4 TikTok Predictions that Creators on the Platform Are Preparing For [Expert Insights]
Hubspot Marketing
JANUARY 29, 2024
Authenticity It‘s well known that TikTok is one of the most popular apps among Gen Z. In fact, 63% of Gen Z social media users report using TikTok in the last 4 weeks, according to Statista. It’s also no secret that Gen Z consumers crave authenticity and relatability in their media. Don't believe me?
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