Martech

AUGUST 4, 2021

Clio, a cloud-based and client-centered legal technology platform, made history by becoming the first global legal practice management unicorn. Clio’s Cloud Conference is an annual conference for legal professionals that focuses on technology, client experience, and legal trends. Rowe Price Associates, Inc.

Inbound Marketing 117

Inbound Marketing Management Communications Price 117

Exposure Ninja

DECEMBER 4, 2023

Earn 10x More Legal Clients Get your free 77-page eBook, including templates and checklists. Earn 10x More Legal Clients Get your free 77-page eBook, including templates and checklists. The post How to Earn More Legal Clients Using Email Marketing appeared first on Exposure Ninja. Keep on reading.

Email Marketing 52

Email Marketing Law eBook Marketing 52

Martech

FEBRUARY 9, 2023

Potts Weinstein says claiming rights over the human input is much trickier in legal terms than the company’s control over the AI’s outputs. The post New TOS for AI-powered Bing poses legal issues for Microsoft and users appeared first on MarTech. No one yet has any clear answers in AI.” A claim isn’t a fact. Get MarTech!

Law 101

Law User-Generated Content Marketing Marketing 101

Search Engine Journal

JULY 7, 2021

Google is celebrating the 20th anniversary of the movie Legally Blonde with a new Easter egg and splash of pink text in the SERPs. The post New Google Easter Egg For 20th Anniversary of Legally Blonde appeared first on Search Engine Journal.

SEO 122

SEO 122

David Meerman Scott

DECEMBER 19, 2023

If I was going to trial, I’d hire a lawyer to advise me. And if I faced a PR crisis, I would hire a public relations team expert in crisis communications to advise me.

PR 76

PR Communications 76

Search Engine Journal

APRIL 1, 2022

The post 5 Reasons Law Firms Need Specialized Legal Content Marketing appeared first on Search Engine Journal. The majority of lawyers don’t have a marketing budget, yet content marketing is essential for SEO, lead generation, and conversion. Here's how it's done.

Law 106

Law Content Marketing SEO Marketing 106

Search Engine Journal

JUNE 6, 2022

Salary and benefits are not the only aspects of hiring fully-remote SEO experts that have legal implications. The post Legal Considerations & Communication Tips For Your Remote SEO Team appeared first on Search Engine Journal. Here's what you need to factor in.

Communications 87

Communications SEO 87

Search Engine Journal

JULY 11, 2023

New EU-US data privacy framework brings legal clarity for Google Analytics 4 in Europe; companies still accountable for compliance. The post GA4 Legal In Europe Following New Data Privacy Framework appeared first on Search Engine Journal.

Analytics 57

Analytics 57

Duct Tape Marketing

FEBRUARY 11, 2020

Navigating Small Business Legal Issues in the Digital World written by John Jantsch read more at Duct Tape Marketing. Today’s guest on the Duct Tape Marketing Podcast is Jamie Lieberman, Esq, founder of Hashtag Legal. That talk was the seed that blossomed into Hashtag Legal. Marketing Podcast with Jamie Lieberman.

Law 85

Law Customer Marketing Marketers 85

Zumvu

DECEMBER 3, 2021

With so many tasks to take care of, many firms are struggling with finding enough time in a day to remain productive and provide the best legal help to their clients. Managing a law firm can be a challenge.

Law 52

Law Management Product 52

Search Engine Journal

SEPTEMBER 16, 2019

Learn EXACTLY how to legally use images online, how to interpret licenses and find copyright-free images. The post The Essential Guide to Using Images Legally Online via @KristiKellogg appeared first on Search Engine Journal.

Content Marketing 105

Content Marketing Marketing Marketers 105

Marketing Insider Group

SEPTEMBER 15, 2020

By the late Spring, the one professional audience that had the most voracious appetite for content related to the virus and working from home was the Legal field. Outside of these two topics, what else is the Legal audience consuming? Court is Now in Session: Exploring the Nuance of the Legal Audience. By selecting the U.S.

Whitepaper 86

Whitepaper Law eBook Thought Leadership 86

Marketing Insider Group

MARCH 20, 2019

Over the years, I have worked with companies who are used to having their legal department review all of their content before it’s released to the public. The post Creating Content That Doesn’t Require Your Legal Department appeared first on Marketing Insider Group.

