Jeff Bullas

FEBRUARY 15, 2023

Instagram is a social media platform that has quickly become a major player in the world of business and influencer marketing. UseViral is a world leader with hundreds of packages spanning almost every digital presence asset you can think of. So is going after free Instagram followers worth it? Let’s find out! And the best part?

Affiliate Marketing 276

Affiliate Marketing Influencer Marketing Promotion User-Generated 276

AWeber

OCTOBER 10, 2023

Selling digital downloads on Etsy may be a great option for you! Selling digital products is an easy, low-cost way to generate income without the demands of selling physical products. In this article, we’ll discuss: What is a digital download product? Why sell digital downloads on Etsy?

Shipping 88

Shipping Real Estate Price Shoppers 88

Rock Content

MAY 10, 2024

In 2024 and beyond, user experience will be the star of the show when it comes to successful digital marketing. Social media shopping is one of 2024’s hottest digital marketing trends for good reasons. They also love purchasing things they like without having to click away from the platform first. What is social media shopping

Shoppers 71

Shoppers Gen Z Digital Marketing User-Generated 71

Buffer Marketing

MAY 2, 2024

  Frustrated with the slim returns from YouTube Ad revenue, they switched to a specialized video monetization platform and set up a paid membership model.    YouTube is one the most popular platforms to offer this model, and creators earn 45% of the revenue split, with YouTube taking 55%.

Affiliate Marketing 80

Affiliate Marketing Manufacturing User-Generated Promotion 80

Search Engine Land

NOVEMBER 17, 2023

Brand Explorer : This new tool allows Instacart’s retail partners to easily search and discover sell sheets, connecting with new products and up-and-coming brands directly in the Instacart Platform Portal. Simplified Ads Manager. The process is still fairly manual and time-consuming for everyone involved.

Branding 112

Branding Retail Management Advertising 112

Hubspot Marketing

SEPTEMBER 11, 2023

When I scroll through my TikTok For You page, I come across videos with products that pique my interest, not realizing that the button for me to purchase that item is right above the caption. Here’s what I discovered: General Trends of Social Selling Social commerce is a growing channel for both buyers and sellers.

Gen Z 121

Gen Z Inbound Marketing User-Generated Entertainment 121

Search Engine Land

OCTOBER 9, 2023

Digital advertising could be on the cusp of changing forever. While there are numerous digital advertising providers, Google still captures approximately 28% of digital ad spend , making it the industry’s predominant player. If the DOJ wins the lawsuit, the digital advertising landscape will forever change.

Advertising 123

Advertising Advertisers Price Search Marketers 123

Hubspot Marketing

MAY 29, 2024

Tesla Image Source Famous for exciting products like electric vehicles, solar panels, and so on, Tesla is on a mission to accelerate the world’s transition to sustainable energy. Vidyard Image Source Vidyard is an online video platform. Their banner is a beautiful group product picture.

Non-Profit 104

Non-Profit Fashion Energy Communications 104

Martech

MAY 1, 2024

Are brands willing to trust digital assistants to take over the reigns for part of the customer journey? Information management and storage company Iron Mountain adopted a gradual and surefooted approach to adopting digital assistants and making conversational AI a driver of engagement and revenue growth.

Customer Journey 91

Customer Journey Marketing Automation Platform CRM User-Generated 91

Buffer Marketing

FEBRUARY 28, 2024

Categories you might fall into as a creator Creators can generally be categorized based on their cumulative follower count and influence level across their social media platforms. Knowing these factors can guide you in setting the right price for your products and services. Yesterday, I announced my new product, The Creator MBA.

Price 100

Price B2C Energy Product 100

Martech

FEBRUARY 20, 2024

Increasingly, B2B customers depend on self-guided research on digital channels to find out more about business products and services and reach buying decisions. The most comprehensive content marketing strategies include all digital channels where customers are, including social media platforms.

Whitepaper 124

Whitepaper Content Marketing Thought Leadership Marketing 124

Digital Marketer

APRIL 4, 2024

It is calculated with the following formula: Revenue / Ad spend For example: (your revenue) $1,000 / $500 (spent on ads) = ROAS 2 That means that for every dollar you spent on Facebook ads, the platform generated $2 revenue. This metric is especially useful to ecommerce stores because they sell directly and know for which price.

