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The 8 Core Reports of the Growth Marketing Leader

The Marketing Operations Leader

2️⃣ Paid Channel Performance This report breaks down pipeline and revenue generated from each paid channel. 3️⃣ Marketing ROI Metrics This report summarizes key efficiency metrics like LTV:CAC, pipeline coverage ratio, demo-to-close conversion rate, and average time to close.

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Global social media marketing: 8 strategies for selling worldwide

Sprout Social

Some common social media goals include: Increasing brand awareness Generating more sales or leads Boosting your community engagement or PR Growing your audience through increasing follower counts Building traffic to your website If you’re already engaged on social media, conduct a global social audit.

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3 strategies to navigate change as digital privacy evolves

Martech

Specifically, two connected areas in the marketing world have seen rapid evolution over the last few years: privacy and technology. The evolving landscape: Privacy regulations and technological advancements Privacy has become a growing concern in the global marketing landscape. In the U.S.,

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The HubSpot Blog's 2023 Social Media Marketing Report: Data from 1200+ Global Marketers

Hubspot Marketing

Our consumer trends survey also backs this up -- 20% of social media users joined an online community in the past three months, and 22% actively participated in one. Over the course of 2022, social media apps evolved into e-commerce platforms that connect users with products they can buy without leaving the app.

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9 Major Insights From The 2023 Global Marketing Playbook

Rock Content

However, when we are talking about global marketing, it can get even more difficult. Rock Content joined forces with Hubspot and Lokalise and launched the 2023 Global Marketing Playbook , a full guide to help professionals and companies create strategies to go global. Help the rest of the business globalize.

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The HubSpot Blog's 2023 Marketing Strategy & Trends Report: Data from 1,200+ Global Marketers

Hubspot Marketing

TikTok has quickly become much more than just a trendy social app which was once primarily used by Gen Z, and marketers are taking heavy notice. TikTok is used by 42% of marketers and ties for 2nd with YouTube and Instagram as a top ROI-generating platform. What are the Top Challenges Marketers Face?

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Every Team Should Know Its Earned Media Value — Here's Why

Hubspot Marketing

Word-of-mouth: The strongest marketing tool people recommending your brand to friends, family, business partners, teammates, etc. UGC: Customer reviews, unboxing videos, testimonials, and any content created by real users. Source In fact, Duolingos TikTok has become a masterclass in viral content, consistently generating earned media.

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