Jeff Bullas

MARCH 7, 2023

Humans working with an AI image generator now co-create more than 20 million images every day. Why does that matter for marketing? Marketing is both an art and a science. Digital advertising has become an essential component of marketing strategies for businesses across industries.

Digital Marketing 189

Digital Marketing Transform User-Generated Advertising 189

Search Engine Land

SEPTEMBER 19, 2023

As a marketing agency, you’re constantly looking for better ways to deliver exceptional client results while optimizing your operations. There’s no denying that AI has the potential to transform how we live, work, and play. hours of real-world voice data.

Transform 124

Transform Customer Journey Digital Marketing Advertising 124

Search Engine Land

AUGUST 17, 2023

With the rise of generative artificial intelligence (AI), search marketing has been empowered with advanced capabilities that go beyond traditional approaches. Generative AI is reshaping how we find information online, transforming search marketing and revolutionizing how marketers optimize online presence.

Transform 89

Transform User-Generated Market Trends Analytics 89

Martech

DECEMBER 26, 2023

Marketers will improve customer experience in 2024 so brands can remain competitive and demonstrate to customers that they matter. In 2024, keys to customer success will include better personalization delivered at scale by ramped-up automation and generative AI. Every year the bar gets raised.

Customer 143

Customer Transform CMO Retail 143

Martech

FEBRUARY 7, 2024

Well, that was in 1996, and as you can imagine, a few years later, they could no longer fight it because the world had changed. It seems like AI is causing that next paradigm shift. This year, it will be important to broaden people’s job skills so that they can work with AI — not be replaced by it.

Millennials 113

Millennials Marketing Marketers Marketing Automation Platform 113

Martech

SEPTEMBER 29, 2023

Marketers have long used technology and data to target their audiences effectively. AI has now enhanced this capability, but it also raises ethical concerns. How can marketers balance innovation and privacy? The explosion of AI tools enables us to launch more targeted and personalized marketing campaigns quickly.

Law 125

Law Marketing Marketers User-Generated 125

SocialPilot

MARCH 11, 2024

As global spending on influencer marketing skyrockets to an impressive $34.08 However, amidst this growth, businesses and marketers continue to strangle with fundamental challenges, from combating influencer fraud to navigating compliance issues and finding the right influencers. What is AI influencer marketing?

Influencer Marketing 75

Influencer Marketing Transform Marketing Marketers 75

OnPassive Marketing

NOVEMBER 24, 2023

In a world where artificial intelligence (AI) is reshaping the marketing landscape, staying updated with AI advancements is no longer optional but a necessity for marketers. AI tools and technologies are reshaping the way marketing professionals approach their strategies.

User-Generated 97

User-Generated CRM Analytics Marketing 97

Unbounce

JUNE 15, 2023

Artificial intelligence (AI) has revolutionized the way we live. From virtual assistants to self-driving cars, AI-powered technology is transforming us into a more efficient species by automating mundane tasks, providing personalized recommendations, and helping us make informed decisions. AI is coming to search.

SEO 132

SEO Transform User-Generated Marketing 132

Martech

APRIL 6, 2023

People can’t stop talking about ChatGPT, OpenAI and how AI will fundamentally change the world. Marketers everywhere are obsessing over the newly discovered power of AI. Need to know how to set up form conversion tracking in Google Tag Manager? The AI will do it for you immediately and effortlessly.

Thought Leadership 142

Thought Leadership Telemarketing Transform Direct Mail 142

Digital Marketer

OCTOBER 9, 2023

As we gear up for 2024, the marketing and sales landscape is evolving at breakneck speed, with Artificial Intelligence (AI) at its core. We’ll also explore real-world case studies of how other digital marketers are leveraging these concepts for unparalleled success.

Customer Journey 97

Customer Journey CRM Marketing Marketers 97

Customers.ai

MAY 3, 2023

Artificial intelligence (AI) is the ace up their sleeves! In this blog post, we’ll take a wild ride through the magical realm of AI tools for business. So buckle up, and let’s explore the exciting world of AI tools that can help your business soar to new heights and leave the competition eating your digital dust!

User-Generated 93

User-Generated Analytics Customer Product 93

Marketing Insider Group

NOVEMBER 20, 2023

At Marketing Insider Group, we believe in the power of quality. Just as a gourmet dish relies on the finest ingredients, the outcomes of a generative AI model hinge on the quality of its inputs. Enter the world of prompt engineering. Now, it’s not just about what we say, but how we say it. The result?