Price 97

Price Advertising Advertisers Key Performance Indicator 97

Martech

OCTOBER 3, 2023

Yes, the pandemic accelerated users’ digital-first behavior, but that shift was already well underway prior to lockdowns. But when you look at the change in digital and who those CFOs and CEOs are today, they’re younger and they use mobile a lot.” Dillon discussed the new sales and marketing approach. “On

Transform 112

Transform Customer Education Management 112

Martech

APRIL 15, 2024

For more than six years, MarTech contributor Ana Mourão has been a leader in digital engagement, data architecture, CRM and CDP at the brand. I like more the communication and the data part of it, so I ended up being really interested in digital marketing because it really had a lot of data you could leverage. Europe and Asia.

CRM 93

CRM eCommerce Retail User-Generated 93

Rock Content

JULY 15, 2023

Undeniably, incorporating effective Digital Marketing strategies is a must for businesses aiming to succeed today. To help you with that part, we listed 6 great Digital Marketing examples to get inspiration and learn from. But what does that word really mean in a Digital Marketing context? We are sure you know that.

Digital Marketing 104

Digital Marketing Affiliate Marketing User-Generated Automobile 104

Rock Content

JUNE 6, 2024

A marketing campaign promotes products, causes, or services via multiple mediums (digital, print, TV, radio, etc.) Driving sales and conversions If customers don’t know about your product and how it can help them, they may not even realize they need it. Seasonal campaigns Seasonal campaigns highlight a limited-time product.

Transform 52

Transform Promotion Marketing Marketers 52

Search Engine Land

MAY 21, 2024

Print, television, direct mail, telemarketing — these all have their place in brand marketing, but consumers of all ages, all incomes and all genders are now digital creatures. Those legacy channels are waning in value compared to the staggering rate of positive disruption and value AI is bringing to the digital landscape.

Transform 82

Transform Branding Telemarketing Direct Mail 82

Search Engine Land

SEPTEMBER 20, 2023

Probably because it’s not a great fit for everyone – and it has a reputation as a platform solely for big brands with big budgets. Let’s dive deeper to see if programmatic advertising might make a good addition to your digital B2B advertising program. But that’s not necessarily true. What is programmatic advertising?

Advertising 130

Advertising Advertisers Real Estate Transform 130

Martech

MAY 21, 2024

Print, television, direct mail, telemarketing — these all have their place in brand marketing, but consumers of all ages, all incomes and all genders are now digital creatures. Those legacy channels are waning in value compared to the staggering rate of positive disruption and value AI is bringing to the digital landscape.

Transform 85

Transform Branding Telemarketing Direct Mail 85

Martech

NOVEMBER 11, 2022

Business-to-consumer (B2C) marketing continues to evolve rapidly to keep up with shifting consumer behaviors and trends driven by our digitized world. We’ll also take a look at the ecommerce giant Amazon, one of the titans of B2C digital marketing, and what made it an industry leader. . B2C digital marketing strategies.

B2C 113

B2C eCommerce Retail Shoppers 113

Martech

DECEMBER 26, 2023

But times have changed, what with digital marketing, marketing automation, adjustments in buyer behavior, and the increased speed and complexity of business today. Let’s examine these changes and how partner marketing has changed with it. Each has its own target audience expertise and product preferences.

Partner Marketing 107

Partner Marketing Thought Leadership Manufacturing Marketing 107

Rock Content

JUNE 1, 2024

With so many terms and colloquialisms used in digital marketing , it can be hard to determine exactly what is meant by phrases that sound similar, like “customer persona” and “ideal customer profile”. These are the people who you think will search for, recognize, purchase, and use your products or services. What is a Target Market?

Target Market 59

Target Market Advertising Advertisers Marketing 59

Martech

FEBRUARY 7, 2024

Greg Kihlstrom is a best-selling author, speaker, entrepreneur and valued contributor to MarTech. His curiosity about music promotion and connecting with other bands led him quickly to the early days of the web and digital experience. I was working with marketing and with the engineering team, building a product.

Transform 100

Transform SEO New Technology Digital Marketing 100

Hubspot Marketing

OCTOBER 28, 2022

Fortunately, new creator economy startups are providing the tools, resources, and platforms needed to make the business side of content creation easier for digital creatives. Creators can also monetize their content on the platform by having fans pay monthly subscriptions to paywalled content or private conversations.

