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Have You Tried Performance Video in Your 2020 Content Marketing Plan

Marketing Insider Group

After a difficult end to Q1, 2020’s second quarter is projected to be even tougher. The post Have You Tried Performance Video in Your 2020 Content Marketing Plan appeared first on Marketing Insider Group. Goldman Sachs forecasts a 34 percent contraction to U.S. gross domestic product.

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What to Leave Behind and What to Adopt in 2020 | Taking Stock of Your Marketing Strategy

Adobe Experience Cloud Blog

Like many of us, I’m clicking and reading quite a few of these futuristic articles because I want to be aware of how marketing will innovate in 2025 and beyond. However, I also need to know how to improve my marketing strategy starting in January and ensure the best outcome for my marketing programs in 2020.

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Future of Marketing | 5 Areas You Have to Make a Priority in 2020

Adobe Experience Cloud Blog

Mobile should be an integrated part of your marketing plan, and fully supported by your marketing automation solution. . Marketers are addicted to short-term metrics. What are your concerns, goals, and marketing resolutions for 2020? Share Your 2020 Resolutions! Measure long-term performance.

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The Top Twitter Updates You Need to Know: October 2020

Hootsuite

Any brand using Twitter as part of its social media marketing plan likely recognizes Twitter updates each month. And that will also help you leverage your Twitter marketing strategy. While changes and updates are always being made, here are the new Twitter updates for October 2020 that are most relevant to businesses and brands.

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10 Books Every Social Media Manager Should Read in 2020

Hootsuite

The End of Marketing skips over the classic stages of grief and heads right into acceptance. If you want to engage your audience, not just sell to them, this book (shortlisted for the 2020 Business Book Awards) is a good place to start. Building smarter paid-strategy plans. Creating a customized social media marketing plan.

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Social Media Changes in 2020: How to Stay Prepared

Sprout Social

For social marketing professionals, it’s a constant challenge to stay up to date with the latest changes on social media platforms. Your social media strategy is the map that guides your social media marketing plans for the upcoming campaign, quarter or year. Facebook updates. Takeaways for Twitter.

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2020 Marketing Trends You Need To Know

Marketing Insider Group

As we’re rapidly approaching the end of the year, it’s a great time to look ahead at where we’re going and the marketing trends we’re likely to see more of in 2020. While technologies such as AI and data-driven marketing will certainly be big trends for 2020, the overarching focus will be on people, not technology.