Transform 98

Transform User-Generated SEO Digital Marketing 98

Sprout Social

FEBRUARY 19, 2024

The intuitive collaboration between artificial intelligence (AI) and human effort is driving innovation across a range of industries such as health sciences, supply chain management, manufacturing and research & development. What is AI automation? Take for example, Sprout’s AI-driven Social Media Listening solution.

Marketing Strategy 104

Marketing Strategy Manufacturing PR Marketing 104

Search Engine Land

OCTOBER 16, 2023

You’ve heard whispers about AI writing tools promising to make life easier. What is AI-generated content? AI-generated content refers to text generated by software and not human writers. The advantages of AI in content creation are too many to mention here. of marketers report using AI for article writing.

User-Generated 127

User-Generated SEO Promotion Product 127

Search Engine Land

NOVEMBER 9, 2023

The role of an SEO professional has undergone a major transformation in recent years. And the search landscape has changed significantly. And the search landscape has changed significantly. The very definition of a search engine has evolved. Our role has expanded to include a much broader set of responsibilities.

SEO 112

SEO PR Transform eCommerce 112

Businesses Grow

MARCH 27, 2023

I mean, that is definitely a First World problem, but this is a First World blog post! Test 1: Compose a simple essay The prompt: Compose a 300-word essay, in the voice of author Mark Schaefer, about the importance of community-based marketing. I need to create a marketing strategy. Did it really know me?

Gen Z 145

Gen Z Transform Marketing Marketers 145

Rock Content

DECEMBER 13, 2023

Although nothing will ever replace human ingenuity, artificial intelligence can streamline so much about how you run your business, especially if you’re in the B2B sector. Here’s an overview of what you should know about how B2B AI tools can fit into your company’s workflow.

Transform 81

Transform Analytics Price Management 81

Businesses Grow

MAY 1, 2023

Each year, a small group of marketing leaders gather at a beautiful lodge in the woods to think big thoughts about the future of marketing. Our aim is to help each other remain relevant in a fast-changing world. The event is called The Uprising (every marketing rebellion needs one, right?). Here are a few highlights.

Gen Z 120

Gen Z Marketing Marketers CMO 120

Scoop.it!

FEBRUARY 9, 2023

Artificial intelligence is making waves and revolutionizing entire industries and sectors nowadays, and startups and established leaders in the field are continuously bringing new AI-driven solutions to the market. When we’re done, you’ll be able to figure out whether or not AI is a worthwhile investment for your business.

Content Marketing 102

Content Marketing Law User-Generated Marketing 102

Customers.ai

FEBRUARY 7, 2024

Want to navigate the ad world like a pro? Antonis Kocheilas CEO, Ogilvy Advertising Twitter / LinkedIn Expertise: Advertising, Brands, AI Antonis Kocheilas, the man steering the ship at Ogilvy Advertising, is a strategist at heart with a knack for big-picture thinking. See Who Is On Your Site Right Now!

Transform 103

Transform eCommerce Non-Profit Advertising 103

Unbounce

DECEMBER 20, 2023

/ AI marketing AI in review: 10 brands that embraced AI in 2023 By Banafshe Salehi. 20 min read 2023 saw brands flocking to AI like bees to the honeycomb, buzzing with digital innovation. From creative powerhouses to organizational wizards, these brands harnessed AI to revolutionize how we work, play, and create.

Branding 52

Branding User-Generated Transform Email Marketing 52

SmartBrief - Marketing

FEBRUARY 8, 2024

Digital out-of-home advertising has expanded rapidly over the past few years, advancing from traditional billboards to dynamic digital displays that captivate passersby with vibrant, interactive content. Seamless omnichannel integration Integrating DOOH into the broader omnichannel marketing mix is set to redefine advertising strategies.

Transform 72

Transform Energy Advertising Advertisers 72

Unbounce

DECEMBER 20, 2023

/ AI marketing AI in review: 10 brands that embraced AI in 2023 By Banafshe Salehi. 22 min read 2023 saw brands flocking to AI like bees to the honeycomb, buzzing with digital innovation. From creative powerhouses to organizational wizards, these brands harnessed AI to revolutionize how we work, play, and create.

Branding 52

Branding Transform User-Generated Analytics 52

Search Engine Land

AUGUST 23, 2023

Generative AI is going to revolutionize the SEO industry, but perhaps not in the way you think. “Absolutely not,” said Britney Muller, Marketing & SEO Consultant at Data Science 101, and Dave Davies, Amplification Team Lead at Weights and Biases. It just just has to change.

