Martech

AUGUST 1, 2024

With each new AI tool for email marketers, it is crucial the content and campaigns created with them maintain a personal touch and not diminish the brand experience. They are both fast food companies using AI technology during the food ordering process. McDonald’s uses technology to reduce employee interaction.

Email Marketing 134

Email Marketing Food Marketing Marketers 134

Hubspot Marketing

OCTOBER 11, 2024

In this post, I’ll guide you through what B2B2C marketing is and how it works, as well as provide a few examples of popular and effective B2B2C marketing strategies. Table of Contents What is B2B2C marketing? For one, it engages in different B2B2C strategies related to both hardware and digital services.

Manufacturing 130

Manufacturing B2C eCommerce Marketing 130

Backlinko

NOVEMBER 8, 2024

What are the 4 Ps of marketing? For over 60 years, these four elements have been the cornerstone of many successful marketing strategies. Well, they’re the backbone of every successful marketing strategy. McDonald’s didn’t just dominate the fast food market. They became synonymous with fast food.

Price 111

Price Real Estate Promotion Food 111

Hubspot Marketing

MAY 13, 2022

Would it be correct to assume a major part of your marketing strategy today is digital? With a number of other responsibilities and tasks that you need to do, how can you also efficiently create, fine-tune, and maintain an agile digital marketing strategy? Now, let's look at digital marketing strategy.

Marketing Strategy 145

Marketing Strategy eBook Digital Marketing Education 145

Sprout Social

NOVEMBER 19, 2024

Brand and audience affinity If you’re marketing a health product, it’d be counter-productive to partner with an influencer known for reviewing fast food. Brand affinity and audience affinity work slightly differently, but it’s worth factoring both into your influencer sourcing strategy.

Gen Z 114

Gen Z Health Influencer Marketing Food 114

Martech

AUGUST 13, 2024

This new era of skeptical consumers requires a radical shift in marketing strategy. Marketers must adapt to a world where survival requires a deep understanding of consumer needs; innovation; and a relentless focus on delivering value. In response, consumers became more discerning, demanding value and authenticity.

Transform 134

Transform Marketing Marketers Traditional Marketing 134

Calvyn Lee Blog

NOVEMBER 26, 2023

That is why many fast food brands like McDonald’s and Subway integrate yellow prominently in their advertising and restaurants to stimulate appetite and help create an upbeat, family-friendly dining experience. Fast food restaurants, healthcare facilities and self-storage companies often apply white prominently to convey cleanliness.

Automobile 130

Automobile Marketing Strategy Food Fashion 130

Martech

DECEMBER 18, 2024

Financial alignment Gen Z tends to spend the most on food, drink and entertainment , but brands outside those categories can still reach them. As you develop your Gen Z marketing strategy for 2025, remember: This generation isnt just looking for brands to buy. Theyre looking for partners to create a better future.

Gen Z 107

Gen Z Transform Health Entertainment 107

Businesses Grow

DECEMBER 9, 2024

For example, fast-food restaurant Jack In The Box hosted an online late-night party on Discord during Comicon with live music, contests, and food giveaways. Could the brand sponsor those activities to gain access to the community? Could you create an event adjacent to a community? The future We all live in a world longing to belong.

Branding 109

Branding Food Education Advertisers 109

Sprout Social

DECEMBER 2, 2024

While some marketing strategies can be transactional, influencer partnerships are relationship-focused and mutually beneficial. How to create a successful influencer outreach strategy in 5 steps These five steps will guide you to influencer outreach success, no matter your business size or industry.

Influencer Marketing 114

Influencer Marketing Food User-Generated Affiliate Marketing 114

Search Engine Land

MAY 30, 2023

How should B2B marketers use GA4? How should B2C marketers use GA4? This article explores a framework for maximizing GA4 to improve your digital marketing strategy. Explore what this means for optimizing the company’s digital marketing strategy. How should B2B marketers use GA4?

Digital Marketing 111

Digital Marketing Marketing Strategy Gen Z Food 111

Neil Patel

DECEMBER 16, 2021

It’s a great marketing strategy for building trust. It’s used to great effect at Costco, where members are greeted with free food samples every weekend. What are some overlooked online marketing strategies? What are simple ways I can improve my local marketing strategy?