Finance 131

Finance User-Generated eBook Entertainment 131

Martech

OCTOBER 3, 2023

Yes, the pandemic accelerated users’ digital-first behavior, but that shift was already well underway prior to lockdowns. But when you look at the change in digital and who those CFOs and CEOs are today, they’re younger and they use mobile a lot.” Dillon discussed the new sales and marketing approach. “On

Transform 96

Transform Customer Education Management 96

Buffer Marketing

JULY 17, 2023

And by going a step further to add Shorts creators to the YouTube Partner program, the possibilities for monetization on the platform have increased tenfold. 💡 Schedule your YouTube Shorts in Buffer → YouTubers can monetize their content in several ways, from brand sponsorships to selling merchandise.

Affiliate Marketing 85

Affiliate Marketing Finance Product Branding 85

Backlinko

MAY 22, 2024

These courses help you understand different aspects of digital marketing so you can start creating impactful campaigns right away. Taking these lessons can save you years of trial and error. In this article, you’ll find the seven best free online marketing classes currently available.

Inbound Marketing 91

Inbound Marketing Transform Social Media Marketing Digital Marketing 91

Neil Patel

SEPTEMBER 6, 2021

Niche marketplaces allow businesses to leverage the power and branding of larger platforms to reach their target audiences. Today, with 11 percent of all shopping is done online , it’s vital you know the digital platforms that will give your B2C niche service brand the reach it needs to flourish. Access to a Targeted Audience.

B2C 139

B2C Entertainment Non-Profit Transform 139

Search Engine Land

DECEMBER 11, 2023

Prompt: Before we start, in addition to your other context, you are also an expert in B2C retail, specifically for garden center retailers selling plants, tools, garden care, pots and more. The language model is based on content from Search Engine Land layered on top of ChatGPT. I am the first generative AI chatbot for search marketers.

Promotion 107

Promotion B2C Retail Direct Mail 107

Search Engine Land

NOVEMBER 8, 2023

Answer: Title: The Importance of Local SEO for Small Businesses Introduction: In today’s digital age, local search engine optimization (SEO) has become a crucial aspect of any small business’s online marketing strategy. The language model is based on content from Search Engine Land layered on top of ChatGPT.

SEO 109

SEO User-Generated Education Digital Marketing 109

Martech

OCTOBER 23, 2023

At the time, most of their dollars went into linear television and radio since digital options weren’t available, but even today, linear can still drive increased engagement during a slowdown. Typically, they pause or reduce spending, especially on big-ticket items and are less receptive to hard-sell messages.

Branding 121

Branding Finance Marketing Marketers 121

AWeber

AUGUST 31, 2022

And there’s a reason: Selling online isn’t all that hard. You probably have at least one thing you’d like to sell. For the month of September, AWeber is running its Sell Something Challenge. We’ll teach you everything you need to know to make your first sale AND you’ll get a free month of AWeber Pro when you sell something.

eCommerce 116

eCommerce eBook Price Promotion 116

Search Engine Land

OCTOBER 23, 2023

Overseeing these campaigns is Paras Shah , the company’s director of digital media. The competitive pressure for grocery brands and home products to maintain a presence at the retailer has only increased in the digital space, as consumers buy more products across categories through ecommerce.

Retail 119

Retail Customer Shoppers eCommerce 119

Digital Marketer

JUNE 7, 2023

Social media has become an indispensable tool for businesses in today’s digital age. Ecommerce social media marketing refers to the strategic use of social media platforms to promote, sell, engage, and support customers in the context of ecommerce. If you’re one of them, we’ve got you covered.

eCommerce 86

eCommerce Gen Z Millennials Social Media Marketing 86

Hubspot Marketing

JANUARY 19, 2024

The term especially pertains to digital content, such as YouTube videos, TikToks, Reels, blogs, or social media posts. Modern Millie is a content creator who occasionally features products and services in her YouTube videos, but her content is always sponsored by the items she's mentioning.

Gen Z 118

Gen Z Influencer Marketing PR User-Generated 118

illumin

APRIL 18, 2024

Effective marketing requires the collection and analysis of user data across digital platforms. With data breaches making the news daily, concerned customers are wary and keen to protect their digital privacy. This makes strong cybersecurity an important selling point as it is a layer of protection for a company’s own sake.

Law 108

Law Health Retail Marketing 108

AWeber

SEPTEMBER 19, 2023

People around the world have taken modern digital platforms like Etsy and Amazon and turned them into businesses they can run from the comfort of their homes. Yet even with all of the advantages possible in the digital age, building a digital store can get tricky. Maybe you haven’t built a digital store before.

Shipping 64

Shipping Transform SEO Promotion 64