Sprout Social

JULY 15, 2025

YouTube: 869K Source: Instagram Michael Finch is an Australian beauty creator turned food sensation. Known for his razor-sharp wit and makeup skills (and now for his epic food creations), Michael won TikTok’s Food Creator of the Year 2024 award. Michael Finch (@michaelfinch) Instagram: 725K TikTok: 2.6M

Branding

Hootsuite

APRIL 2, 2025

View this post on Instagram A post shared by Hilton Toronto (@hiltontoronto) Luxury-seekers are also prioritized by Hiltons marketing team much of the photos and videos splashed across their brands social feeds include picturesque panoramas, spreads of delicious-looking food, and very relaxed, happy people.

Branding

Hubspot Marketing

AUGUST 20, 2024

After breathing, food, water, shelter, clothing, and sleep, feeling safe and secure is our next priority. They come from your research, the data and information you’ve gathered about your target market: What’s important to these people? Safety is a fundamental human need. It’s emotional on its face. When are they happiest?

Copywriting

Sprout Social

JUNE 26, 2025

The key takeaway: When a creator’s brand, lifestyle and interests directly mirror those of your target market, a sponsored post has the power to feel more like a genuine recommendation rather than an ad. That’s why it was such a pleasant surprise when they partnered with beauty-turned-food influencer, Michael Finch.

Influencer Marketing

SocialPilot

FEBRUARY 6, 2025

Facebook The #1 Social Network for Reviews & Targeted Marketing Facebook, with 2.9 Initially created as a social networking site, it has transformed into a vital tool for companies seeking direct customer feedback and engagement through recommendations, posts, comments, and targeted advertisements.

Real Estate

Hubspot Marketing

SEPTEMBER 3, 2024

, I can see Shein opted to target users who have their gender set to female, are between ages 35 and 44, and have their location set to the United States. They refine even further based on my activity — previous interactions with pages and posts about apparel, food & drinks, and events. But they don’t stop there.

Advertising

Martech

NOVEMBER 26, 2024

And it was marketed to fitness enthusiasts in major cities for whom this level of access to premium studios would be a dream come true. The value proposition and target market were clear. It’s like a chef saying, “I just put food on plates.” The offer truly was “irresistible,” and the growth was explosive.

Customer

Sprout Social

MARCH 13, 2025

A curated mix of stylish fashion, home, food and beauty items, its Pinterest feed attracts an average of two million monthly views. With over 4 million Australian users and growing, X is a valuable platform for targeted marketing, particularly for industries that thrive on news, sports, finance and tech discussions.

Gen Z

Sprout Social

JULY 25, 2025

Reddit can connect you with highly specific, interest-driven audiences, making it a powerful platform for targeted marketing. Source: Reddit For example, for a Miami restaurant, there are groups like r/Cruise, where a significant segment of travelers who dock in Miami discuss food.

User-Generated

Hootsuite

OCTOBER 17, 2024

subscribers, food and beverage companies are still lining up to support his channel. Blake Ramelb (BKR Vlogs) Blake Ramelb (BKR Vlogs) is a Hawaii-born travel vlogger spreading the good word of new cultures, foods, and traditions to his 105K subscribers. And after nearly 10 years of serving up content to his 10.2M

Influencer Marketing

Businesses Grow

DECEMBER 2, 2024

Chik-fil-A has its critics, but it is more than fast food to its raving customers. It’s a warm and happy feeling reinforced by food-less commercials. Finally, let’s address the target market strategy, which is aimed at … 3. Coke is a feeling.

Gen Z

Adobe Experience Cloud Blog

NOVEMBER 10, 2017

They have smartphone apps to open their garage doors, and they buy food marketed as sustainable or shoes that double as a donation. Just as Seinfeld’s incisive observations and formulations made the show such a hit, businesses wanting to blend must meticulously study their target markets.

Automobile

Neil Patel

FEBRUARY 3, 2021

What’s far more important is getting your target market right. Your target market is the people you want to buy your product or service. Demographics are actually subsets of a target market. For example, a car insurance company’s target market could be “all car owners.”

Target Market

Sprout Social

MARCH 21, 2024

So, how do you turn these insights into strategies for influencer marketing success ? But don’t count the app out if your brand is outside of this target market, as the app is growing rapidly in popularity among other audiences, too. Yasmine Yasmine ( @thechefmine ) is a London-based food creator. million followers.

Gen Z

Hubspot Marketing

OCTOBER 29, 2020

I once heard a new business owner define their target market as … wait for it … “everyone”. While it’s nice to believe that everyone would be interested in purchasing your product or service, it’s not wise to define your target market as such. Is Panera’s food so different from other fast casual options?

Food

Hubspot Marketing

JANUARY 21, 2020

When talking about a target audience , it's a useful distinction not to confuse the term with a target market. While similar, their difference is key for marketers. Essentially, you can describe your target market by finding your target audience. Lightlife Foods. Use Facebook Insights.

Food

Hubspot Marketing

APRIL 13, 2023

By following this formula you'll connect the target market and their pain points to the solution: "We help (X) do (Y) by doing (Z)" Geoff Moore Method Moore provides a template that's more specific in identifying the industry categories alongside the benefits customers value. Products & Services: The Galaxy Z Fold3 5G folding 6.2-inch

Food

Adobe Experience Cloud Blog

APRIL 8, 2016

You can’t do much without knowing what keywords your target market is using to find solutions to their problems that your company solves. For example, if you sell organic dog food, your potential customer is probably concerned about her dog’s health. Back to our dog with food allergies search. Start searching.

