Litmus

NOVEMBER 20, 2024

Generational differences are also clear with Gen Z showing stronger enthusiasm—nearly 50% place promotional emails at the top of their inbox preferences. Key Email Personalization Takeaway Millennials and Gen Z consumers value tailored content more than older generations. appeared first on Litmus.

Gen Z 78

Gen Z Millennials Shipping User-Generated 78

Sprout Social

SEPTEMBER 17, 2024

These environments are ideal for sharing feedback, generating ideas, and engaging in dialogue, all of which strengthen their loyalty to your brand. As we noted in our Twitter customer service guide, 60% of users expect brands to respond within an hour. Take the example of In the Style.

Retail 120

Retail Shoppers User-Generated Customer Journey 120

Hubspot Marketing

NOVEMBER 4, 2024

The platform has gone from a simple feed of blurry photos for our friends to a powerhouse for businesses looking to build awareness, generate leads, and sell. As we discussed, Instagram is the third most popular social media platform and welcomes around 2 billion monthly active users. But is it really worth the hype?

Product 114

Product User-Generated eCommerce Shipping 114

Customers.ai

DECEMBER 17, 2024

Automation tools make this easy: Set triggers to pull users out of flows once they take the desired action. These flows generate the most revenue with minimal effort. Simplify CTAs (Click here or Shop now) and automate clean-up so users exit flows once they take action. email after youve already made a purchase.

Outbound Marketing 82

Outbound Marketing Law Shipping User-Generated 82

Customers.ai

DECEMBER 31, 2024

Capturing even a small portion of these anonymous users can transform your ROI. Heres how: Lost Lead Generation Opportunities : Without capturing anonymous visitors, youre effectively ignoring a massive chunk of your top-of-funnel audience. Every anonymous visitor represents a missed chance to connect, convert, and grow your business.

Key Performance Indicator 98

Key Performance Indicator Transform Outbound Marketing Marketers 98

Hubspot Marketing

NOVEMBER 1, 2024

Encourage user-generated content (UGC): More on that shortly. Encourage and highlight user-generated content (UGC). Check out How to Leverage User-Generated Content in Your Marketing Strategy to learn more about UGC. Lean into your mission. Image Source 5. Work with relevant creators and influencers.

Manufacturing 131

Manufacturing B2C Non-Profit eCommerce 131

Power Digital Marketing

APRIL 7, 2025

One of the most intriguing trends to emerge is how TikTok fuels Amazon sales, as users see products on TikTok and then turn to Amazon to compare pricing, shipping, and availability before making a purchase. A single post from a creator can spark a buying frenzy, with users flocking to Amazon to check product details.

Branding 52

Branding Shipping Transform Shoppers 52

Customers.ai

OCTOBER 21, 2024

By digging into order metrics, you can generate detailed reports, set up personalized flows, and even identify returning visitors that might otherwise go unnoticed. In both your new and returning customer flows, include conditional splits that adjust messaging based on user behavior. shipping details, customer support).

Shoppers 74

Shoppers Shipping Analytics User-Generated 74

Vertical Response

OCTOBER 6, 2024

The aim is to generate excitement and urgency, keeping your audience eagerly awaiting your Black Friday deals. Special discounts, free shipping offers, and links to your website can make your emails more effective. For instance, Clarks enhances customer experience by offering free shipping and free returns as part of their promotions.

Email Marketing 105

Email Marketing Marketing Strategy Shoppers Marketers 105

Spiralytics

DECEMBER 18, 2024

million Filipino users , the video-sharing (now also a shopping and live-streaming) platform has gone beyond being just a social app. The primary goal of using this platform is to capture users’ attention and drive engagement via relatable video content, hoping to compel viewers to perform a specific action. With over 56.1

User-Generated 52

User-Generated Shipping Advertisers Advertising 52

Sprout Social

JANUARY 27, 2025

These environments are ideal for sharing feedback, generating ideas, and engaging in dialogue, all of which strengthen their loyalty to your brand. As we noted in our Twitter customer service guide, 60% of users expect brands to respond within an hour. Take the example of In the Style.

Retail 89

Retail Shoppers User-Generated Customer Journey 89

Customers.ai

NOVEMBER 18, 2024

User Experience and Ease of Use No one has time for clunky, hard-to-navigate tools. Check out user reviews and community forums to see how responsive the app’s team is to issues and updates. A strong community around an app is also a good sign that it’s trusted by other Shopify users. It’s not about having the most apps.

eCommerce 75

eCommerce User-Generated Transform Customer loyalty 75

Backlinko

MARCH 26, 2025

Search Network typically delivers higher-intent traffic but at higher costs since users are actively searching for specific terms. Display Network usually offers lower costs per click but may bring less immediate purchase intent since users aren’t actively searching. Even improving to a 7 saves you 28.6% on every click.

