Automation, email, CRM among major marketing tools replaced in the past year
Martech
SEPTEMBER 8, 2021
The solutions listed in the 2019 survey were slightly different (the space, of course, changes fast), but marketing automation has topped the list two years running. In contrast, only 6% of respondents reported replacing email solutions in 2019, signaling the greater importance of email in pandemic times. Audience and intelligence.
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