article thumbnail

The Ultimate Guide to Event Marketing

Hubspot Marketing

These events are all very different, but to the brands or organizations who hosted them, they all had a common purpose: to entertain and engage attendees — a.k.a. Event marketing is a highly valuable strategy for all kinds of businesses, from technology and education to non-profit, medicine, and retail. Types of Event Marketing.

article thumbnail

How event marketers can use hologram technology for live and hybrid experiences

Martech

As the events space continues to evolve, event marketers have a new option when planning live, virtual or hybrid experiences. Event marketers who want to book high-profile speakers have budget and logistical constraints that limit their options. Holograms on stage. Consumer and retail activations.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Biggest Event Trends for 2020

Marketing Insider Group

2019 has seen some exciting developments in the events industry and there’s a lot to look forward to over the coming months. By keeping an eye on some of the top event trends expected for 2020, you can make sure you plan an event to remember. 2020 may be the year we say goodbye to a culture of “hustle and grind”.

article thumbnail

Content Strategy for Virtual Events | 5 Lessons from Adobe Summit 2020

Adobe Experience Cloud Blog

Ultimately, by keeping the customer top-of-mind through their speaker and attendee experience, you’ll already have a worthy virtual event. . The post Content Strategy for Virtual Events | 5 Lessons from Adobe Summit 2020 appeared first on Marketo Marketing Blog - Best Practices and Thought Leadership.

article thumbnail

12 Biggest Content Marketing Challenges in 2020

Marketing Insider Group

Include conference topics aligned with hot topics, upcoming publications of books or white papers, release of blockbuster entertainment events, issuance of government regulations or dates of special hearings, seasonal or cyclical events, marketing campaigns, etc. Contact me and let’s talk about how we can help.

article thumbnail

The Best Marketing Conferences of 2020

Marketing Insider Group

Is your 2020 calendar already filling up? Don’t forget to block out some time for one or two of the many marketing conferences that are scheduled for next year. And if you’re looking for great keynote speakers for your next business conference or marketing event, feel free to contact me about my availability.

article thumbnail

The Biggest Leadership Conferences Taking Place in 2020

Marketing Insider Group

If you’re ready for the challenge and looking for some inspiration to set you on the right path, along with valuable networking opportunities, make sure you attend at least one of the following conferences in 2020. The post The Biggest Leadership Conferences Taking Place in 2020 appeared first on Marketing Insider Group.

Place 21