Sprout Social

JANUARY 16, 2025

Its the place where Crayola can take the content our brand has always produced, and put a social-first, video-centric spin on it. But he says YouTube is the only channel where they exclusively publish video content making it the perfect place for the experimentation that has led to massive growth.

Gen Z 88

Gen Z Key Performance Indicator PR Place 88

Search Engine Land

JULY 16, 2024

The target (and the key performance indicator) is that your named entity is included in the “best of” entity lists on Google search – a list of solutions Google explicitly recommends to users. Neil Patel gets first place in almost all lists of the best / leading / top digital marketing experts because he is famous.

Key Performance Indicator 81

Key Performance Indicator SEO Communications User-Generated 81

Sprout Social

MAY 1, 2025

LinkedIn is also an excellent place to network with other brands. Because it houses all your social media conversations in one place, the Smart Inbox enables you to view, organize and respond to messages with ease. Streamlined inbox Because Sprouts Smart Inbox is centralized, youll have all your social messages in one place.

Management 101

Management B2C User-Generated Communications 101

Vertical Response

OCTOBER 27, 2024

Key Takeaways Email newsletters are an effective marketing tool that helps maintain customer engagement, build loyalty, and provide a direct communication line with subscribers. Key performance indicators (KPIs) like open rates, click-through rates, and conversion rates are vital for assessing the effectiveness of your email campaigns.

Key Performance Indicator 96

Key Performance Indicator Email Marketing Communications Transform 96

SocialPilot

JANUARY 21, 2025

Here are some of its key features: Platform-Wide Analytics: Track engagement metrics for Facebook, Instagram, X, YouTube, LinkedIn, and Google Business Profile all in one place. Post-Level Analysis: Understand which specific posts performed best, down to the smallest detail. The result?

Analytics 110

Analytics Key Performance Indicator Transform User-Generated 110

Customers.ai

DECEMBER 31, 2024

Key Metrics to Track When tracking the ROI impact of visitor identification, focus on these key performance indicators: Conversion Rate Improvements : Are more visitors turning into leads or customers? Small changes in visitor identification can add up to significant results.

Key Performance Indicator 96

Key Performance Indicator Transform Outbound Marketing Marketing 96

Sprout Social

DECEMBER 20, 2024

Creative freedom for creators places into this. Ongoing engagement and support is key in maintaining these partnerships as well. TikTok Creator Marketplace is a great place to start data tracking if youre new to TikTok influencer marketing. Build long-term relationships with creators through ongoing engagement and support.

Branding 125

Branding Influencer Marketing User-Generated Key Performance Indicator 125

Sprout Social

SEPTEMBER 24, 2024

Use this week as a guideline and adjust as needed to ensure all elements are in place before going live. Make sure all links work, tracking codes are in place and landing pages are ready to welcome potential customers. Provide final approvals Now’s the time for a final check before your campaign goes live.

Influencer Marketing 100

Influencer Marketing Marketing Strategy Marketing Marketers 100

Buffer Marketing

MARCH 5, 2025

A content calendar is the place where you slot your social media posts. Once you set your goals, it’s best to convert them into KPIs or key performance indicators. These are the key metrics that will act as evidence for your social media success. Watch this video.

Social Media Marketing 115

Social Media Marketing Marketing Strategy Marketing Marketers 115

Hubspot Marketing

DECEMBER 30, 2024

Content monitoring means benchmarking and tracking content performance over time to make sure it meets key performance indicators and objectives. So, you might monitor how well your online content i.e., blogs and landing pages performs, for example. You might choose the wrong performance metrics, too.

eCommerce 119

eCommerce SEO User-Generated Key Performance Indicator 119

Hootsuite

DECEMBER 3, 2024

We’ve got a whole blog post dedicated to social media goal-setting and another on how to create key performance indicators to work toward those goals. These are a good place to get started with social media measurement, as they’re free to use and require very little set-up.

Analytics 115

Analytics CRM Price Key Performance Indicator 115

Buffer Marketing

OCTOBER 2, 2024

Find advertising opportunities by snooping at your competitors’ audience web-hangout places Uncover the search keywords your audience uses on Google Audisense YouScan Semrush SEO competitive analysis Free plan not available. You can also compare your key performance indicators (KPIs) against the competition.

Price 115

Price Key Performance Indicator SEO Analytics 115

Sprout Social

MAY 1, 2025

LinkedIn is also an excellent place to network with other brands. Because it houses all your social media conversations in one place, the Smart Inbox enables you to view, organize and respond to messages with ease. Streamlined inbox Because Sprouts Smart Inbox is centralized, youll have all your social messages in one place.

