Sprout Social

FEBRUARY 7, 2024

Are you consistently creating on TikTok without getting the views or engagement you’d like? Wish there was a shortcut to reaching your TikTok goals? TikTok Promote may be the answer. What is TikTok promotion? Users can leverage the feature to get more views on TikTok , website visits, followers, messages or profile views.

Promotion 117

Promotion Advertising Advertisers Price 117

Calvyn Lee Blog

NOVEMBER 30, 2023

This decision goes against the trend of platforms doubling down on short-form video content to compete with the explosively popular app TikTok. This allowed Instagram to aggressively experiment with mimicking competitors’ features like Snapchat Stories or TikTok’s short video Reels.

User-Generated 130

User-Generated Health Advertising Advertisers 130

Calvyn Lee Blog

JANUARY 28, 2023

Tiktok Marketing Trends Social Commerce and Accessibility Marketing Trends Trends #1 Tiktok Marketing Since 2019, TikTok has consistently ranked as one of the world’s most downloaded apps. TikTok shows no signs of slowing down its commitment to advertisers into 2023.

Market Trends 130

Market Trends Gen Z Marketing Marketers 130

Sprout Social

MAY 8, 2023

As one of the fastest-growing entertainment platforms, TikTok showed it’s a powerhouse in the digital space. And with more and more businesses joining the platform, it’s important to know when is the best time to post on TikTok. What are the best times to post on TikTok? What are the best times to post on TikTok by industry?

Entertainment 107

Entertainment Gen Z Education Food 107

Search Engine Land

JULY 24, 2023

TikTok is rolling out text posts for the first time. Now, creators have that additional resource to connect with their audiences, enabling them to spread their messages through poems, lyrics and any other written content on TikTok. TikTok has rolled out the new text post feature to simplify the content creation process. .

Branding 98

Branding Search Marketers Product Marketing 98

Hubspot Marketing

APRIL 10, 2023

And is TikTok still just for Gen Z? Facebook (69%), YouTube (57%), Instagram (45%), TikTok (33%), and Twitter (30%) are the most popular social media apps. BeReal (313%), Twitch (29%), LinkedIn (20%), and TikTok (16%) saw the most growth since last May. Are people still using Facebook? Is BeReal the next big thing?

Gen Z 138

Gen Z Millennials User-Generated Branding 138

Sprout Social

APRIL 3, 2024

Whether it’s a try-on haul on YouTube, a styling video on TikTok or a #HighStreet fit check on Instagram, fashion influencers have an impact on how the world showcases their self-expression through clothing. The regulatory body offers a variety of resources including a 20-page guide. The TLDR version?

Fashion 95

Fashion COS Influencer Marketing Advertising 95

Buffer Marketing

FEBRUARY 15, 2024

Whether you’ve just made your first $100 or crossed the $100,000 mark, monetization is an ever-evolving part of your journey as a creator, thanks to platforms constantly innovating new ways to pay – and TikTok is no exception. In this article, we break down what you need to know about the TikTok Creativity Program.

Analytics 96

Analytics Law Health Entertainment 96

Calvyn Lee Blog

JANUARY 28, 2023

As we discuss Tiktok marketing trends earlier and a few marketing trends later for this year, social commerce and accessibility are playing an important role. Weeks later, TikTok and Snapchat inched closer to full in-app shopping with announcements of their respective WooCommerce and eBay integrations.

Market Trends 130

Market Trends Gen Z PR Shoppers 130

Rock Content

APRIL 29, 2024

You can work with influencers, run a Facebook page, make TikTok videos, or take other steps to connect to your audience. For example, you’re more likely to see older people on Facebook, but you’ll find younger crowds on TikTok. TikTok or Instagram might be your best bets. But, social media marketing varies.

Social Media Marketing 60

Social Media Marketing Marketing Marketers SEO 60

Sprout Social

JANUARY 29, 2024

According to a Sprout Social Q4 2023 Pulse Survey, short-form videos are what people want to see most on social, so it’s no surprise that platforms like TikTok and Instagram have seen such fast and steady growth. We are seeing platforms like TikTok lean into accessible commerce and thrive. Retailers go all-in on Instagram and TikTok.

Retail 111

Retail Branding Place Marketing Strategy 111

Martech

MAY 26, 2022

Through the partnership, Hootsuite has launched an integration that allows brands to manage, execute and optimize TikTok content at scale. of Hootsuite’s customers have planted a flag on TikTok, with the rest (around 63%) planning to launch TikTock content sometime this year, according to an internal Hootsuite study. About 38.5%

Social Media Marketing 102

Social Media Marketing Marketing Marketers Education 102

Animalz blog

FEBRUARY 25, 2024

The popularity of platforms such as LinkedIn, TikTok, and Substack has turned some audiences away from blogs. organic, LinkedIn, YouTube, TikTok, Reddit), including personal accounts you can use, like the CEO’s LinkedIn. The Channel Growth Quadrant is a visual tool that helps you decide where to focus your distribution resources.

