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Google releases Partner Program directory in latest effort to rebuild program

Search Engine Land

After trying to relaunch it with strict requirements, Google now seems intent on building goodwill among the PPC marketers who participate. Please visit Search Engine Land for the full article.

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Diving Deep Into Marketing in Construction (My Takeaways)

Hubspot Marketing

One popular directory these consumers use is the Google Business Profile. Join local directories. Your Google Business Profile is one of many local directories like Yelp and Angie's List. Besides popular directories, Houzz, HomeAdvisor, and BuildZoom are specific for promoting construction businesses.

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Referral Traffic: 7 Ways to Drive It (And Get More Leads!)

Hubspot Marketing

Publish Your Website To Online Directories 2. Publish Your Website To Online Directories Submitting your website to online directories is one of the easiest ways to get referral traffic, but you don’t want to publish your website to every directory out there. How do you know which directories will accomplish this?

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How to Improve Local SEO Rankings

Sachs Marketing Group

You can improve local SEO rankings by optimizing your Google Business Profile, ensuring consistent NAP (Name, Address, Phone number) across online directories, gathering customer reviews, creating location-specific content, and engaging with the local community on social media.

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12 Resources for LGBTQ Entrepreneurs

Hubspot Marketing

These can be ideal places for LGBTQ+ entrepreneurs to connect with potential clients or partners. Members can also be included in an online directory and attend educational webinars. SBA Resource Partners. These aren’t specifically for LGBTQ+ individuals, but the SBA has been vocally affirming and supportive.

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This day in search marketing history: February 28

Search Engine Land

DMOZ In 2017, DMOZ – The Open Directory Project that used human editors to organize websites — announced it was closing as of March 14. DMOZ was born in June 1998 as “GnuHoo,” then quickly changed to “NewHoo,” a rival to the Yahoo Directory at the time. Later that month, AOL acquired Netscape, giving AOL control of The Open Directory.

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20 Types of Backlinks in SEO — The Complete Guide

Hubspot Marketing

Directory Backlinks Directory backlinks come from submitting your website to online directories or business listings, typically with a link to your site. Don’t submit your site to hundreds of directories. Focus on reputable, niche-specific directories that are relevant to your business with an active audience.

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