Price 83

Price Finance Shipping Real Estate 83

Martech

JULY 17, 2025

This helps users achieve more accurate reporting, clearer insights and easier collaboration across teams running multi-channel campaigns. Taxes are calculated at checkout using your buyer’s billing or shipping address, powered by Stripe Tax. Clean up old values. Ensure your UTM data reflects what’s actually driving results.

CRM 75

CRM User-Generated Customer Journey Law 75

Hootsuite

APRIL 22, 2025

Key takeaways Facebook marketing involves promoting your company on Facebook to build awareness for your products, grow an audience, and generate leads and sales. With over three billion active monthly users , Facebook is still the worlds most-used social platform. Use OwlyWriter to: Instantly generate new social media postsand ads!

Gen Z 102

Gen Z User-Generated Marketers Marketing 102

Sprout Social

APRIL 21, 2025

Dr. Martens partnered with singer Cariss Auburn on the #TeamUpOnTheTrack campaign to source user-generated content featuring fans in the brands iconic boots. It lets users get advice from each other and join even more specific groups within the niche makeup space. The UGC was used as new visuals for Auburns song Daydream.

Branding 101

Branding Finance Fashion Health 101

Use Insider

SEPTEMBER 13, 2024

Email automation involves the creation of automated email journeys that trigger messages based on user actions or specific attributes and events. The essence of email automation lies in its ability to respond to user behavior dynamically, making your communication both relevant and timely.

Customer 52

Customer CRM User-Generated Transform 52

Marketing Insider Group

MAY 12, 2025

Bids adjusted by device, location, time, and user behavior: The system reacts instantly to real-time signals, showing your ads when and where theyre most effective. Build Segmented Campaigns for Precision Lumping all users into one campaign limits your ability to speak directly to their needs. Image source 2.

Advertising 104

Advertising Advertisers Real Estate Shipping 104

Martech

JULY 14, 2025

For example, if a consumer has a question about shipping or returns, the AI can provide immediate answers, reducing frustration. Affiliate marketing AI agents can generate revenue through affiliate marketing by directing consumers to partner retailers.

Product 67

Product Affiliate Marketing Transform Shipping 67

Litmus

OCTOBER 17, 2024

a special welcome offer—like a discount on the first purchase or free shipping). SurveyMonkey, for example, sends users an anniversary email when they reach their first year with the platform. This can look like a series of emails or a single email.

Email Marketing 110

Email Marketing Customer Journey Customer loyalty eCommerce 110

Backlinko

JANUARY 24, 2025

Thats the blend of buyer psychology, user experience, and strategic design working together to turn visitors into customers. Theyre a perfect mix of SEO and user experience (UX). How Crutchfield Looks on Mobile Crutchfields mobile site is just as user-friendly as the desktop version. Big mistake. But thats not all.

eCommerce 100

eCommerce Shoppers Transform User-Generated 100

illumin

JUNE 12, 2025

That said, brands should opt for more personalized audience targeting and contextual targeting , to ensure that ads are actually relevant and valuable to users. Use a countdown approach that highlights key shipping deadlines to create urgency. Sending last minute reminders can also be impactful.

Advertising 74

Advertising Advertisers Shoppers Shipping 74

Buffer Marketing

DECEMBER 4, 2024

Know your target audience and create for them TikTok is a melting pot of cultures, age groups, and interests, with over a billion active users. This can serve as a rallying point for your community and make tracking user-generated content related to your brand easier. ✨ We are makers. We are artists.

User-Generated 96

User-Generated Fashion Gen Z Analytics 96

Hootsuite

JUNE 25, 2025

How are social media users talking about your industry at this very moment ? Unlike other generative AI tools, OwlyGPT starts with an inherent understanding of your brand from the social profiles connected to your Hootsuite account. OwlyGPT can generate detailed post ideas and even write the captions for you, in your brand’s tone.

Marketers 105

Marketers Marketing User-Generated Shipping 105

Animalz blog

APRIL 9, 2025

It involves clear stages for input, generation, review, and publishing. And like any product, it needs QA, user documentation, and someone to maintain it. AI-generated content looks good at a glance, but under the surface, its full of traps: generic claims, hallucinated facts, oversimplified arguments, or bland, padded filler.

