Hubspot Marketing

NOVEMBER 5, 2024

For instance, let’s pretend your company sells engagement software designed to make connecting with customers easier. To really drive home the benefits of your software, you need to think about how it improves the workflows of each department within an organization. This means you need to segment your audience into subcategories.

B2C 130

B2C Millennials Customer Journey User-Generated 130

Hubspot Marketing

NOVEMBER 20, 2024

I review old accident logs or near-misses. For example, during a system audit, I might identify obvious risks like unsecured servers or outdated software. Reviewing past incident reports, like past phishing attempts or data breaches, may reveal both technical and human-related vulnerabilities. Review and update the assessment.

Manufacturing 109

Manufacturing Finance Health New Technology 109

Martech

JANUARY 27, 2025

Because if you think about that in software, imagine that in content creation and ads in and copywriting, where the model can sit there and just chug along and say, okay, I’m going to think through how I’m going to do this.” Reviews on both sites praised the app’s transparency.

Copywriting 118

Copywriting Marketing Marketers Price 118

SocialPilot

JANUARY 6, 2025

The importance of good Google reviews cannot be overstated. According to Forbes, about 90% of customers read online reviews before visiting a business. Glowing reviews from satisfied customers can boost your business credibility, attract new customers, and increase your chances of showing up in local rankings. So, lets begin.

CRM 110

CRM Management User-Generated Price 110

Backlinko

DECEMBER 23, 2024

By diving into reviews, you can discover keywords that reflect real customer needs. Analyze customer reviews on platforms like G2, Trustpilot, or even Google Reviews for local businesses. For instance, paste project management software with data import/export into Google search to see how saturated the space is.

SEO 105

SEO User-Generated Management Customer 105

Hubspot Marketing

SEPTEMBER 24, 2024

G2 Reviews & Ratings Hubspot’s Sales and Marketing Hub is rated 4.4/5, 5, with over 11,000 reviews. 5 points, with over 1,500+ reviews. G2 Reviews & Ratings WriterZen has 201 reviews in G2 and has a rating of 4.7/5. G2 Reviews & Ratings ChatGPT is rated 4.7/5 5 with over 580 reviews.

User-Generated 113

User-Generated Price Marketers Marketing 113

Orbit Media Studios

JANUARY 8, 2025

Third-Party reviews Stars stand out. And reviews arent just for ecommerce. B2B service providers get reviewed on Google, G2, Clutch, Trustpilot, Capterra and Glassdoor. Most review sites have badges that show the aggregate star rating of those reviews. Check out the reviews on Amazon. Million residents.”

Copywriting 112

Copywriting Transform SEO Place 112

SocialPilot

JANUARY 2, 2025

If you are among the 93% of consumers, you probably check the reviews before investing in a product or going to a restaurant. Online reviews are the new word of mouth that affects the purchase decisions of your target market consumers. So, managing your Google reviews isnt just a good idea; its a must.

Management 111

Management Customer Customer Journey SEO 111

Martech

NOVEMBER 5, 2024

Liz Wilcox shared how she’s used our software to add over $10k to her evergreen funnel. Kirk Johnson chatted about the ease of use compared to his last software. If you’re ready to get better at email marketing, with a software company that’s easy to understand…please! People like you.

Copywriting 122

Copywriting CRM Email Marketing Price 122

Backlinko

OCTOBER 21, 2024

Nisha applies information gain through: Extensive research Rigorous testing Visual storytelling Time investment Let’s review her approach. Consider not reviewing competing content. Review The Content Standards in Your Niche Your industry will influence how much you need to invest in information gain. Stay in your lane.

SEO 104

SEO Finance User-Generated Food 104

SocialPilot

DECEMBER 2, 2024

Managing reviews for businesses with multiple locations can be a challenge. Positive reviews help you climb the search engine ranks, attract new customers, and build trust. BrightLocal says 81% of consumers read Google reviews to assess a business. But it’s worth the effort!

Management 88

Management Price SEO CRM 88

Search Engine Land

JULY 25, 2024

Here, you’ll tackle everything, including setting goals, mapping marketing metrics to business outcomes and reviewing all past marketing efforts and our expectations before proceeding to the subsequent phases of the planning process. Review The fourth phase is review. Get the newsletter search marketers rely on. Processing.