SEO 96

SEO Transform Customer Place 96

Rock Content

MAY 31, 2023

A few days ago, I wrote an article about the new AI tools introduced by Meta to streamline ad creation and increase campaign performance. After 12 days, it was Google’s turn to announce its new features that, no doubt, have the potential to revolutionize the way we advertise from now on. Well, it seems that day has come.

User-Generated 87

User-Generated Advertising Advertisers Digital Marketing 87

Set Up

FEBRUARY 6, 2024

At Set up , we regularly interview marketing leaders from different industries ranging from Tourism to Packaging to Entertainment and Healthcare. Having periodic conversations with marketing leaders not only helps us keep a pulse on every industry, but reveals common trends and challenges that all marketers are facing.

Transform 64

Transform Fashion User-Generated Manufacturing 64

Martech

FEBRUARY 8, 2023

I call my quandary existent-AI-lism. I imagine that most marketers have been feeling the same since that fateful day when OpenAI released ChatGPT and we went from imagining what AI could do to seeing what it will do, to and for our profession. Or as I like to call it, the day Skynet sent the Terminator. Here’s why.

Copywriting 107

Copywriting Automobile User-Generated Marketing 107

Marketing Insider Group

MAY 3, 2023

It’s no secret that artificial intelligence is quickly transforming the field of content marketing and search engine optimization. While AI tools can make the content creation process more efficient and less time-consuming, businesses still need to be aware of the potential risks and pitfalls of using AI-generated content.

Content Marketing 108

Content Marketing Transform User-Generated SEO 108

Hubspot Marketing

JUNE 26, 2023

As any business owner knows, product-market fit is one of the most challenging aspects of starting a business. Fortunately, as AWS Senior Advisor to Startups and AI expert Deepam Mishra told me, “This process is about to be turned on its head with the newest advances in AI.” Product-market fit predictions will be more accurate.

Product 89

Product Transform User-Generated Shipping 89

Martech

APRIL 20, 2023

Customer experience is the most important and toughest part of marketing. Dig deeper: How Allied Beverage is transforming customer experience How can anyone stay on top of all that? He is also founder of ConvinceAndConvert.com, one of the world’s most popular online resources for marketers and business owners.

Customer 111

Customer Non-Profit Transform Thought Leadership 111

Customers.ai

MARCH 6, 2024

In the fast-paced world of digital marketing, businesses are constantly seeking innovative solutions to not only attract leads but to understand and nurture them through every step of the customer journey. with HighLevel is a game-changer for internet marketers, SEO companies, and all types of online businesses. Customers.ai

Transform 60

Transform Customer Journey Outbound Marketing Shipping 60

Tiecas

MARCH 21, 2024

B2B industrial marketing presents unique challenges compared to other forms of B2B marketing. If you’re a marketer at a manufacturer, distributor, or engineering company, you know this firsthand. My personal thoughts and experiences as an industrial marketer and consultant. But I’m not just another marketing consultant.

Manufacturing 75

Manufacturing Transform Marketing Marketers 75

Unbounce

JULY 5, 2023

Ever wonder how Netflix knows what shows to recommend? Or how Google Docs can finish your sentences? The answer: AI, baby. Specifically, AI analytics. Similarly, Google has watched how humans craft language—what you type and which words tend to go together. How is AI used in marketing?

Transform 126

Transform Analytics Marketing Marketers 126

Rock Content

DECEMBER 14, 2023

AI content creation is the latest trend when it comes to keeping content output high and meeting production quotas quickly. But what is AI content creation? Is it right for your brand, and how can you best put it to work for you? AI content creation can potentially provide an efficient solution that modern brands can grow with.

Transform 52

Transform Energy SEO Branding 52

Customers.ai

APRIL 21, 2023

Artificial intelligence (AI) is rapidly transforming the world of marketing. AI-powered tools are being used to automate tasks, personalize marketing messages, and create more effective and engaging content. As a result, AI is helping marketers reach their target audiences more effectively and efficiently.

Transform 106

Transform User-Generated Marketing Marketers 106

Hubspot Marketing

OCTOBER 24, 2023

Machine learning, a subset of AI, is a powerful tool that's rapidly transforming marketing. Around 35% of marketers are using AI to simplify their jobs and automate tedious tasks, according to HubSpot’s latest research. In today‘s post, you’ll learn how machine learning can supercharge your marketing team.

User-Generated 105

User-Generated Price Retail Marketing 105