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Social media marketing: Strategy template and tips for 2025

Hootsuite

A social media marketing strategy is a summary of everything you plan to do and hope to achieve on social media. In this post, we’ll walk you through a nine-step plan to create a winning strategy for social media marketing. Social media is always changing! Keep it concise.

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Free speech, Meta, data privacy and email: A delicate balance or a complete disconnect?

Martech

These laws gave consumers greater control over their personal data, including the right to know what data is collected, how it is used, have it deleted and opt-out of its sale. Social platforms, however, continue to rely on implicit consent and broad data policies, creating inconsistencies in the user experience. Dig deeper: U.S.

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The guide to winning social media for law firms

Sprout Social

You see companies like Wendy’s, Airbnb and MoonPie dominating the landscape with their exceptional social media marketing strategies. With the immense popularity of these consumer brands, it may sometimes seem like certain industries like the legal industry are ignoring social media as a marketing channel.

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2023 Guide to Franchise Social Media Marketing

Hootsuite

Fear not, franchisor: Here’s how to plan, execute, analyze, and maintain a successful franchise social media marketing strategy that all your franchisees will get excited about. Bonus: Get a free, customizable social media guidelines template to quickly and easily create recommendations for your company and employees.

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The 2023 Guide to Social Media for Law Firms and Lawyers

Hootsuite

You have the right to remain silent on social media, but you shouldn’t. Social media for law firms brings in clients, boosts your credibility, and keeps you up to date on your competitors. In fact, 71% of lawyers are currently getting clients from social media despite 43% of firms not having a marketing budget.

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Digital Marketing for Law Firms (And How to Connect with More Clients)

Sachs Marketing Group

With the increasing competition and the need to reach a wider audience, law firms realize the importance of having a strong online presence. Digital marketing can help law firms reach potential clients, increase brand awareness, and improve their reputation.

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What is the Meta Pixel, and how do you make the most of it?

Hootsuite

Keep reading to find out more about the Meta Pixel and how you could be using it to get better results from your social media marketing efforts. The Facebook pixel works by placing and triggering cookies to track users as they interact with your business both on and off of Facebook and Instagram. Try it for free.