Search Engine Land

JULY 11, 2023

Here’s a screenshot from Semrush for “books in palo alto’ showing moderate search volume and low keyword difficulty (for those who are fans of this metric): Niche down As SEO and marketers, we don’t have much control over the business decisions and which markets to target. They’re basically selling the exact same product.

SEO 77

SEO Non-Profit Price Marketing 77

Jeff Bullas

JANUARY 3, 2023

Brand comparison keywords compare two brands that sell similar products — for example, WebCEO vs. SEMrush – two keyword research tools. These keywords provide information to readers looking for an accessible alternative to a product. Product or brand comparison keywords. Product review keywords. Freebie keywords.

Affiliate Marketing 241

Affiliate Marketing Non-Profit eBook Health 241

Search Engine Land

SEPTEMBER 15, 2023

by reading digital marketing studies and reports or using search forecasting tools like SimilarWeb, Semrush or SpyFu). Startups and their newly-hired staff may need to research their peak seasons. You need to understand when demand for relevant queries spikes (e.g.,

Pharmaceutical 132

Pharmaceutical Retail Health eCommerce 132

Backlinko

JUNE 28, 2023

Find Broken Internal & External Links Using Semrush While Google Analytics 4 gives you some data on broken links, it’s not as comprehensive as the likes of Semrush’s Site Audit tool. To use Site Audit, add the website you want to analyze as a new project in Semrush. Hopefully, the information you need is available elsewhere.

User-Generated 99

User-Generated Analytics SEO Law 99

Kevin Indig

APRIL 1, 2023

A cost-friendlier alternative to expensive audits. Semrush, for example, gives you a content score, Flesch score, and tracks rankings. Another alternative is to rerun SEO editor reports every month to see if content keeps its score. Half the battle is understanding WHAT you need to fix on your site. Don’t obsess over it.

User-Generated 95

User-Generated SEO Analytics Communications 95

Sachs Marketing Group

JUNE 1, 2022

SEMrush often shares the top spot in most lists for the most effective search engine optimization tool. Furthermore, SEMrush provides analysis on long-tail keywords and semantically relevant keywords as well. SEMrush costs $99/month for the Pro suite, and $399/month for the Business suite. Google Keyword Planner.

SEO 52

SEO User-Generated Price Product 52

Search Engine Land

AUGUST 11, 2023

Semrush Semrush has valuable data showcasing keywords used, search volume, CPCs, traffic, etc. Answer the Public Answer the Public is an alternative keyword research tool that offers a free version of up to three searches per day. The estimated monthly clicks and ad spend.

Management 94

Management Advertising Advertisers User-Generated 94

Exposure Ninja

AUGUST 4, 2022

Search Engine Journal is a community-based alternative to Search Engine Roundtable, with comprehensive reports on the latest Google updates and marketing trends. His free keyword research tool, Ubersuggest , is a good, quick alternative to some of the more complex (and paid) tools out there. Semrush Academy. Search Engine Land.

SEO 98

SEO Copywriting Analytics Digital Marketing 98

Sprout Social

APRIL 4, 2023

Semrush To promote their latest blog post or YouTube video, Semrush shares valuable highlights in their stories. Alternatively, you can use ephemeral content to understand audience interest in other content you’re planning to create. Make sure you incorporate storytelling into your ephemeral content strategy.

Marketing Strategy 114

Marketing Strategy User-Generated Marketing Marketers 114

Neil Patel

DECEMBER 31, 2022

Research from Semrush shows several places where hreflang implementation can go wrong, including wrong country codes, not using absolute URLs, and incorrect language codes. Alternatively, you can go to the Google Search Console and search under the ‘International Targeting’ tab. <link rel=”alternate” hreflang=”es-AR” href=”[link].

SEO 90

SEO Customer Place 90

Exposure Ninja

FEBRUARY 17, 2022

Let’s start by looking at some top-level info in Semrush* , to help us do some benchmarking. Semrush Domain Overview for All Natural Pet. Semrush is estimating that this site is getting 1,000 visitors per month. Close up of some of the metrics in Semrush. More insights from Semrush.

SEO 52

SEO Analytics Product Promotion 52

Search Engine Land

MAY 11, 2023

Enter your domain and filter keywords that trigger featured snippets where your website is ranking in positions 2-5: Using Semrush Go to Organic Research. Here’s how to do it with two popular tools: Using Ahrefs Go to Site Explorer.