Digital Marketing 110

Digital Marketing Marketing Plan Transform Marketers 110

SocialPilot

NOVEMBER 28, 2024

Customers like you would trust reviews more than traditional advertising because they’re coming from real people who have issues just like you. And when it comes to making a purchase, positive reviews can be the deciding factor. Choosing the right review management tool can make a huge difference in your online reputation.

Price 88

Price User-Generated Management Analytics 88

Search Engine Land

OCTOBER 8, 2024

Clarity allows you to review different user sessions and see how people use your website. Many tools, like Hotjar and Mouseflow, offer heatmapping and session recording software, often as part of more comprehensive UX solutions. Once you select a particular segment in the GA report, you can review these user sessions.

Analytics 105

Analytics User-Generated Transform eCommerce 105

Marketing Insider Group

NOVEMBER 5, 2024

Regularly review keyword performance, adjust bids, and refine your strategy to ensure your PPC campaigns remain efficient and cost-effective. For example, someone searching for “best accounting software” might be comparing options, while a search for “buy accounting software” indicates purchase intent.

Advertisers 113

Advertisers Advertising User-Generated Customer Journey 113

Scoop.it!

NOVEMBER 21, 2024

They’re googling reviews, asking friends, and scrolling through comments. Their homepage features a section with glowing reviews from company representatives, complete with star ratings. Create Dedicated Reviews Pages To make the most of your glowing reviews, give them their own spotlight.

Customer 110

Customer Shoppers User-Generated B2C 110

Hubspot Marketing

JULY 23, 2024

Back in 2015, I worked for a medium-sized British software company. Next to that copy, I put a few of my 5-star reviews. Welcome to Creator Columns , where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better. To help, I was handed around £5,000 and asked to create a few click-worthy Facebook ads.

Promotion 136

Promotion User-Generated Advertisers Advertising 136

SocialPilot

JANUARY 15, 2025

Have you ever spent hours reading reviews before buying something online? Reviews are powerful as they serve as social proof and help customers learn about the quality of goods and services a business offers. However, getting reviews can often be daunting for businesses as most people hesitate to leave reviews.

Customer 97

Customer User-Generated Management Product 97

Martech

APRIL 1, 2025

Security and performance: Keep software, plugins and security features updated to protect against threats. Reviewing these insights regularly helps refine content, improve SEO and enhance the user experience. Review them regularly to ensure compliance with evolving regulations like GDPR and CCPA.

Transform 130

Transform SEO User-Generated Copywriting 130

Backlinko

DECEMBER 19, 2024

Customer support: Look for software solutions that offer speedy customer support across multiple channels. And review both organic and paid search keywords. Pricing You can use Serpstats free seven-day trial to test out the software. Site Explorer by Ahrefs Ahrefs Site Explorer lets you review any websites backlink profile.

Price 106

Price Non-Profit Advertisers Advertising 106

Martech

AUGUST 8, 2024

It’s collected directly from your consumers instead of various software vendors and data aggregators, which means it’s under your ownership. To understand where to go next and where to get new data, start by thoroughly reviewing the data you already have. Up to 67% of U.S. The real question should be how to tap into its full potential.

Transform 128

Transform Analytics eCommerce User-Generated 128

Backlinko

NOVEMBER 1, 2024

Another aspect of optimizing for local search results is getting positive reviews. Google uses reviews as a ranking factor in local search. T&S Roofing Systems is a great example of a roofing company with lots of positive reviews, having a 4.8-star star rating (from 838 reviews).

SEO 98

SEO Real Estate Key Performance Indicator Management 98

Backlinko

DECEMBER 6, 2024

For software as a service (SaaS) products, the marketing funnel might look like this: These examples use the same basic framework. Comparisons and reviews: Highlight unique selling points. Prospects who are reading reviews of your business and your competitors are ready to make a purchase decision. Review the list of keywords.

Customer Journey 93

Customer Journey User-Generated Marketing Marketers 93

Neil Patel

JUNE 25, 2025

But when you want to prioritize relationships over transactions, you need a different approach: Instead of rewarding purchases, incentivize referrals and reviews. By keeping the group exclusive, the software company can ensure that board members represent the ideal customer profile (ICP) and that they offer high-value input.

Shoppers 98

Shoppers Customer Acquisition Customer loyalty Marketing 98

Vertical Response

JULY 29, 2024

Regularly review and adjust your goals based on performance insights. Set clear guidelines for reviews and approvals, ensuring all team members are aligned and the content meets the campaign’s objectives. Regular check-ins and progress reviews are essential to keep tasks on track and meet deadlines.

