How tariffs impact retail sales and ad spending, and why 2025 might be different
Martech
APRIL 3, 2025
In the marketing world, there are significant worries tariffs will take a bite out of advertising budgets. Advertising budgets are always on the chopping block When margins are tight, advertising is often among the first things businesses cut as they try to balance spending money and encouraging sales. over 2024 to between $5.42
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