Thought Leadership 82

Thought Leadership SEO Place Content Marketing 82

Search Engine Journal

AUGUST 19, 2021

Why should you invest resources and budget into a TikTok strategy? The post 8 TikTok Power Features & Benefits for Digital Marketers appeared first on Search Engine Journal. Here are 8 great reasons that might convince you.

Digital Marketing 142

Digital Marketing Marketing Marketers 142

Search Engine Land

JULY 13, 2023

The short visuals paired with instant verification via comments have positioned TikTok as a challenger in the search industry in a way no other social platform has been able to achieve. Today’s headlines may focus on how Gen Z uses TikTok as a search engine, but it’s not limited to Gen Z. Millennials are TikToking.

Gen Z 95

Gen Z Real Estate User-Generated Millennials 95

Search Engine Land

OCTOBER 3, 2023

Users are also moving away from using Google for discovery and utilizing Amazon and TikTok more. Consider other shopping and product discovery platforms such as Amazon and TikTok. Compile 12 months’ worth of MSV data, TikTok search trends, eBay and Amazon search data. Produce content that aligns with the trend.

Fashion 114

Fashion eCommerce SEO Product 114

Sprout Social

FEBRUARY 15, 2023

This was a time when we saw global brands from Sephora to Yelp release social responsibility statements and pledges to commit more resources to diversity, equity and inclusion in all areas of their business. TikTok In November 2020, TikTok began encouraging its consumers to shop Black-owned through its initiative: Support Black Businesses.

Branding 97

Branding Customer Marketing Marketers 97

Search Engine Land

JUNE 28, 2023

TikTok is testing a new feature that connects advertisers and creators in a financially beneficial way for both parties. Under the new program, titled TikTok Creative Challenge, marketers can share ad briefs with relevant U.S.-based The TikTok Creative Challenge is an in-app feature that creators must sign up for. How it works.

Advertising 90

Advertising Advertisers Marketing Marketers 90

Backlinko

FEBRUARY 15, 2024

Since its conception, TikTok has gone from being a lip-sync video app to one of the social media giants, rivaling the likes of Instagram and Facebook. As of 2023, TikTok has over 1 billion active monthly users. However, showing up in the right places on TikTok is easier said than done. What Is TikTok SEO?

SEO 96

SEO User-Generated Analytics Gen Z 96

Sprout Social

SEPTEMBER 8, 2022

As building a following becomes more accessible on channels like TikTok, more people will seize the opportunity to become creators, monetize their videos and build a long-term, sustainable career. In this article, we explain what TikTok Creator Next is, how it’s different from the TikTok Creator Fund and how it can help brands find creators.

Branding 92

Branding Management Product Customer 92

Hootsuite

JULY 4, 2022

There’s one question we get asked ALL the time: Should my business be on TikTok? Questions to ask yourself before joining TikTok. New ones crop up all the time, so what’s so special about TikTok? Do your research by signing up for a personal TikTok account and lurking around to see who’s using the platform and how.

Gen Z 104

Gen Z User-Generated Finance Customer loyalty 104

Sprout Social

AUGUST 8, 2023

Unless you’ve been living under a rock, you’ve likely heard of TikTok—the short-form video platform that has been the basis of a number of viral moments over the last couple of years. If your brand is on TikTok, you’re probably aiming to create your own viral moment. What is TikTok SEO? Let’s get started.

SEO 92

SEO Gen Z User-Generated Place 92

Sprout Social

FEBRUARY 2, 2023

In 2022, Figo Pet Insurance went all-in on their organic TikTok strategy. Practice makes perfect Bridgett Colling, Director of Marketing and Communications at Figo, saw the opportunity to expand her brand’s TikTok presence. So, that’s the approach we took to TikTok.” They get the reps in and make content all the time.

Thought Leadership 110

Thought Leadership Analytics Food Health 110

Buffer Marketing

JUNE 21, 2022

We have a brand-new integration that enables you to publish content directly from Buffer to TikTok. You might have noticed that we’ve started talking about TikTok more on our blog, in our emails, and on social media. We’ve also been thinking deeply about TikTok from a Buffer customer’s perspective.

Management 102

Management Place Branding Customer 102

Businesses Grow

APRIL 12, 2023

But TikTok doesn’t have to … which could be influencing the government’s position with that platform. But TikTok doesn’t have to … which could be influencing the government’s position with that platform.