Marketing Strategy 145

Marketing Strategy Affiliate Marketing Marketing Marketers 145

Hubspot Marketing

SEPTEMBER 23, 2024

While telling the stories, viewers can see quick shots of the dogs eating Purina dog food to have the energy and nutrition to help their owners. What I like: I love that the ad uses gorgeous animation to portray McDonald's as more than a fast food restaurant, but as a place young people can go to grow and develop key skills.

Food 113

Food Energy Health Place 113

Sprout Social

JANUARY 31, 2025

Using AI in social media can help brands grow their engagement, better manage social media, provide personalized customer care, improve ads, analyze data faster and scale social media marketing strategies. According to Forbes , the brand used these analytics to inform its marketing, customer service, food safety practices and more.

Social Media Marketing 120

Social Media Marketing User-Generated Food Branding 120

Backlinko

APRIL 29, 2025

Long-tail keyword examples: Top-rated camping tents for families with kids Affordable stainless steel cookware sets for small kitchens Best organic baby food brands for sensitive stomachs How to Conduct Effective Ecommerce Keyword Research Buy a keyword tool Find high-volume search queries Add to landing pages.

eCommerce 80

eCommerce Food Shoppers Retail 80

SmartBrief - Marketing

SEPTEMBER 23, 2024

Odds are, people will not click these posts because they are there to learn about how to cook food, not fall dresses. Always go into this with a curiosity-based mindset, and you can bet that you’ll learn something new and find exciting ways to elevate your content marketing strategy. It doesn’t make a lot of sense, right?

Fashion 119

Fashion Food Content Marketing Advertisers 119

Hubspot Marketing

NOVEMBER 12, 2024

Dive into the comments on your social pages to gauge what attendees are excited about or concerned with and use those findings to guide your event and marketing strategies. Don’t ignore the comment section: The comment section is a great place to engage in active listening. Get out and explore. Iterate, improve, and repeat.

Energy 109

Energy Food Communications Place 109

Marketing Insider Group

FEBRUARY 5, 2024

Our spotlight shines on the freshest data from the recent years, peppered with some evergreen insights, ensuring your marketing strategy remains both current and informed. So, let’s jump right in and explore these 300+ digital marketing stats to supercharge your marketing strategy. SEMrush) The U.S.

Digital Marketing 122

Digital Marketing Marketing Strategy Shoppers User-Generated 122

Martech

MAY 13, 2025

The problem is often higher in the marketing food chain. It’s time to flip the script If you follow my columns here on MarTech , you know I get frustrated when marketers or their higher-ups see email only for its tactical ability to make money. Email: Business email address Sign me up! Processing. Send another email!”?

Promotion 97

Promotion Education Food Email Marketing 97

Sprout Social

MAY 12, 2025

TikTok statistics in Australia for food and beverage From whipped coffee to mukbangs, TikTok is no stranger to food and drink-based trends. Forty-one per cent of Australian users say that TikToks food and beverage community encourages them to try new things. million times.

Gen Z 70

Gen Z Transform Fashion Food 70

Sprout Social

MARCH 14, 2025

With over a million Instagram followers and three podcasts, his star power helped the brands debut live event break all food category livestream records and illustrate the power of social commerce in the UK. Before you start streaming, we recommend zooming out to consider how social commerce fits your overall marketing strategy.

Branding 123

Branding Gen Z Energy Shoppers 123

Sachs Marketing Group

MARCH 17, 2023

Are you tired of your social media marketing efforts failing to deliver the results you desire? If so, it’s time to supercharge your social media marketing strategy and leave your competitors in the dust! In today’s hyper-connected world, social media has become a vital marketing tool for businesses of all sizes.

Social Media Marketing 111

Social Media Marketing Marketing Strategy User-Generated Marketing 111

Scoop.it!

FEBRUARY 2, 2023

While translation plays a major part of any marketing strategy for companies that work on an international scale, localizing has more to do with culture than just a literal translation would offer. We can see this very obviously with McDonald’s, the fast-food chain. The menu varies from country to country, as do the adverts.

Global Marketing 105

Global Marketing Marketing Strategy Marketing Marketers 105

Sprout Social

DECEMBER 20, 2024

Sprout Influencer Marketing empowers you to go beyond surface-level metrics like follower count and dive deep into the data to understand the true impact of your influencer collaborations. Go beyond vanity metrics and prove the value of your influencer marketing strategy with detailed reports and actionable insights.