Content Marketing 77

Content Marketing Marketing Marketers 77

Marketing Insider Group

JANUARY 10, 2018

The post Tips For Keeping Your Marketing Legal appeared first on Marketing Insider Group. If they do catch your business doing something wrong, especially in your marketing, it can mean a major payday for them, typically in the form of a lawsuit. As the public face for the […].

Marketing 73

Marketing Marketers Customer Marketing Strategy 73

Martech

APRIL 23, 2024

Dig deeper: Legal risks loom for Firefly users after Adobe’s AI image tool training exposed New in Photoshop. A recent study found that, despite Adobe’s claims, Firefly wasn’t trained entirely on images licensed by the company — raising issues of legal liability. It is available in Photoshop (beta) and Adobe’s Firefly web app.

User-Generated 105

User-Generated Branding Marketing Marketers 105

Martech

MARCH 15, 2024

Marketing, IT, legal, compliance, customer service teams and other parts of the business must work together to navigate the complexities of collecting and managing data flow. These teams cross over various functions, including marketing, IT, data analytics, customer service, legal, compliance and product development. Customer insights.

Law 121

Law Communications Management Analytics 121

Calvyn Lee Blog

DECEMBER 11, 2023

YouTube has implemented aggressive new restrictions against ad blocker users, including account suspensions and potential legal action. It also posed potential legal issues and allowed competitors like Brave to escape detection. Despite legal threats, piracy rapidly grew.

Promotion 130

Promotion Product Branding Video Marketing 130

Search Engine Land

FEBRUARY 19, 2024

Legal requirements. Additionally, influencers who sell their own products or services are subject to the same legal responsibilities as online shops. This includes providing consumers with the necessary legal guarantees and withdrawal rights as mandated by the Consumer Rights Directive. The report.

Advertising 111

Advertising Advertisers Law Branding 111

Aspiration Marketing

MARCH 16, 2023

In this edition of our Leadership Spotlight series, we had a Q&A with Vasile Tiple about his role as the Founder of Goodlegal.io, a leading legal infrastructure platform.

Law 219

Law Marketing Strategy Marketing Marketers 219

SocialPilot

FEBRUARY 14, 2024

Every brand and influencer agreement should be formalized into a legally binding social media influencer contract. However, many marketers enter into partnerships with influencers without a thorough understanding of the legal considerations involved. But since the matter is legal, half-baked information is harmful.

Law 96

Law Influencer Marketing Transform Promotion 96

Search Engine Land

DECEMBER 7, 2023

However, using invalid traffic-only cookies might have legal implications, so it’s advisable to seek guidance from your legal department before deciding whether or not to use it. Potential legal issues. This feature offers publishers the chance to potentially increase revenue through programmatic demand. How it works.

User-Generated 120

User-Generated Advertising Advertisers Search Marketers 120

Search Engine Land

FEBRUARY 23, 2024

The company made the comments in an unsealed post-trial brief submitted to a DC federal judge as part of its ongoing legal battle with the U.S. Department of Justice, which has accused it of unlawfully monopolizing the search market. antitrust law. antitrust law. What Google is saying. ” “The purpose?

Law 126

Law Manufacturing Advertising Advertisers 126

Martech

FEBRUARY 27, 2024

But where do you begin to understand the business, financial and legal standards for engaging this talent pool? Tactfully navigate financial, business and legal considerations Forming partnerships with influencers involves more than just agreeing on content creation.

Branding 123

Branding Law Influencer Marketing Entertainment 123

Search Engine Roundtable

AUGUST 2, 2022

Glenn Greenwald reported that a "federal district court in California on Friday denied Google's motion to dismiss a lawsuit alleging that the Silicon Valley giant is violating federal antitrust laws by preventing fair competition against its YouTube video platform."

Law 100

Law 100

Aspiration Marketing

JANUARY 30, 2023

Legal blogging can allow law firms and other legal professionals to engage with readers in various ways. The following are some distinct types of content you should consider for your legal blog. You can also learn more about the history and best practices in our Guide to Law Firm Marketing.