Transform 93

Transform Thought Leadership Shipping User-Generated 93

Buffer Marketing

APRIL 29, 2025

” Then, follow up on each comment to arrange payment and shipping, and to answer any questions.  5 ways to improve your Instagram sales strategy When you’re selling on Instagram, that moment your post catches a user’s eye is already a win. Tap into word-of-mouth marketing by sharing user-generated content.

Gen Z 116

Gen Z Influencer Marketing Manufacturing User-Generated 116

Customers.ai

JANUARY 2, 2025

Their abandoned cart email highlights the product left behind, includes a clear CTA to return to the cart, and sometimes sweetens the deal with free shipping. Engagement : Target active users differently than those whove gone quiet. Killer Example : Warby Parker keeps it simple and classy. How Customers.ai Can Help: Customers.ai

Email Marketing 81

Email Marketing eCommerce Shoppers Marketers 81

Hubspot Marketing

JUNE 27, 2025

My son and I were recently watching some AI-generated videos when he suddenly stopped and asked, “Wait… none of these are real?” It’s been around longer than most and still ships new features constantly. You can bring in assets from other platforms and then use Kling’s motion brushing and generation features to bring them to life.

Transform 113

Transform User-Generated Shipping Price 113

Backlinko

MARCH 26, 2025

These talented folks help Backlinko generate almost 800,000 sessions per month. Use AI to Write Engaging Content LLMs generate pretty good output with minimal prompting. It should: Include key metrics like COGS, shipping, and marketing costs Calculate gross and net margins Show breakeven analysis Start simple. The best part?

eCommerce 86

eCommerce Shipping Transform User-Generated 86

Customers.ai

NOVEMBER 14, 2024

SaaS Companies : For SaaS businesses, Klaviyo’s segmentation and automation capabilities make it easy to stay in touch with your users throughout their lifecycle. A user-friendly interface means your team can dive right in without needing extensive training. Highly personalized emails that turn casual browsers into loyal buyers.

Email Marketing 85

Email Marketing eCommerce Shipping Analytics 85

AWeber

JULY 9, 2024

The Intrepid Guide does a great job showcasing how users will experience their Italian menu ebook through the images on their landing page. Poor mobile experiences like this turn potential customers away; most users browse and make decisions on the go. In this example, 1 Body hits you with a big countdown timer for free shipping.

eBook 81

eBook Transform Shipping User-Generated 81

Use Insider

SEPTEMBER 13, 2024

Interactive quizzes that help users discover products based on their preferences. Gamified apps that track user progress or achievements, encouraging them to keep interacting with the brand. This allows brands to tailor future marketing efforts while fostering trust by respecting user privacy.

Transform 52

Transform Customer loyalty Marketers Marketing 52

Backlinko

JULY 1, 2025

Create Helpful Website and Blog Content Effort Impact Budget Moderate to high High Free to high Attract your ideal customer with content on your website and blog that answers users’ questions. ChatGPT, Gemini, Claude, and other tools can generate briefs, outlines, and content of all kinds. Ask your customers to share their experience.

Marketers 86

Marketers Marketing User-Generated Promotion 86

Search Engine Land

SEPTEMBER 6, 2024

Inside Google Ads When starting to build a campaign, you’ll use the existing knowledge about your audience to set campaign-level targeting, like what devices your customers usually convert from (using Google Analytics or another source of truth) or which countries you can sell in/ship to.

Market Segmentation 87

Market Segmentation Shipping Retail User-Generated 87

Vertical Response

NOVEMBER 20, 2024

Key Takeaways Email marketing offers one of the highest returns on investment, with an average of $42 generated for every dollar spent. Email marketing is a vital component of any digital marketing strategy, crucial for generating revenue and driving conversions.

Email Marketing 64

Email Marketing User-Generated Key Performance Indicator Marketers 64

Rock Content

JULY 11, 2024

Options like drag-and-drop functionality and automation make it user-friendly. Canva makes creating great-looking content simple with user-friendly templates and an intuitive interface. Users also get access to a robust free stock image library. Here are a few options to consider integrating into your next campaign.

eCommerce 52

eCommerce Logistics Shipping eBook 52

SocialPilot

FEBRUARY 6, 2025

For instance, a Google search for a business, Hersheys Chocolate World, and a place, The Statue of Liberty, shows ratings, reviews, and images, offering a complete user experience. Yahoo has 700M+ active users worldwide , making it 3rd most popular search engine. Cons to Note Managing public negative reviews requires prompt attention.

Real Estate 66

Real Estate Customer Food User-Generated 66