Hubspot Marketing

JULY 21, 2023

The product video stands out thanks to its visually stunning video, catchy music, and storytelling. Keith Lee Food Reviews TikTok content creator Keith Lee is known for his honest, funny, and relatable food reviews. In his case, his genuine reaction and awe of the food's flavors are enough to generate buzz.

Product 145

Product Promotion Food Influencer Marketing 145

Sprout Social

JULY 1, 2021

No matter what your goals are for social, video can help you accomplish them. An overwhelming majority of video marketers say video has helped increase sales, traffic to their website and users’ understanding of their product or service, according to Wyzowl’s 2021 State of Video Marketing Survey.

Transform 145

Transform Food User-Generated Branding 145

Adams & Knight Marketing

MAY 28, 2019

Adams & Knight, a Connecticut-based integrated marketing agency, was recently awarded three Telly Awards for its video marketing work for financial services and healthcare clients. The Telly Awards recognize excellence in video and television across all screens.

Food 100

Food CMO Video Marketing Advertisers 100

Content Marketing Institute

NOVEMBER 21, 2018

Quality will get people to watch your videos and check out other videos on your channel. Tim dispels more video SEO myths in this video: HANDPICKED RELATED CONTENT: Video Marketing Strategy: What Marketers Need to Know. The 5 New Rules of Video Marketing Success. Build a community.

Food 105

Food Entertainment User-Generated SEO 105

Hubspot Marketing

JANUARY 5, 2021

Let’s face it, we love videos. Videos of cats, babies tasting lemons for the first time , food recipes — you name it, we love it. And when it comes to marketing, this still rings true. Recent data shows that video content is one of the most influential forms of marketing out there. Hippo Video.

Gen Z 145

Gen Z User-Generated Real Estate Education 145

Rock Content

JULY 31, 2020

Let’s suppose you have a successful Digital Marketing strategy, and everything is well and good. But how is your video marketing performance? If you haven’t already made substantial investments in video content for social media platforms, then it’s about time to get started. So, let’s do this!

User-Generated 131

User-Generated Video Marketing Digital Marketing Food 131

Martech

OCTOBER 31, 2023

Food (58%) Apparel (55%) Tech or gaming (52%) Gaming. 61% of TikTok users plan to spend the same amount of time playing video games in the post-holiday period as during a typical week. TikTok also saw a 76% increase in views for #sale. Image: TikTok for Business. Categories.

Gen Z 117

Gen Z Shoppers Food Marketing Plan 117

Sprout Social

DECEMBER 28, 2016

Aside from social video marketing being extremely popular, Lowe’s saw success with Vine for a few reasons. To pull off the visually striking campaign, Reynolds took photos of eight tables filled with food and strung them together to create one endless table, with recipes organized by season. Why It Worked. Why It Worked.

Social Media Marketing 112

Social Media Marketing Entertainment Food Marketing 112

Calvyn Lee Blog

JANUARY 28, 2023

On the customer side, scams and 2022 events like the Pink Sauce incident — in which one creator came under fire for her homemade food product — have drawn attention to consumer safety and quality control on the platform.

Market Trends 130

Market Trends Gen Z Marketing Marketers 130

Hubspot Marketing

MAY 16, 2023

Here’s an example of Facebook’s newsfeed: For those who want to dabble in video or graphics, these platforms could be a great place to test this new content. With the growth of video marketing, many have begun to launch more advanced features like Facebook Stories and Twitter’s live streams.

Gen Z 145

Gen Z User-Generated Social Media Marketing Promotion 145

Sprout Social

DECEMBER 6, 2021

Because views , satisfied subscribers and video shares don’t happen by accident. Food for thought: recent statistics note that YouTube is the most widely-used social media platform by far. Remember: your video marketing strategy doesn’t start and end on YouTube. Not by a long shot!

Management 145

Management Real Estate Food User-Generated 145

Sprout Social

JUNE 29, 2022

Here’s a look at why you should consider adding TikTok LIVE to your social media video marketing strategy: Authentic, real-time engagement. A food content creator could live-stream their trip to the grocery store as they pick up items for a new video. With TikTok LIVE, interactions are happening in real-time.

Food 133

Food Analytics Video Marketing Place 133

Sprout Social

MARCH 2, 2023

LinkedIn Live best practices and tips Recent video marketing statistics illustrate the demand for live video for consumers and brands. Food for thought: when you go live, attendees (and some followers) will automatically get a notification. Trends, tactics and strategy tips are always a safe bet for live presentations.