Management 72

Management B2C User-Generated Communications 72

Buffer Marketing

DECEMBER 5, 2024

3 cool features Predict your campaign's performance with machine learning and make changes accordingly. Manage influencers' accounts and permissions and track their performance from one place. Rival IQ Rival IQ lets you track several companies and compare their performance across social media platforms and SEO.

Analytics 103

Analytics Price Social Media Marketing Key Performance Indicator 103

Martech

SEPTEMBER 18, 2024

To succeed, your brand must deliver the right message at the right time and in the right place. 4 types of micro-moments: Opportunities to connect and convert Micro-moments fall into four key categories, each offering a unique chance for marketers to engage with consumers meaningfully. They’re brief, constant and decisive.

Customer 69

Customer Key Performance Indicator CRM Management 69

Marketing Insider Group

JUNE 22, 2021

But if they don’t have a content distribution plan in place, a lot of their time, effort, and resources will end up going to waste. It involves publishing, sharing, and promoting quality content in the right places so people can actively engage with it. Then you’ll have a roadmap to follow from beginning to end. Source: Moz.

Key Performance Indicator 145

Key Performance Indicator Whitepaper Promotion eBook 145

Backlinko

APRIL 10, 2025

Semrush Best for SEO professionals who want an all-in-one solution to track, analyze, and report SEO performance in one place Pricing: Starts at $139.95 With everything in one place, its also easier to spot patterns and draw connections. Or how technical issues could be holding your keyword performance back.

SEO 80

SEO Price Key Performance Indicator Analytics 80

illumin

DECEMBER 9, 2024

Brands wanting to get the most out of their retail media investments need key performance indicators (KPIs) to understand what works and what doesnt. By placing ads close to or at the point of sale, retail media networks connect with customers and increase conversions. How do you measure retail media success?

Retail 52

Retail Advertising Advertisers Key Performance Indicator 52

Backlinko

NOVEMBER 1, 2024

Add Keywords to Your Pages The first places to add your keywords are your title tags and meta descriptions. One of the main aspects of on-page SEO involves adding the keywords you just found in the previous step to corresponding pages on your site. Title tags are what often appear in your browser’s title bar and in search results.

SEO 95

SEO Real Estate Key Performance Indicator Management 95

SmartBrief - Marketing

MARCH 10, 2024

Analyze and optimize The newsletter’s ROI is determined by carefully monitoring key performance indicators and looking for opportunities for improvement. MailerLite has a sampling of open rates by industry and KPI benchmarks across all industries.

Analytics 138

Analytics Key Performance Indicator Email Marketing Place 138

Litmus

SEPTEMBER 25, 2024

This is where you keep things fresh and remind them why they stuck around in the first place. Quick tip: Emails are key here—keep it personal, engaging, and consistent. Quick tip: Keep it fresh and relevant, and remind them why they fell in love with your brand in the first place.

Management 96

Management Marketing Marketers CRM 96

Hubspot Marketing

MARCH 3, 2020

When monitoring performance using HubSpot, you'll have insights on your customers through their entire journey, as well as which marketing messages perform the best among your audiences. HubSpot is an excellent choice for businesses of any size, whose marketing teams want to keep all campaign functions in one place.

Analytics 145

Analytics Key Performance Indicator Price Marketing 145

Marketing Insider Group

AUGUST 20, 2020

’, which means placing high organically on Google for important keywords in your market. The SaaS company’s content strategy was blog focused, so the KPIs (key performance indicators) reflect this. How do you get attention for your brand without overspending on resources in a saturated market?

Content Marketing 137

Content Marketing Thought Leadership Key Performance Indicator User-Generated 137

Adobe Experience Cloud Blog

OCTOBER 23, 2017

Identifying your key performance indicators and measurable metrics is essential. Tweaks and fine-tuning needs to take place throughout the campaign and while the launch may be your “big moment” the work doesn’t stop there. What do you expect from your marketing campaign?

Key Performance Indicator 134

Key Performance Indicator Direct Mail Thought Leadership Marketing 134

Sprout Social

JANUARY 26, 2023

With a master social calendar in place, you can spend less time ironing out your collaboration kinks and more time creating quality content. Why you need a social media calendar template for your team With a template in place, your team can streamline your workflow —from the initial draft to the approved post to measuring success.

