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Sitemaps: What They Are, How to Create One & Submit it to Google

Hubspot Marketing

Sitemaps are one of SEO's oldies but goodies. In fact, they're one of the most important elements of SEO, because they help Google and other search engines find the pages on your website. I will show you what sitemaps are, how to create one, how to submit them to Google, and all the essential best practices. What is a sitemap?

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Should Marketers Optimize for Bing? [Data + Expert Tips]

Hubspot Marketing

With its growing popularity, Bing SERPs (Search Engine Results Pages) should be on the radar for marketers crafting their search engine optimization strategy. Build Strong Domain Authority 5. Before diving into the specific strategies that drive success on Bing, it’s helpful to explore why Bing SEO matters for today’s marketers.

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Website redesign SEO checklist: Retaining and improving SEO

Search Engine Land

A new website should be an opportunity to improve SEO, conversion rates and digital marketing as a whole. This article outlines the main areas you must consider when redesigning a website to ensure you retain (and improve) your SEO. The website was for a small multiple sclerosis (MS) charity. SUBSCRIBE See terms.

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International SEO: How to avoid common translation and localization pitfalls

Search Engine Land

Before I started in digital marketing, my career involved quite a bit of foreign language translation work. Since I left that path and started working on websites, I’ve worked on many websites for international businesses in my SEO career. Some websites try to get around the cost by using machine translation.

SEO 123
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How to drive SEO success with headless CMS

Search Engine Land

This web management concept was meant to reduce friction between content managers and dev teams and empower digital marketers to improve their access to tackling SEO initiatives. So what is this new(ish) concept that has digital marketing teams hassling web developers about? Get the daily newsletter search marketers rely on.

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Programmatic SEO: Your missing link to 1M+ sessions

Search Engine Land

An oversimplification of programmatic SEO is building a database, connecting it to a template, and publishing thousands of pages. Programmatically building content is a powerful tool that can exponentially grow a site or completely spam it. This is the jumping point from traditional content assets and programmatic building.

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10 Best Practices for Joomla SEO

Neil Patel

While looking around for a content management system (CMS) to help improve the traffic to your website, you’ve probably come across Joomla. It’s a free platform you can use to build websites and applications of any kind. Despite its shrinking market share , Joomla still has some notable advantages that make for a good CMS.

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