Remove remove-duplicates-excel
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How to Find and Remove Duplicates in Excel

Hubspot Marketing

However, as a marketer, data analysis is one of the most important aspects of my job. But like most marketers, who prefer strategy and creativity, numbers and Excel reports don't come naturally to me. That's why it's important to know how to work in Excel and find shortcuts to help make the process easier.

Analytics 135
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How to Use Excel Like a Pro: 29 Easy Excel Tips, Tricks, & Shortcuts

Hubspot Marketing

Sometimes, Excel seems too good to be true. Excel can do it. Excel can do it. Excel can do it. In this post, I’ll go over the best tips, tricks, and shortcuts you can use right now to take your Excel game to the next level. No advanced Excel knowledge required. What is Excel? Need to do simple math?

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How to combine Excel and AI for keyword research

Search Engine Land

Excel has been an indispensable tool for marketers, aiding in organizing, analyzing, and presenting keyword data. By blending traditional Excel formulas with AI insights, digital marketers can unlock an even more potent combination for superior SEO performance. Keyword research is the compass that guides SEO strategies.

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15 Excel Formulas, Keyboard Shortcuts & Tricks That'll Save You Lots of Time

Hubspot Marketing

For most marketers, trying to organize and analyze spreadsheets in Microsoft Excel can feel like walking into a brick wall repeatedly if you'e unfamiliar with Excel formulas. Excel can be tricky that way. On the one hand, it's an exceptionally powerful tool for reporting and analyzing marketing data. Percentage.

Finance 145
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How to avoid an SEO disaster during a website redesign

Search Engine Land

Page content (removal/additions). Removal of on-site keyword targeting (unintentional retargeting). When new word choices within headers, body or metadata on the new site inadvertently remove on-page SEO elements, keyword relevance changes and rankings fluctuate. New URLs and missing 301 redirects. Treat these like gold bars.

SEO 125
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How to Use Power Queries in Excel

Hubspot Marketing

As a marketing consultant, I work with multiple teams across a client’s business. To get a true picture of what’s going on with a SaaS company’s revenue funnel, for example, I typically need data from marketing, sales, customer success, and product. How to Use Power Queries in Excel Power Query Examples What is a power query?

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Generative AI to create content: To use or not to use it?

Search Engine Land

Ethical concerns in using generative AI By now, you’re likely familiar with generative AI and its various use cases, particularly in digital marketing. The content, consisting of over 1,000 articles written with AI, displayed erroneous Excel formulas on a large scale, proving unhelpful to readers.