Law 130

Law Advertising Advertisers Marketing 130

Search Engine Land

FEBRUARY 27, 2024

Legal and ethical issues surround the technology. After researching and talking to agency professionals with legal backgrounds, I found the biggest reasons. The looming threat of legal implications From a legal standpoint, the argument is that any crawls done on a brand’s site must be covered by their privacy disclaimer.

User-Generated 109

User-Generated PR New Technology Branding 109

Search Engine Land

FEBRUARY 28, 2024

” Oliver Bethell, Legal Director, Google, told Search Engine Land in a statement: “Google works constructively with publishers across Europe – our advertising tools, and those of our many adtech competitors, help millions of websites and apps fund their content, and enable businesses of all sizes to effectively reach new customers.”

Advertising 128

Advertising Advertisers Search Marketers Customer 128

Martech

FEBRUARY 26, 2024

The company made the comments in an unsealed post-trial brief submitted to a DC federal judge as part of its ongoing legal battle with the U.S. Department of Justice, which has accused it of unlawfully monopolizing the search market. antitrust law. antitrust law. What Google is saying.

Law 110

Law Manufacturing Retail Advertising 110

Search Engine Land

MARCH 29, 2024

Legal details. Circuit Court of Appeals in San Francisco ruled that the company could pursue legal action against Meta for monetary damages. The lawsuit represents millions of advertisers who may have overpaid to serve their ads on Instagram and Facebook. Former Meta advertisers DZ Reserve and Cain Maxwell initiated the case in 2018.

Advertising 107

Advertising Advertisers Price Search Marketers 107

Adobe Experience Cloud Blog

AUGUST 28, 2012

Get this done before you have an employee who thinks your social media accounts are his personal playground, and you’ll be saving yourself a lot of trouble and legal expenses. A Legal Perspective: Who Owns Social Media Profiles? For an example of what a written policy could look like, check out Marketo’s Social Media Policy.

Law 117

Law Health Social Media Marketing Place 117

Search Engine Land

JANUARY 12, 2024

Due to a law known as the Communications Decency Act (Section 230a) , website owners that host user-generated content have no legal liability for what is published on their website. Court order As a last resort, legal strategies may be available for removing negative content from the web.

Law 123

Law User-Generated Management Communications 123

Businesses Grow

SEPTEMBER 25, 2023

You prepare ideas and pitch them to your customer, secure funding, explore creative options, finalize the creative, obtain legal approval, buy media space, and then execute the campaign. Legal approval A big part of any traditional marketing campaign is legal approval. That includes idea generation to complete legal approval.

Gen Z 125

Gen Z Transform Marketing Marketers 125

Sprout Social

DECEMBER 6, 2023

Please note: The information provided in this article does not, and is not intended to, constitute formal legal advice. From discourse about a team member or location, clerical mistakes and legal actions, or rapidly spreading misinformation about a disease or treatment plan. Please review our full disclaimer before reading any further.

Health 105

Health Law Education Branding 105

Search Engine Land

MARCH 5, 2024

” Legal issues. The platform explained: “As we have made clear, we fully support the goals of the DMA, but believe that our designation risks undermining the DMA’s own stated goal by protecting actual gatekeepers from newer competitors like TikTok and will continue our legal challenge to the underlying designation.”

Digital Marketing 112

Digital Marketing Marketing Marketers Advertising 112

Content Marketing Institute

JANUARY 20, 2023

For years, data privacy laws and strategies have filled the news cycle. But too many marketers haven’t appreciated the real potential of the first-party data evolution. Robert Rose shares the one industry that gets it right. Continue reading →

Law 96

Law Marketing Marketers 96

Sprout Social

MAY 8, 2023

With every new wave of social trends come unanticipated legal consequences. Please note: The information provided in this article does not, and is not intended to, constitute formal legal advice. Fair use : US legal doctrine that allows for circumstances when copyrighted material can be copied and/or used without permission.

Law 110

Law User-Generated Education Branding 110

Sprout Social

SEPTEMBER 26, 2023

Please note: The information provided in this article does not, and is not intended to, constitute formal legal advice. Mitigate these risks by ensuring close collaboration between legal teams, functional managers and your IT teams so they choose the appropriate AI tools for employees and ensure vendors are closely vetted.

User-Generated 109

User-Generated Transform Marketing Marketers 109