Key Performance Indicator 145

Key Performance Indicator Analytics Management Social Media Marketing 145

Scoop.it!

AUGUST 29, 2024

This optimization ensures that your content is strategically placed and tailored to meet audience preferences, ultimately enhancing user experience and driving higher conversion rates. By analyzing this heat map data, you can identify which curated content attracts the most attention and adjust your strategies accordingly.

Content Marketing 59

Content Marketing Key Performance Indicator Marketing Marketers 59

Lynton Web

MARCH 26, 2025

Technical Implementation With the right architecture in place, its time to focus on the technical side of the workflow implementation. A few key components must be considered during this phase. Only authorized users should be able to modify workflows, access partner data, or view performance metrics.

Transform 52

Transform Key Performance Indicator CRM Communications 52

Hubspot Marketing

DECEMBER 12, 2022

Take a look at several key performance indicators (KPIs) like profile views, video views, video likes, and follower growth to see if you're inching closer to your goals. Because TikTok is quirky by nature, it creates a misconception that "serious" brands don't have a place on the platform. Generate website traffic.

Branding 142

Branding Key Performance Indicator Energy User-Generated 142

Adobe Experience Cloud Blog

MAY 8, 2019

But for now, here’s an overview of the five key components: 1. The best place to start planning a demand generation campaign? Delivering content to your prospects and directing them to the right place will involve a robust mix of programs covering a variety of channels—email, social, direct mail, even live events.

Thought Leadership 134

Thought Leadership Key Performance Indicator eBook Direct Mail 134

Marketing Insider Group

DECEMBER 20, 2021

They show how effectively campaigns are tracking for Key Performance Indicators (KPIs) and help marketers develop a clear picture of their strategy, continuously optimize it, and plan for the future. What Are Marketing Metrics? Marketing metrics are quantifiable data points that help measure the success of a marketing campaign.

Key Performance Indicator 144

Key Performance Indicator Whitepaper User-Generated Marketing 144

Lynton Web

JANUARY 29, 2025

Knowing and addressing the challenges partners face will improve overall performance and ensure you are aligned with your partners. Step 2: Define Clear, Achievable Rewards Once your foundation is in place, youll want to develop a partner loyalty program that offers meaningful rewards to resonate with partner needs.

Transform 52

Transform Key Performance Indicator Manufacturing Communications 52

Marketing Insider Group

MAY 14, 2024

Posters: Share a local event on community bulletin boards and other places. Identify Metrics to Evaluate Performance Throughout your event marketing, you should track and evaluate key metrics for effectiveness. Email Newsletters: Share specific information with people who are already interested in your cause.

Event Marketing 126

Event Marketing Marketing Plan Key Performance Indicator Logistics 126

Adobe Experience Cloud Blog

JUNE 5, 2019

Digital marketing key performance indicators (KPIs). By tracking the appropriate marketing metrics and connecting them to business measures, you’ll be able to report on both how your programs are performing and how they are impacting the business at large (which is what the C-suite really wants to know about).

Digital Marketing 134

Digital Marketing Key Performance Indicator Transform Thought Leadership 134

Adobe Experience Cloud Blog

APRIL 17, 2018

When agencies and clients have to go back and forth over budgets, they miss valuable opportunities to connect with audiences and drive growth—which is the point of the relationship in the first place. Hold regular meetings to discuss key performance indicators. No one wins.

Key Performance Indicator 134

Key Performance Indicator Thought Leadership Marketing Marketers 134

Hootsuite

MAY 20, 2021

This allows you to connect with customers in more meaningful ways and gain valuable data to improve customer service key performance indicators (KPIs) like first contact resolution (FCR), average handle time (AHT), and customer satisfaction (CSAT). Easily manage all your social media in one place and save time with Hootsuite.

Key Performance Indicator 145

Key Performance Indicator Transform Customer loyalty CRM 145

Marketing Insider Group

JUNE 1, 2021

It defines your objectives and what success should look like by determining KPIs (key performance indicators). There are so many possible options here, but in concentrating on what metrics provide a clear picture around performance, you should focus on: Consumption Metrics. Because a content strategy is your playbook.

Content Marketing 145

Content Marketing Key Performance Indicator Whitepaper User-Generated 145

Welcome Software

MARCH 12, 2025

The best product analytics tools will also integrate directly with your data warehouse, giving you a complete picture of marketing, customer support, and product data in one place. How do you measure the success of a product differentiation strategy?

Product 52

Product Product Life Cycle Key Performance Indicator Price 52