Education 133

Education Promotion Food Analytics 133

Sprout Social

JANUARY 31, 2024

Hook viewers with creative thumbnails Food for thought: 90% of the top-performing videos on YouTube have custom thumbnails. The more time people spend watching your videos, the more you signal your content as recommend-worthy. Small steps like adding timestamps (which in turn create “Chapters”) on your videos can do the trick.

Analytics 136

Analytics SEO Promotion Food 136

Neil Patel

JANUARY 12, 2021

Video Content Is King. No matter how you feel about video, you can’t dispute how effective it is. Studies show 92% of marketers who use video marketing say it’s an essential part of their marketing strategy, and 83% of marketers say video marketing has helped them generate more leads.

Social Media Marketing 117

Social Media Marketing Marketing Marketers Energy 117

Sprout Social

SEPTEMBER 3, 2020

Well, live video is compelling, combining the must-see nature of live TV with the interactivity and community of social media. Why does Twitch matter for marketers? Food for thought: according to the most recent Sprout Social Index , live video was cited as a priority for a whopping 56% of brands. Good question!

Gen Z 143

Gen Z Branding Millennials Real Estate 143

SocialPilot

FEBRUARY 9, 2024

Content Marketing + Jay Baer Ann Handley Joe Pulizzi Kristina Halvorson Darren Rowse Michael Brenner Robert Rose George Stenitzer Jeff Bullas 3. Video Marketing + David Murdico Tim Washer Bruce McKenzie Tyler Lessard George B. Email Marketing + Dela Quist Jeanne Jennings Jordie Van Rijn Elliot Ross Skip Fidura Chad S.

Digital Marketing 98

Digital Marketing Social Media Marketing Thought Leadership Whitepaper 98

Hubspot Marketing

JULY 11, 2023

Purina's explainer video showcases the brand's prupose, which is to provide healthy and nutritious pet food to its consumer's fur babies. What We Like: The video is super short at just 30 seconds and gets straight to the point using fun and colorful animation. Want more tips for creating video ?

Marketing 85

Marketing Marketers Food Video Marketing 85

Duct Tape Marketing

JUNE 19, 2024

As the head of a video marketing agency for Doctors, Atiba de Souza combines his deep understanding of human relationships with cutting-edge marketing strategies. His entrepreneurial journey, which includes managing gyms, a bakery, and food service companies, provides him with a unique perspective on business and marketing.

Transform 94

Transform Food Video Marketing Place 94

Hubspot Marketing

NOVEMBER 5, 2019

As the platform has evolved, many users have created both threads and subreddits devoted to talking about products, like fast-food restaurants or video games. Its broad demographic might provide solid marketing opportunities to many different types of businesses.

Shoppers 144

Shoppers Product Gen Z Promotion 144

Sprout Social

OCTOBER 1, 2019

It’s no secret that LinkedIn loves video content, releasing their own native video format back in 2017. As a result, marketers should make a point to upload to LinkedIn’s platform when possible rather than simply dropping a YouTube link. Sure, some brands will publish full-blown commercials.

Promotion 111

Promotion Analytics Food Entertainment 111

Neil Patel

JUNE 7, 2021

After all, once you have your own fleet of planes , it’s safe to say you’re at the top of the food chain. As you plan your video marketing initiatives for the latest batch of Father’s Day sales events, keep in mind social media is a great place to promote human stories and moments. Visually, it’s beautifully shot.

Shoppers 102

Shoppers Fashion Marketing Marketers 102

Digital Marketer

SEPTEMBER 6, 2022

million times, you’ll notice that the video itself isn’t promotional in any way. The Farmer’s Dog sells healthy dog food, but the video itself has nothing to do with dog food. In the example above, which has been viewed over 3.5

User-Generated 75

User-Generated Entertainment Food Promotion 75

Marketing Insider Group

FEBRUARY 5, 2024

Hosting Tribunal) Food blogs lead in popularity, with 42.8% Spiralytics) 82% of marketers plan to maintain or increase their podcast investments. Hubspot) Video Marketing Stats 91% of consumers express a desire for more online videos from brands. Hubspot) 91% of brands incorporate video as a marketing tool.