Key Performance Indicator 102

Key Performance Indicator Marketing Marketers Communications 102

Hubspot Marketing

MAY 30, 2025

Incorporate quarterly reviews with your team to update your map based on new data and market changes. Remember that touchpoints in the Awareness Stage (like blog content and social media) serve different purposes than those in the Consideration Stage (product demos, case studies) or Decision Stage (pricing pages, sales conversations).

CRM 116

CRM Customer Journey B2C Product 116

Backlinko

JULY 26, 2024

5 stars ( 500+ reviews ) Capterra Rating 4.6/5 5 stars ( 40+ reviews ) Pricing Free plan, Plus at $20/month, Team at $25/month/user, Enterprise at custom pricing ChatGPT is one of the most popular AI writing generators. 5 stars ( 2,000+ reviews ) Capterra Rating 4.7/5 stars out of 5 ( 170+ reviews ) Capterra Review 4.4

Price 101

Price User-Generated SEO Management 101

Hubspot Marketing

JANUARY 16, 2025

Some extremely valuable insights can only be gathered through manual review of top-performing content and looking for trends. This is ideally done over a period with significant data, such as a year-end review. Once youve established your scoring criteria, you need to store all of your scored content in one place for easy review.

Analytics 123

Analytics SEO Price User-Generated 123

Backlinko

NOVEMBER 22, 2024

After more than 20 hours of in-depth research, input from Backlinko’s head of SEO, Leigh McKenzie, and thorough analysis of numerous review sites and forums, we’ve narrowed it down to the top six tools. Interested experts can review your bid and accept the offer. And responding to reviews. The best part?

SEO 97

SEO Price User-Generated Analytics 97

Martech

FEBRUARY 26, 2025

Example Instead of a generic LinkedIn post about your software’s latest update, try telling a story. ” Action step Review your messaging. Whether humor, compassion, energy or honesty, showing your brand’s personality makes you more relatable and memorable. How did the update come to life?

Whitepaper 117

Whitepaper Thought Leadership B2C Marketing Automation Platform 117

Hubspot Marketing

JULY 12, 2024

My first recommendation is to familiarize yourself with the software or platform you use to set up your community. Review the sign-up process for members: Thoroughly test your sign-up process pre-launch to make sure it works. Some software offer plug-ins, add-ons, and other features that automatically integrate with your community.

Management 115

Management Promotion Law Market Research 115

AWeber

MAY 15, 2025

Consider comparison criteria like: Commission rates and payment terms Support and resources for affiliates Reputation and reviews For those asking where can I do affiliate marketing?, Write blog posts, record tutorials, or film honest product reviews. Why does this work? People often search for answersWhats the best email platform?

Affiliate Marketing 96

Affiliate Marketing Finance Energy Promotion 96

Martech

FEBRUARY 12, 2025

Product marketers rely on AI to predict market trends, review competitor products and assess customer engagement in product categories, refining their launch strategies. GenAI is now embedded in everyday tools, from smartphones to office productivity software.

Transform 128

Transform Logistics User-Generated Marketing 128

Exposure Ninja

AUGUST 12, 2024

The imagery on the right-hand side reinforces the offer again, saying, “reduce no-shows and stay on track” It also shares some examples of how the software can do this through text and email reminders. Request a free website and marketing review and our team will tell you how to improve your marketing.

User-Generated 98

User-Generated Communications Finance B2C 98

SocialPilot

DECEMBER 18, 2024

If theres one thing that can help you stand out and build trust with both existing and potential customers, its customer reviews. Reviews, especially those on your Google listing, are invaluable feedback from your customers that improves your businesss reputation. 91% people read online reviews before making a purchase.

Transform 98

Transform Management User-Generated Energy 98

SocialPilot

FEBRUARY 23, 2025

For customers, your business is only as good as the reviews they find online. Jeff Bezos, Founder of Amazon With the rise of review platforms like Google Business Profile, Yelp, and Facebook, reviews are now one of the most influential factors in customer decision-making. You can actually shape the story your reviews tell.

Marketers 63

Marketers Marketing Real Estate Management 63

Hubspot Marketing

SEPTEMBER 9, 2024

Turns out, we were using an old version of a software integration. Is it “Keep your software up to date?” QA tests and software-integrations before launch. Regularly test or review samples of your website,” Sylain recommends. Seriously, they’re innocent this time. I asked Sylvain if that’s the main lesson of this story.

SEO 122

SEO Place Branding Content Marketing 122