User-Generated 125

User-Generated Price Education SEO 125

Search Engine Land

MARCH 29, 2023

Since email domains are not a popular option – unless you are paying for a solution like Liveramp – there is only one other alternative. according to Semrush. While it’s available on Reddit , match rates for business emails are very low. Set up the Reddit pixel across your website. Wondering if your audience is on the platform?

Pharmaceutical 95

Pharmaceutical Whitepaper Millennials User-Generated 95

Search Engine Land

APRIL 28, 2023

SEO tools like Ahrefs or Semrush will give you insights into potential search volume, traffic and search intent. Alternatively, talk to sales and customer support or customer success managers. In theory, moving these keywords up the ranks will be easier. Use the prioritization tips below to help determine what to use on your site.

SEO 113

SEO Succession Management Management Advertising 113

Duct Tape Marketing

OCTOBER 2, 2019

While change and growth can be scary, they become less scary when you consider the alternative. This episode of the Duct Tape Marketing Podcast is brought to you by SEMrush. SEMrush is our go-to SEO tool for everything from tracking position and ranking to doing audits to getting new ideas for generating organic traffic.

PR 65

PR SEO Place Marketing 65

Lynton Web

MAY 3, 2023

Image tags Since Google and other search engines can’t “see” your images, they rely on the alternative text area of your image for its description. When in doubt, tools like SEMrush, Moz, and Ahrefs can help you perform keyword research on your site and your competitor’s sites. Again, include a keyword. Never set it and forget it!

SEO 98

SEO Inbound Marketing Copywriting User-Generated 98

Search Engine Land

APRIL 13, 2023

Tools such as Semrush and Ahrefs now allow you to see this easily. Alternatively, you can use spreadsheet reports to generate a better-looking chart. Share of search volume Share of search interest tells you how interested people are in your brand (compared with the competition), but what if you’re a small brand?

SEO 100

SEO Customer Acquisition Analytics Branding 100

Backlinko

MAY 1, 2024

Side note: If you omit to add a rel=”canonical” link element in the <head> section, an alternative is to designate your canonical pages within your sitemap. Semrush, for example, has subdomains for different language versions. You typically add the canonical link element in the <head> section of a page.

SEO 91

SEO eCommerce User-Generated Product 91

Search Engine Land

SEPTEMBER 11, 2023

The screenshots were taken from Semrush, but other tools show the same or similar traffic patterns. Let’s look at the sites’ affiliate programs and the types of vendors being promoted The absence of variety and alternatives Part of Google’s reviews update is to show variety for shopping. What can be the reason behind these movements?

Affiliate Marketing 139

Affiliate Marketing Marketing Marketers SEO 139

Rock Content

AUGUST 21, 2020

This plugin is used to add alternative text to images automatically. SEMrush SEO Writing Assistant. SEMrush SEO Writing Assistant plugin for WordPress is not as widely used as other tools, but it is an excellent option. To use it, you need an account in SEMrush, which can be created for free.

SEO 69

SEO Content Marketing User-Generated Marketing 69

Rock Content

MAY 31, 2023

We used SEMRush to make the search more precise, and these were my results for the keyword: Search Engines, in Spanish, “motores de búsqueda” For the Google.mx For this, you will need some basic analysis tools like Google Analytics and SEMRush. We performed this exercise as well!

SEO 67

SEO Analytics User-Generated Marketing Strategy 67

Search Engine Land

SEPTEMBER 14, 2023

” Step 3 ChatGPT understands intent categorizations – similar to tools like Semrush or Ahrefs, and so its analysis can include an intent categorization section where the intent is divided into four parts: Informational. Alternatively, you can enter the URL of the article that currently ranks number one for your target keyword.

SEO 137

SEO Search Marketers Branding Marketing 137

Martech

JULY 18, 2023

In this article, I’ll cover what I consider a far better alternative to the typical website build process, specifically, everything that needs to happen before design. Using tools like Semrush or Ahrefs, you can get an idea of the competitive landscape. Who cares what they prefer? The site is not for them.

Key Performance Indicator 94

Key Performance Indicator User-Generated Digital Marketing Marketing Automation Platform 94

Search Engine Land

OCTOBER 18, 2022

Domain names can also be redirected for the purpose of enabling consumers to navigate to a company’s website when they have mistyped a URL, or when a brand may have alternate spellings when typed by consumers. However, without closer proximity to the link, this seemed unlikely. So, I decided to test the theory.

SEO 102

SEO Finance User-Generated Promotion 102

Rock Content

NOVEMBER 4, 2023

Alternatively, are you helping existing customers learn more about your product/services? Your content has to be top-quality if you want Google to recommend it to users. When you sit down to write a blog post, consider who you want that post to reach. Are you targeting new customers or a new target audience?

