Hubspot Marketing

OCTOBER 11, 2023

2014 - Musical.ly Consumers of all generations browse for products and make purchases within social media apps, with Millennials and Gen Z taking the generational lead. Many of the most popular videos are still quoted today. 2013 - YikYak is released as a local message board for college students.

Gen Z 123

Gen Z User-Generated Transform Social Media Marketing 123

Marketing Insider Group

JANUARY 19, 2015

Social, Digital & Mobile Around The World (January 2014) from We Are Social Singapore - 1 Million+ Views. Meet Generation Z: Forget Everything You Learned About Millennials from sparks & honey – 360K views. Are you sick of hearing about Gen Y, the millennials. YouTube Rewind – Turn Down For 2014.

Gen Z 100

Gen Z Millennials Content Marketing Branding 100

Econsultancy

FEBRUARY 18, 2022

Forrester states that, while just one out of ten baby boomers can be classed as values-motivated, this rise to one in four for millennial consumers. The ‘AerieReal’ campaign has consistently promoted self-empowerment in women, with its initial 2014 campaign promoting its own use of un-retouched images.

Gen Z 54

Gen Z Millennials Shoppers Retail 54

Marketing Insider Group

SEPTEMBER 23, 2015

Another lesson in relevancy and not assuming that the best way to market to girls and their (increasingly Millennial-generation) parents is with pink and sparkles. Its Holiday 2014 spot, “ The Song ” proved yet again that technology could have a sweet, sentimental and very human side. Refinery 29. With over 8.3

Content Marketing 94

Content Marketing Branding Food Millennials 94

Adobe Experience Cloud Blog

JUNE 25, 2014

The hashtag started in summer 2014, and continues to receive new Instagram uploads from all over the world, attracting the type of travelers who are their likely target customers. As of today, Everlane has collected more than 14,400 photos curated under #WhereITravel.

Branding 134

Branding Thought Leadership Millennials User-Generated 134

Hubspot Marketing

SEPTEMBER 20, 2022

In 2014, Buzzfeed has all Millennials in a chokehold with its quizzes. By showcasing customers who are enjoying your products/services, you’re leveraging social proof. In turn, this will add to your credibility and serve as a testimonial for your brand. Quiz your followers.

User-Generated 107

User-Generated Education Promotion Millennials 107

Hootsuite

DECEMBER 17, 2019

This number has increased 40% in the five years between 2014 and 2019. What’s most interesting to advertisers here is that for millennials who are watching TV screens, YouTube beats traditional TV—both basic cable and broadcast networks. Competition is fierce out there for brands and creators.

Advertising 145

Advertising Advertisers Marketing Marketers 145

Content Marketing Institute

DECEMBER 5, 2017

The millennial market is really who banks like ours are looking to connect with.”. Widen, a digital asset management company, launched its educational arm WidenUniversity in 2014 to help customers master the complexities of topics like metadata , governance , and analytics. It’s a key market for us.

Education 102

Education Marketing Strategy Branding Energy 102

Adobe Experience Cloud Blog

JANUARY 6, 2017

A Millennial keynote speaker, translator of geek speak, and change evangelist, Brian Fanzo doesn’t stop there—he’s a live video pioneer and also hosts the # SMACtalk and # FOMOfanz podcasts. Matt Heinz (@HeinzMarketing) October 24, 2014. FTQZ6zlOdi <-fr our 2012 / 2014 archives #keynote #throwback. —

Social Media Marketing 0

Social Media Marketing Whitepaper Thought Leadership Transform 0

Moz

FEBRUARY 24, 2021

For context, Baby Boomers now account for a smaller proportion of just 21.8%, and Millennials around 22%. In 2014, the UK’s Office of Communications tested the technological proficiency of children versus adults only to find that the average 6-year-old outperformed those in their 40s. of the total population.

Gen Z 73

Gen Z SEO Millennials Analytics 73

Marketing Insider Group

DECEMBER 16, 2013

With almost 200,000 pageviews, this is one of the biggest trends in marketing in 2014! Almost 190,000 pageviews, this is going to be a huge topic as the Millennials continue entering (and changing) the workplace. 170,000+ Pageviews, I think this is one of the biggest topics of 2014. The Future of Work Report 2013 from PSFK.

Millennials 110

Millennials Health Content Marketing Education 110

Adobe Experience Cloud Blog

OCTOBER 1, 2013

The rate of mobile adoption has eclipsed that of all previous technology change waves: by 2014, more than 25% of all global internet traffic will be mobile (up from less than 1% in 2009), and more people will be accessing the internet on mobile devices than on traditional PCs. This is especially true for the Millennials (aka Gen Y).