Branding 125

Branding Influencer Marketing User-Generated Key Performance Indicator 125

Hootsuite

JANUARY 10, 2025

And that time is now, because data storytelling isnt a fairytale: its an effective visual marketing strategy that can help you build trust, engagement, and sales for your brand. We sat down with Vancouver-based digital marketing manager Leeann Froese of Town Hall Brands for expert insight on every chapter of data storytelling.

PR 126

PR Communications Management Food 126

Power Digital Marketing

MARCH 13, 2025

In todays competitive food and beverage industry, understanding the impact of your marketing investments is essential. Without it, brands will struggle to connect digital marketing efforts with in-store performance, leading to wasted ad spend and missed opportunities. Contact us today to learn how we can help you scale smarter.

Food 52

Food Retail Health Marketing 52

Sprout Social

APRIL 28, 2025

million members (share financial guidance) Marketing and advertising industries r/marketing: 1.8 Lets say you own a restaurant that serves Mexican food in Toronto with a college-age customer base. million members (discuss guides and advice on building PCs) r/programming: 6.8

Branding 86

Branding Gen Z Pharmaceutical Health 86

Hubspot Marketing

NOVEMBER 30, 2022

Plan your go-to-market strategy. This is the strategy that you will use to launch and promote your product. While some businesses prefer to build a funnel strategy, others prefer the flywheel approach. After you launch your product, track how the go-to-market strategy is performing.

Product 145

Product Food Product Marketing Market Research 145

Backlinko

FEBRUARY 7, 2025

Prospects were choosing AI marketing solutions over traditional agencies. Our takeaway was that clients often felt disconnected with AI-based marketing strategies. This insight led us to develop what we call Transparent Strategy Sessions. And reduce the risks of being left behind in the market.

Price 86

Price Customer loyalty Food Market Research 86

Sprout Social

APRIL 30, 2025

Without clarity on what youre trying to drive, its easy to get distracted by surface-level stats that dont serve your influencer marketing strategy. Lets break down what this looks like in action: Say you work with a vegan food brand, and youre looking for influencers to partner with for an upcoming campaign.

Influencer Marketing 70

Influencer Marketing Food Branding Promotion 70

SocialPilot

APRIL 1, 2025

Thats where a solid Google Business Profile marketing strategy comes into help you attract more customers, boost engagement, and grow your business. 12 Ways to Supercharge Your Local Marketing with Google Business Profile Get found, gain trust, and convert searchers into customers by implementing the best GBP marketing tactics.

Food 72

Food Marketing Marketers Promotion 72

Duct Tape Marketing

NOVEMBER 7, 2024

Consult with Ease: Personalize Your Customer Stragtegy Using AI written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with David Edelman In this episode of the Duck Tape Marketing Podcast, I had the pleasure of interviewing David Edelman , a seasoned digital transformation and marketing expert.

Customer 74

Customer Transform Energy Health 74

Hubspot Marketing

OCTOBER 14, 2024

A good marketing framework doesn’t just give you clarity: it turns your entire strategy into a well-oiled machine, helping you run campaigns confidently and get real, measurable results. Table of Contents What is a marketing strategy framework? Focus on building brand loyalty and offering something unique to stand out.

Price 117

Price Marketing Marketers User-Generated 117

SmartBrief - Marketing

APRIL 8, 2025

If you’re driving down the road and see the arches in the distance, you may instantly start thinking about fast food, childhood memories and a familiar experience, no matter where you are. One of the best examples is the golden arches at McDonald’s.

Branding 102

Branding Customer Shoppers Food 102

Hubspot Marketing

JANUARY 30, 2024

And while I don’t consider myself a food connoisseur by any means, I was a food journalist in a past life, so I continue to stay on top of the latest stories and trends surrounding the restaurant industry. And because my marketing brain never shuts off, I can’t help but be curious about these restaurant marketing strategies.

Food 126

Food Marketing Marketers Millennials 126

Backlinko

DECEMBER 5, 2024

You can use local business search engine marketing to improve your own online visibility. Local Search Marketing Tips to Boost Your Businesss Visibility Follow these tips to effectively implement a local search marketing strategy and improve your sites local search visibility.

Search Marketers 96

Search Marketers Marketing Marketers SEO 96

Neil Patel

AUGUST 12, 2021

Platforms like Instagram and Facebook let you upload attractive images with location tags, making them ideal for restaurant marketing. After all, who doesn’t enjoy looking at delicious food pics when they’re scrolling through their feed? Even the best of food pics can start feeling impersonal after a while. The best part?

Food 145

Food User-Generated Social Media Marketing Marketing 145