Copywriting 52

Copywriting SEO Price Advertising 52

Buffer Marketing

JANUARY 22, 2024

  She shared three key factors contributing to this shift – Social media managers increasingly need an alternative to X (Twitter). Lia says, “If your organization already has a LinkedIn page, it can seem like a natural destination for your brand's short text updates and memes.

Gen Z 120

Gen Z Entertainment Transform User-Generated 120

Buffer Marketing

JANUARY 22, 2024

  She shared three key factors contributing to this shift – Social media managers increasingly need an alternative to X (Twitter). Lia says, “If your organization already has a LinkedIn page, it can seem like a natural destination for your brand's short text updates and memes.

Gen Z 114

Gen Z Entertainment Transform User-Generated 114

Hubspot Marketing

MARCH 26, 2018

SEMrush is a super elaborate dashboard that reports on the performance of domains as a whole and their specific pages. Alternatively, the tool also allows you to export the list if you wish to disavow them using Google's tool. In this post, we'll walk through 10 such tools that all help you run a site analysis like a marketer.

SEO 145

SEO User-Generated Price Management 145

Sachs Marketing Group

DECEMBER 21, 2023

Start by brainstorming the basic terms related to your product, and then use tools like Amazon’s keyword tool or third-party tools like Semrush or Ahrefs. This can include synonyms, alternate names, common misspellings, and related search terms. Look for high-volume keywords with lower competition to stand out.

SEO 79

SEO Price Logistics eCommerce 79

Hubspot Marketing

OCTOBER 24, 2022

Alternatively, consider asking your consumers what trends matter to them. Alternatively, your blog team might highlight their personal favorite blogs, and share takeaways they can apply to their own content. To keep up, consider exploring alternate distribution methods — like SMS or podcasting — to increase brand awareness.

Law 100

Law CRM Market Trends Marketing Strategy 100

Hubspot Marketing

JULY 8, 2022

If you're looking for a more SEO specific platform, MOZ and SEMRush are two great platforms that both offer nonprofit pricing. This includes focusing on a primary keyword, adding metadata, using proper headings, adding alternative text (ALT text) to your image, and using internal linking, to name a few. Create high-quality content.

SEO 127

SEO Education Food Health 127

Exposure Ninja

SEPTEMBER 14, 2022

You can use a tool, like Semrush* , to find out these keywords. Add alt text (alternative text) to your images. Up-sell products are a more expensive alternative to the product the customer is viewing. Reach out to the content writers linking to your competitors, and offer your content as a better alternative.

SEO 52

SEO eCommerce Price User-Generated 52

Exposure Ninja

APRIL 6, 2022

As a person trying to close their current bank account is likely to be looking for a new bank, Wise uses a call to action, proposing themselves as “a money-saving alternative to banks”, and explaining why their multi-currency account and Wise debit card are a great alternative. Screenshot of Wise’s traffic and backlinks in Semrush.

Marketing Strategy 59

Marketing Strategy Finance PR Marketing 59

Duct Tape Marketing

SEPTEMBER 13, 2013

8 Alternatives to Google Keyword Tool written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing Keyword research is vital. Below are four free alternatives and four paid alternatives that I suggest business owners and marketers consider adding to their resource and research routines.

Advertising 78

Advertising Advertisers SEO Marketing 78

Rock Content

FEBRUARY 5, 2021

In addition, tools like SEMRush can also be useful to enrich your searches. This step can be done with Google Ads and other tools, such as SEMRush; test your effectiveness for lead searches; consider its long-tail variations. In addition to all these alternatives, what can be done to enhance the use of branded keywords?

Content Marketing 113

Content Marketing Branding User-Generated Marketing 113

Spiralytics

FEBRUARY 12, 2024

Alternatively, if you’re seeking a full-time partner to handle your organization’s SEO needs, Spiralytics provides an unmatched approach to SEO and other services that can boost your overall digital presence. There are various options available if you want to hire an SEO expert in the Philippines on a full-time, part-time, or freelance basis.

SEO 52

SEO User-Generated Analytics Digital Marketing 52

Backlinko

MARCH 25, 2024

If you’re just looking for one tool, go with Semrush. We spend about $10,000 a month on a Semrush subscription. Harry Sanders , Founder of StudioHawk Semrush will cover most of your SEO needs. Semrush Best all-in-one SEO software for agencies of any size Price: Starts at $129.95/month million in 2021 to 5.6

SEO 99

SEO Price User-Generated Analytics 99