Social Media Marketing 91

Social Media Marketing Education Advertising Advertisers 91

Search Engine Land

JANUARY 11, 2024

Social comments analysis Scrape customer-generated comments from platforms like YouTube, TikTok, X and Facebook. Think of different platforms (YouTube, TikTok, Spotify, Instagram, Pinterest, Medium) and content formats (text, image, video, audio). the price). Incorporate key insights or additional contributions.

Transform 135

Transform SEO User-Generated Whitepaper 135

Hubspot Marketing

OCTOBER 18, 2022

Disney Parks & TikTok. On TikTok, text-to-speech is a popular feature used by a lot of creators. To celebrate Halloween, Disney Parks recently announced a collaboration with TikTok, in which three characters from Disney’s theme parks can voice videos on the platform. On TikTok, Target leans heavily on user-generated content.

Gen Z 134

Gen Z Marketing Marketers User-Generated 134

Hubspot Marketing

DECEMBER 28, 2023

Expect impactful stories from real people, quirky TikTok clips, interactive video ads, and more. A whopping 672 million global downloads made TikTok the most downloaded app in 2022. Cut to 2023, and 53% of marketers are increasing their TikTok investments ( HubSpot Blog Research ). But TikTok users do expect to be entertained.

Video Marketing 105

Video Marketing Advertising Advertisers Entertainment 105

Hootsuite

JANUARY 18, 2024

So read on for everything you need to get started with your brand-new social media game plan, and a list of our favorite resources to help you grow from social rookie to all-star. Top resources to learn social media marketing Embrace the idea of learning on the job and experimenting. Hot tip: do not buy TikTok followers.)

Social Media Marketing 121

Social Media Marketing Marketing Marketers Education 121

Hubspot Marketing

AUGUST 23, 2023

The term girl dinner took off on TikTok earlier this summer after creator Olivia Maher used the term in a video. In July, at the height of girl dinner’s popularity on TikTok, Popeye’s launched a limited-edition “Girl Dinner” menu. The answer is yes to all of the above. Since then, girl dinner has since racked up over 1.3B

Food 83

Food Customer Branding Marketing 83

Hubspot Marketing

OCTOBER 18, 2022

Disney Parks & TikTok. On TikTok, text-to-speech is a popular feature used by a lot of creators. To celebrate Halloween, Disney Parks recently announced a collaboration with TikTok, in which three characters from Disney’s theme parks can voice videos on the platform. On TikTok, Target leans heavily on user-generated content.

Gen Z 129

Gen Z Marketing Marketers User-Generated 129

Martech

OCTOBER 11, 2023

In parallel, they have invested heavily in agencies and in-house resources dedicated to various roles related to their social platforms. TikTok is growing its B2B audience, but it is very specific to industries/companies. 1-4 posts a day if you would like to experiment on TikTok. Threads is still a question mark.

Pharmaceutical 128

Pharmaceutical Thought Leadership B2C Social Media Marketing 128

SmartBrief - Marketing

FEBRUARY 27, 2024

This approach maximizes viewership and extends the lifecycle of your content, making it a lasting resource for your audience. 29 during Paris Fashion Week across 12 global platforms, including TikTok and Douyin (China’s TikTok equivalent), and reached an expansive digital audience despite a downsized physical attendance.

Transform 94

Transform Entertainment Fashion Education 94

Hootsuite

NOVEMBER 23, 2022

TikTok is many things to many, many people — a daily vlog, a place to get news and an incredibly popular search engine. Still, it’s important to remember that TikTok started as a place for sounds. Yes, before it was the all-consuming social media beast it is today, TikTok was mostly known for music. TikTok’s search bar.

User-Generated 94

User-Generated Place Branding Social Media Marketing 94

Search Engine Land

OCTOBER 18, 2022

TikTok announced a new campaign type for brands to further enhance their performance in the app. What TikTok says. From their blog post announcement , TikTok says: “Smart Performance Campaign is our first end to end automation solution that leverages machine learning to optimize for best performance and marketing goals.

Advertising 93

Advertising Advertisers Promotion Management 93

Hubspot Marketing

MARCH 21, 2022

TikTok has shaken up the digital landscape — and its explosive growth over the past year suggests that it's here to stay. Although it's an entertainment-first platform, TikTok is more than just Gen Z dance challenges. Here, let's explore tips and best practices for nonprofits looking to leverage TikTok for growth.

Gen Z 101

Gen Z Entertainment Non-Profit Education 101

Hootsuite

SEPTEMBER 29, 2021

Thinking about buying TikTok followers ? If we as a society have developed the technology to order a pizza with an emoji on Twitter , why shouldn’t I be able to become TikTok famous with the click of a button? TikTok has been downloaded more than two billion times , and has 100 million active users in the U.S. per new follower.

Price 140

Price Social Media Marketing Place Analytics 140