Remove Food Remove Price Remove Product Marketing
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How Cinemark personalized the digital experience for movie fans

Martech

They’re looking for big, bright screens, for surround sound and lounge seating and elevated food and drink experiences. Really everyone is unique,” said Leigh Price, Senior Product Marketing Manager for Salesforce, who helped Cinemark personalize. It’s very experiential.

Price 133
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8 tips to adopt vertical marketing and drive SaaS growth

Martech

Software market growth: Taking a horizontal vs. vertical focus A vertical software company offers solutions tailored to specific markets, such as plumbers, auto dealerships or food distributors. Horizontal software, on the other hand, can generally be sold to any company, often focusing on either B2C or B2B markets.

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A/B testing for pricing: How to experiment with pricing in 2025

Unbounce

/ A/B Testing A/B testing for pricing: How to experiment with pricing in 2025 By Josh Gallant. 23 min read Building a product creates momentum. Youre creating, testing, and iterating untilfinallyyou have something you can bring to market with confidence. But then another challenge comes up Pricing.

Price 52
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A/B testing for pricing: How to experiment with pricing in 2025

Unbounce

/ A/B Testing A/B testing for pricing: How to experiment with pricing in 2025 By Josh Gallant. 23 min read Building a product creates momentum. Youre creating, testing, and iterating untilfinallyyou have something you can bring to market with confidence. But then another challenge comes up Pricing.

Price 52
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9 AI Tools to Streamline Your Social Media Strategy

Hubspot Marketing

As you focus on some of the more mundane tasks related to social media, you might find that you're losing valuable time that you could use to plan out enticing multimedia campaigns or work on bigger, more productive marketing projects. Sprout Social's pricing starts at $99 per month for its Standard plan. Sprout Social.

Price 145
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Where do Shoppers Research Products? We Asked 300 Consumers [New Research]

Hubspot Marketing

With all the social media platforms and product marketing opportunities out there, it might be hard to drill down on which platforms are key to your product marketing strategy. But, as they expand and evolve, you might still wonder which you should focus your time and efforts on if you're selling a physical product.

Shoppers 144
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Meet the 2021 Email Excellence Award Winners

Litmus

Jaina Mistry, Senior Manager of Email Marketing at Litmus. Cynthia Price, VP of Marketing at Litmus. Jess Materna, Director of Product Marketing at Litmus. Lily Worth, Email Design and Production at Litmus. Keto Food Bars versus other “healthy” bars. Jen Capstraw, Co-Founder of Women of Email.

B2C 106