Millennials 134

Millennials User-Generated Thought Leadership Marketing 134

Hubspot Marketing

MARCH 22, 2018

trillion in 2014 to 4.5 40% of millennials are already using voice search before making an online purchase. According to Statista , global ecommerce sales are expected to increase 246.15% by 2021, from 1.3 trillion in 2021. The ecommerce industry is booming and shows no signs of slowing down. Voice Search Compatabilities.

eCommerce 136

eCommerce Millennials Shipping Price 136

Marketing Insider Group

AUGUST 17, 2015

A recent study showed that only 1% of millennials said they would be willing to engage with a brand if they had a compelling ad. This means out of 100 messages only one will actually reach the millennial generation. Think about all the ads you’ve seen recently, and try to estimate in your mind how many of them are actually compelling?

Millennials 85

Millennials New Technology Entertainment Content Marketing 85

AWeber

NOVEMBER 22, 2023

Instagram is a popular platform for young adults and millennials who share content related to their personal (and sometimes professional) lives. The coaching pair has been creating Udemy courses since 2014 and now has over 700,000 students from more than 200 countries on the platform.

eBook 97

eBook Marketing Plan Influencer Marketing Marketing 97

Hubspot Marketing

MAY 1, 2017

It was an effort to reach millennials , in which each bottle contained one of the most popular first names assigned to that generation. The technology behind it is from Echo Nest, a “ music intelligence company ” that was acquired, according to Pasick, by Spotify in 2014. 3) Coca Cola. Source: ShareaCoke.com. The Example.

Personalized Marketing 134

Personalized Marketing COS Branding Price 134

Sprout Social

MAY 5, 2019

Standing out in 2014 on Instagram was easier than today. Lorenz wrote, “While Millennial influencers hauled DSLR cameras to the beach and mastered photo editing to get the perfect shot, the generation younger than they are largely post directly from their mobile phones.”. State of affairs: The influencer marketing landscape.

Influencer Marketing 112

Influencer Marketing Fashion Marketing Marketers 112

Contently B2C

AUGUST 8, 2016

In February 2014, a new luxury fashion magazine hit the newsstands in 60 countries around the globe. In addition to tapping an already established and loyal following, in influencer marketing is particularly effective at reaching millennials. With Gisele Bündchen on the cover, the 262-page glossy stood out immediately.

Market Trends 52

Market Trends Branding Content Marketing Fashion 52

Duct Tape Marketing

APRIL 28, 2016

The tried-and-true value of word-of-mouth referrals is undeniable: In 2014, a Small Business Trends survey showed that 85% of small businesses say their customers learned about them through someone they know. The good news is the two methods are strong co-workers. How marketing automation fuels word-of-mouth referrals.

Millennials 42

Millennials Customer Acquisition Fashion User-Generated 42

Marketing Insider Group

SEPTEMBER 21, 2015

It’s a worrying trend for brands who are trying to reach the millennial generation. billion from advertising in 2014, but lost $6.6 Adobe and PageFair found that ad-block users are typically younger, tech savvy, and are more likely to use ad blockers than any other age groups. billion in lost revenue next year. billion next year.

User-Generated 83

User-Generated Advertising Advertisers Millennials 83

Sprout Social

AUGUST 23, 2016

Just in case you’re not completely sold on social–or have to convince higher-ups it’s worth it–here are some statistics that make it more than evident that social media is the way to go: 63% of millennials say they stay updated on brands through social networks. 46% of millennials rely on social media when making purchase online.

Social Media Marketing 111

Social Media Marketing User-Generated Millennials Promotion 111

Duct Tape Marketing

MARCH 15, 2023

People will talk about these great groups of customers they have like, oh, millennials for instance. And then the guy traveling with a bunch of pets is Hannibal crossing the Alps with his elephants and the LGBTQ millennial is Alexander the Great and I say, are any of these folks gonna buy your gum or your frozen dinner service?

Millennials 83

Millennials Marketing Marketers Health 83

Marketing Insider Group

FEBRUARY 9, 2015

For years, brands have been chasing the coveted millennial market for their size, influence, growing incomes and their insatiable appetite for digital media. But now, the eldest millennials are approaching 40 and we see marketers shifting their attention to “generation z.” A smiley face is universal. eY4N6tMmpi.

Millennials 96

Millennials Gen Z Marketing Marketers 96

Duct Tape Marketing

FEBRUARY 6, 2024

John (05:10): You millennials are old farts. And by the way, this term was coined in 2014, so it's not new. And it's funny, you see a lot of these terms that were coined in 2014, in 2011, even like Google's zero moment of truth and stuff that now you see it and it's because it required sort of a tipping point.

SEO 64

SEO Transform Gen Z PR 64

Sprout Social

OCTOBER 26, 2021

As a generation of digital natives enter the workforce and Millennials transition into leadership positions, social media will continue to be an important source for employers sourcing new talent. Taking a slightly different approach, Zappos turned heads with a strictly social approach to recruiting in 2014. " [link].

