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Google to make political ads disclose AI content

Martech

Political ads using artificial intelligence be accompanied by a prominent disclosure if imagery or sounds have been synthetically altered. A Google spokesperson told the BBC that the move was in response to “the growing prevalence of tools that produce synthetic content”. ” Why we care.

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How to craft an effective AI use policy for marketing

Sprout Social

As technology advances at breakneck speed and leaders recognize AI’s value for business innovation and competitiveness, crafting an organization-wide AI use policy has become very important. Why organizations need an AI use policy Marketers are already investing in AI to increase efficiency.

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Meta earns MRC accreditation for content-level brand safety on Facebook

Search Engine Land

This accreditation is of Meta’s Partner Monetization Policies , Content Monetization Policies and associated content-level brand safety and suitability controls for the placements mentioned above. What is the MRC. ” MRC requirements. Testing further brand suitability.

Branding 111
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AI in SEO: How to navigate legal challenges and ensure compliance

Search Engine Land

Hold a legal consultation of data rights and privacy to ensure nothing conflicts with legal policies. For example, OpenAI’s policies align with the need for data privacy and protection and focus on promoting transparency, user consent and data security in AI applications. Access control. Data anonymization (where possible).

SEO 110
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How to Avoid Getting Put Into Facebook Ads Jail

Neil Patel

You’re in violation of Facebook’s advertising policies. You’ll have to go through their policies and troubleshoot your ad account to find out why. Facebook’s advertising policies serve as guidelines on the types of ad content allowed. When you place an ad order, your ad is reviewed against the policies.

Promotion 116
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HIPAA and Social Media: 5 Tips to Stay Compliant

Hootsuite

Bonus: Get a free, customizable social media policy template to quickly and easily create guidelines for your company and employees. The standards on disclosures of protected health information are particularly relevant. They had used a patient’s full name in response to a complaint on the company’s Google business page.

Health 93
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AI ethics: How marketers should embrace innovation responsibly

Sprout Social

AI ethics is a system of moral principles and professional practices used to responsibly inform the development and outcomes of artificial intelligence technology. Why AI ethics matter Companies are already investing in AI, but the difficulty is ensuring responsible use. What are AI ethics?