics Small Business Marketing Statistics AI Statistics for Small Business General Small Business Statistics There are 33.27 Let’s dive right in.

Finance 101

Finance Retail Entertainment Health 101

Hootsuite

MAY 31, 2023

Here’s how you can get started with ChatGPT for social media marketing. Craft perfect posts in seconds OwlyWriter AI instantly generates captions and content ideas for every social media network. Finally, ask it to create content that promotes the launch in social media posts.

Whitepaper 145

Whitepaper User-Generated Social Media Marketing Real Estate 145

Hootsuite

MARCH 31, 2020

In the context of social media, archiving means creating an archive of your organization’s social media posts, messages, and associated metadata. This is often required for regulatory compliance in industries like health care and finance. Learn more: Social Media Advocacy: How to Build a Brand Advocate Program.

User-Generated 145

User-Generated Social Media Marketing Promotion Analytics 145

Hootsuite

DECEMBER 2, 2019

Getting started with social doesn’t have to be scary or expensive. With these 11 simple social media marketing tips, businesses of any size can reach new markets, build brand awareness, and drive sales. Bonus: Get the step-by-step social media strategy guide with pro tips on how to grow your social media presence.

Food 145

Food Gen Z Social Media Marketing Millennials 145

Sprout Social

FEBRUARY 8, 2021

Social media reports can help you synthesize your data succinctly and package it in an easily digestible format to share with a variety of stakeholders across your organization. Maintaining a pulse on all of your brand’s social profiles is a must in order to ensure you reach your goals and better understand all of your social efforts.

Finance 140

Finance Gen Z User-Generated Analytics 140

Hubspot Marketing

DECEMBER 11, 2019

While they both care about their finances and invest in things that can improve their careers -- like higher education. built up their own finances shortly after the Recession , which ended in late 2007. When it comes to learning about brands or products on social media, each generation also has its own unique preferences.

Gen Z 145

Gen Z Millennials Finance Education 145

Hootsuite

APRIL 7, 2022

In 2021, only 9% of marketers were using TikTok to promote their business. This allows marketers to hone in on their target audiences with a high degree of precision. Brands can advertise on Reddit, through promoted posts, banners, and homepage takeovers. Source: Statista. In recent years, interest in crypto has surged.

Gen Z 145

Gen Z Finance User-Generated Transform 145

The CMO Survey

MARCH 28, 2023

And while building brand involves broad cross-functional collaboration, marketing leaders say they work best with sales and distribution on brand-building efforts, they work less effectively with human resources and finance. Marketing’s Strategic Role Marketing’s role has expanded over the last three years.

CMO 130

CMO Finance Marketers Marketing 130

Hootsuite

SEPTEMBER 30, 2022

Inform them about sales and promotions. Sales promotions. Customers also get information about payment and financing options. Banking and finance are complicated industries. The post Everything You Need to Know About Ecommerce Chatbots in 2022 appeared first on Social Media Marketing & Management Dashboard.

eCommerce 143

eCommerce Retail Shipping Finance 143

Martech

APRIL 6, 2022

Converting is free and businesses, brands, creators and publishers who make the switch will gain access to advanced profile features, promotional tools and new features. There are 15 top-level categories, including Careers , Business and finance , and Technology. Promote a tweet. I get three tweets to choose from to promote.

Branding 114

Branding Non-Profit Finance Promotion 114

Hootsuite

MAY 1, 2023

Bonus: Download our bundle of free customizable social media workflow templates and set up a clear approval process for your team in minutes. What is a social media workflow? A social media workflow is a system for managing your social media post creation, publication, and promotion.

Copywriting 145

Copywriting Social Media Marketing Management User-Generated 145

Hubspot Marketing

FEBRUARY 5, 2024

But solving them gave Wise a huge competitive advantage and a more defensible position in the market. Understanding Customer Sentiment They regularly use Net Promoter Score (NPS) to assess customer sentiment. Cowrywise has built a thriving online community around its brand using a combination of email and social media marketing.

Marketers 136

Marketers Marketing User-Generated Social Media Marketing 136

Adobe Experience Cloud Blog

AUGUST 30, 2011

Probably not surprisingly, this year’s Dreamforce is built on the theme of the “social enterprise,” a term coined by salesforce.com to reflect this growing trend. Just as you need a constant flow of intelligent information to manage your finances, the same is true with effectively managing your revenue programs. 71 percent of U.S.

Finance 115

Finance User-Generated Management Social Media Marketing 115

Sprout Social

JULY 1, 2021

Departing from how you might think of traditional finance brands, Klarna is colorful, fun and killing the social video marketing game on Instagram. The majority of social media users will feel that way too, as they crave convenience, accessibility and brevity. 4 ways Klarna gets video content right on Instagram.

Transform 145

Transform Food User-Generated Branding 145

Hootsuite

DECEMBER 4, 2019

As a bonus, these posts are also a great way to promote new products and services. Clothing brand Ninety-Eight promoted their upcoming appearance at Toronto’s One Of A Kind Show by giving away free tickets via Instagram. A post shared by New School Of Finance (@nschoolfinance) on Oct 3, 2019 at 8:04am PDT. CONTEST ALERT!

Branding 145

Branding Finance User-Generated Food 145

Unbounce

MARCH 20, 2019

The first step in marketing your iPhone or Android app is finding the right channels to promote it. For this reason, ensuring a buttery-smooth post-click experience is fundamental to the app marketer’s toolbox. Hearth (Industry: Home Renovation/Financing). Lean into cross-promotion. Hence this post.

Automobile 145

Automobile Finance User-Generated Real Estate 145

Hootsuite

AUGUST 5, 2021

In other cases, like when a service is being promoted, the caption is more crucial. A takeover agreement may involve asks for the influencer to promote it a certain number of times from their account–in posts and/or Stories. Depending on your Instagram marketing goals , certain influencers may be a better match for your brand.

Price 145

Price Affiliate Marketing Food Influencer Marketing 145