Millennials 114

Millennials Communications Promotion Non-Profit 114

Hootsuite

SEPTEMBER 7, 2022

Mobile shoppers surpassed desktop shoppers in 2014 and their numbers have been growing ever since. While Millennials and Gen X shoppers are more likely to buy on Instagram and Facebook, younger customers are favoring TikTok. Make sure your site is mobile-friendly. Start your campaign early. TikTok Shopping.

eCommerce 104

eCommerce Shoppers Retail Fashion 104

Sprout Social

JUNE 27, 2023

View this post on Instagram A post shared by The Traveling Unicorn (@thetravelingunicorn) In 2014, Wolfley joined MeUndies as a customer experience specialist where he talked to strangers about their underwear, a catalyst to launching his formal social career. For my generation, Millennials, the majority of us will be primarily on Instagram.

Logistics 93

Logistics Gen Z Management Millennials 93

Adobe Experience Cloud Blog

NOVEMBER 16, 2015

In fact, most companies spent more on digital marketing in 2015 than they did in 2014, and plan to increase spending in 2016. It’s an especially great place to reach Gen Z and Millennial customers. This shouldn’t come as a surprise—marketing has always been about three things: location, location, location.

Advertising 134

Advertising Advertisers Gen Z Thought Leadership 134

Content Marketing Institute

JANUARY 9, 2018

Producer/director Fraser Morton at Click2View explains, “It was my job to find millennial talent who embodied the solo traveler. In a sign of just how successful the video series has been for Visa, one of the Solo Traveller episodes featured on HuffPost Korea as paid content is among the top five most-shared videos on the site since 2014.

Fashion 104

Fashion Food Millennials Entertainment 104

Adobe Experience Cloud Blog

NOVEMBER 16, 2015

In fact, most companies spent more on digital marketing in 2015 than they did in 2014, and plan to increase spending in 2016. It’s an especially great place to reach Gen Z and Millennial customers. This shouldn’t come as a surprise—marketing has always been about three things: location, location, location.

Advertising 127

Advertising Advertisers Gen Z Thought Leadership 127

Marketing Insider Group

JANUARY 7, 2015

There were a lot of digital marketing changes in 2014. Companies got serious about content marketing, brands and publishers embraced native advertising , millennials were pushed into the spotlight , and big data made it possible for content creators to figure out exactly whom they were targeting.

Transform 94

Transform User-Generated Millennials Marketing 94

Duct Tape Marketing

SEPTEMBER 29, 2016

Even millennials are said to be obsessed with user-generated content. A good example is Starbucks’ successful design-a-cup campaign in 2014. Winners were scouted by the company for its 2014 advertising campaign. April 4, 2014. Millennials Love User-Generated Content [Infographic].” July 3, 2014.

User-Generated 77

User-Generated Branding Millennials Retail 77

Content Marketing Institute

DECEMBER 13, 2017

That’s why, since 2014, the AP has used algorithms to produce automated quarterly earnings reports. Reaching the curated news email’s millennial audience, JP Morgan Chase used creative, catchy wording, emojis, and fun headlines and taglines such as: You probably think this song is about you. Click To Tweet. Click To Tweet.

Millennials 104

Millennials Whitepaper User-Generated Promotion 104

Buffer Marketing

JANUARY 9, 2024

June 21: International Yoga Day In 2014, Indian Prime Minister Narendra Modi suggested that June 21st be celebrated as International Yoga Day in his United Nations Address. It received a record-breaking 175 nations joining as co-sponsors and was implemented less than three months later.

Fashion 111

Fashion Health Food Branding 111

Buffer Marketing

JANUARY 9, 2024

June 21: International Yoga Day In 2014, Indian Prime Minister Narendra Modi suggested that June 21st be celebrated as International Yoga Day in his United Nations Address. It received a record-breaking 175 nations joining as co-sponsors and was implemented less than three months later.

Fashion 52

Fashion Health Food Branding 52

Sprout Social

OCTOBER 17, 2016

Captured the attention of millennials on Twitter with its #watchthestove mixtape campaign. 91% of millennials are on Facebook. Resource Your Guide to Social Media Targeting Via Sprout Use Your CTA Button In 2014 Facebook unveiled a new call-to-action button for businesses. Included as a top LinkedIn business page of 2014.

Social Media Marketing 111

Social Media Marketing User-Generated Marketing Marketers 111

Econsultancy

DECEMBER 13, 2021

since the survey first began in 2014. This figure rises to three in four shoppers in the Gen Z cohort, and 70% of Millennial consumers, proving that an interest in in-store shopping among younger age groups is driving an omnichannel retail future.

Advertising 52

Advertising Advertisers Retail Shoppers 52