SEO

Hootsuite

APRIL 18, 2022

Presenting: a copy-and-paste-ready list of specific hashtags to use for your fitness Reels, funny Reels, travel Reels, food Reels, and fashion Reels. Here’s another food-related example. Tap into the community’s existing hashtags to showcase your Instagram Reels to your target market. What are those hashtags? foodblogger.

Fashion

Calvyn Lee Blog

DECEMBER 4, 2023

Define Your Target Market Truly knowing your audience is essential for communicating value. Build one or more customer avatars outlining the demographics, challenges, goals, and values of each target market. Market to specific niches. Also study their Facebook and Instagram ads using Facebook’s free ad library.

Marketing Plan

Hubspot Marketing

OCTOBER 2, 2019

Alternatively, maybe there's a new competitor on the market and its products or services are directly competing with yours. Comparing this against your initial target market and audience might reveal some stark differences. Pet Food Experts rebrand. And you have the data to prove it. Aim for appropriate. Image Source.

Food

Hubspot Marketing

JANUARY 30, 2020

As a self-proclaimed foodie, food blogs are my favorite types of blog. Above is an example of one of my favorite food blogs, Minimalist Baker. They usually follow a similar content format of categorically-organized recipes. Image Source. Gaming has turned into an industry that now typically happens online.

Fashion

Neil Patel

JUNE 24, 2021

The button may say something like “chat now” or “support,” like the one on Imperfect Foods’ website: However, you can also set them up on Facebook Messenger and some other social media sites. Going back to the Imperfect Foods example, if you’re a first-time visitor, it simply tells you to ask it a question.

Food

Hootsuite

JULY 8, 2020

Here’s how fashion retailer The Limited defined their target audience way back in their 1979 annual report (as cited in the textbook Retail Marketing Management) : “The Limited’s target market is the 16- to 35-year old female. For example they know that their target audience: regularly travels long-haul.

Fashion

Hubspot Marketing

MAY 27, 2022

On the other side of the coin, it’s important to make your ads broad enough that they capture a decent segment of your target market. Building targeted ad campaigns means thinking about what your audience wants. But it’s also worth considering parallel markets that are tied to your primary target. Test, Test, Test.

Advertising

Adobe Experience Cloud Blog

SEPTEMBER 19, 2013

While previous Target collaborators had created affordable versions of their signature pieces, Diane Von Furstenberg (known for wrap dresses) made a yoga mat, while Oscar de la Renta attached his name to a dog food bowl. A month after their much-hyped launch, Target could hardly give the collection away.

Fashion

Hubspot Marketing

MARCH 11, 2019

Cadbury is known for making high-end chocolate and candy, so when they started producing low-end food products, like instant mashed potatoes, it’s not surprising to learn that their association with the finest chocolates weakened. Cadbury's Instant Mashed Potatoes (The Worst). Image Credit: Geek Goes Vintage. Image Credit: Pinterest.

Branding

Hootsuite

AUGUST 1, 2019

Brands will be comparing your audience to their target market. Approached ethically, affiliate marketing is actually a smart, and well-established angle on marketing. You recommend your favourite pens, or mascara, or dog food, and provide either a link to buy the product, or else a promo code with a small discount.

Affiliate Marketing

Marketing Insider Group

MARCH 7, 2021

A food business, for example, will be visible to anyone near who searches for “restaurants near me.”. Like we said earlier, Google holds 92.04% of the search engine market. market share. Even so, there’s always an advantage to increasing your visibility, especially if your target market is also likely to use Bing.

Place

Hootsuite

JUNE 1, 2022

Whether you’re a vegan-junk-food influencer or a “ funny dog groomer ,” here’s how your brand ambassador pitch should break down. Relevance: You’re sharing content that is relevant to the brand you’re pitching, and your audience demographics match their target market. Start with a strong subject line.

Branding

Neil Patel

OCTOBER 7, 2021

Leverage the power of social media to understand what your target market wants. No matter which method you choose, the bottom line is this: Start investing more in market research. For example, a tech blog may display ads about computer accessories, while a vegan-living website may display ads about vegan food products.

Marketing

Sprout Social

DECEMBER 21, 2023

A competitive product analysis is the process of researching and analyzing your competitors’ products to determine how prolific they are in the market, gaps they leave and what threats they pose to your products. For example, hiring an outside company to survey your target market.

Product

Neil Patel

DECEMBER 21, 2022

Quora is a great place for market research because it revolves around people holding in-depth conversations about a broad range of topics, from social media to startups to ethnic junk food. This is great for testing product improvement ideas or confirming your hypothesis about your target market.

Customer

OnPassive Marketing

OCTOBER 14, 2022

It’s ideal for fashion, beauty, travel, food, and lifestyle businesses. Businesses in sectors such as home decor, DIY, fashion, and food can find success on Pinterest. What Is Your Target Market? It’s also a valuable platform for promoting events, product launches, and special offers.

Fashion

Marketing Insider Group

JANUARY 15, 2020

Use targeted marketing before and during the event to build anticipation. For example, an after-lunch speaker needs to deliver a high-energy speech to counter the food comas many attendees will lull in. Ensure a Memorable Experience with Targeted Marketing to Build Interest. Before the Event.

Energy

Hubspot Marketing

MAY 13, 2022

To plan your strategy for the long-term – typically between six to 12 months out, you need a reliable digital marketing strategy document. With our free digital marketing plan template. Use this digital strategy template to build out your annual digital marketing strategy and tactics. But, where to start? Omsom : Social Media.

Marketing Strategy

Hubspot Marketing

MARCH 30, 2021

Popeyes is an American fast-food chain that serves fried chicken. Suppose you have an industry competitor that owns most of the market share. In that case, comparative advertising can be beneficial as you’re letting your target market know that there are other options out there. Comparative Advertising Examples.

Advertising