Digital Marketing 120

Digital Marketing Marketing Strategy Shoppers User-Generated 120

Marketing Insider Group

MAY 18, 2021

Employee content marketing just might be the missing link to meet all these demands – and many more. Take this stat on video marketing, for example. 54% of customers say they’d like to see more video content from brands – more than any other type of content. People buy from people – not brand names and logos.

Content Marketing 106

Content Marketing User-Generated Transform Marketing 106

Neil Patel

APRIL 13, 2021

So if you have a YouTube channel about food, find a channel that’s all about beverages. If you have a marketing channel, find a sales channel. For tips on improving your content, check out this guide to video marketing. If you work hard to make videos that really help people, you’ll watch the views roll in.

SEO 145

SEO User-Generated Food Analytics 145

Neil Patel

DECEMBER 16, 2021

Instead of automating marketing tasks, you can have them completed by a global workforce of thousands. Host Your Video Content on YouTube. Video marketing is a major trend. Soon, video traffic will account for 82 percent of all consumer internet traffic. If video rules, YouTube marketing is the way to go.

Marketing Strategy 145

Marketing Strategy Affiliate Marketing Marketing Marketers 145

Vertical Response

JUNE 23, 2024

For instance, video marketing remains a potent method to attract the attention of various target audiences. Aligning Content With Audience Interests To align content with audience interests, diversify your content formats, introduce interactive elements, and incorporate storytelling to engage emotions.

Gen Z 98

Gen Z Customer Acquisition Market Research Analytics 98

Search Engine Land

FEBRUARY 20, 2023

Your video content strategy should be no different. To make things simpler, the goals you set for your content marketing can be directly related to your video marketing goals. For example, you could aim to increase awareness of your brand by publishing videos on YouTube.

SEO 86

SEO Entertainment Education Food 86

Set Up

SEPTEMBER 19, 2023

In an era where self-education is more prevalent than ever, we have seen a great deal of success with video marketing and how-to tutorials that help consumers understand packaging technologies. Some of the influential industries are technology, automotive, and food and beverage.

Transform 59

Transform B2C Food Direct Mail 59

Vertical Response

MARCH 22, 2024

Digital Marketing Mastery In this digital era, marketing has gone beyond traditional billboards and TV ads. Subscription box services represent a scalable online business model that creates recurring revenue and fosters customer loyalty through themed packages of products like books, organic food, and makeup.

Affiliate Marketing 97

Affiliate Marketing Transform Shipping Education 97

Hubspot Marketing

OCTOBER 10, 2019

In another example, ahead of the 2019 Emmy Awards, I wrote a post that highlighted takeaways video marketers could gain from Emmy nominated commercials. For example, on a small scale, if your company sells food products, you could write recipe-styled blog posts that include one or two of your ingredients.

Law 22

Law Thought Leadership SEO User-Generated 22

Rock Content

JULY 16, 2023

Using our recipe example, if the product is a food chopper, the blog can remark on how fast and easy it is to use the chopper to dice vegetables and how much prep time can be saved. Best for: Retailers and e-commerce sites Example of an informative blog – Food 52 2.

Food 40

Food Affiliate Marketing Influencer Marketing Entertainment 40

Spiralytics

NOVEMBER 14, 2023

Almost half of parents (43%) admit their children eat fast food weekly. This balanced approach to nutrition can hint to marketers that catering to healthy preferences with the odd treat or two might be the way to go for food and beverage marketing. However, they’re not immune to occasional indulgences.

Gen Z 52

Gen Z Millennials Health Transform 52

Neil Patel

JANUARY 18, 2023

Marketers pointed to video as the number one format in their content strategy. Over 80 percent of marketers point to video as a significant source of increased traffic and sales. Video marketing can take several forms, and it’s not just limited to ads.

SEO 113

SEO Gen Z User-Generated Advertisers 113

Spiralytics

MAY 30, 2024

Time spent per month: 32 hours and 40 minutes [2] YouTube is the world’s largest video-sharing platform—offering a vast range of content including music videos, tutorials, vlogs, and educational videos. In today’s marketing landscape, it is a crucial platform for video marketing and influencer collaborations.

Entertainment 52

Entertainment Fashion User-Generated Social Media Marketing 52

Moz

NOVEMBER 7, 2019

Posted by PhilNottingham Video and podcasts are only growing in popularity, proving to be an engaging way to reach your audience and find ways to talk about your industry or product. But it's a crowded market out there, and finding a good idea is only half the battle. There's "Ellen," where multiple people are interviewed in one show.

Communications 50

Communications Fashion Food Product 50