Remove 2020 Remove Millennials Remove Transform
article thumbnail

How to Target Millennials Through Paid Ads

Neil Patel

Millennials are something of a mythical bunch in society. Even narrowing down what age group millennials represent is challenging, and many people have differing views. This confusing picture makes it challenging to target millennials through paid ads, but don’t let it put you off. When Were Millennials Born?

article thumbnail

Marketing Redefined: 3 Ways Technology Is Transforming Marketing

Adobe Experience Cloud Blog

Here are three ways that technology is transforming marketing: 1. And the importance of mobile will only accelerate as mobile-first millennials become more financially independent. Marketing integration tools, rich data, and revolutionary marketing channels like virtual reality will continue to transform marketing.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

2020 Marketing Trends You Need To Know

Marketing Insider Group

As we’re rapidly approaching the end of the year, it’s a great time to look ahead at where we’re going and the marketing trends we’re likely to see more of in 2020. While technologies such as AI and data-driven marketing will certainly be big trends for 2020, the overarching focus will be on people, not technology. Quick Takeaways.

article thumbnail

Australian TikTok statistics to inform your strategy in 2025

Sprout Social

What primarily began as an entertainment platform has transformed into a source of information, an outlet for cultural connection and a driver for social change. Further, the 2024 Social Media Content Strategy Report reveals that 73% of Millennials have TikTok accounts. In October 2024, the hashtag #BookTok had over 309 billion views.

Gen Z 63
article thumbnail

17 Marketing Trends You Need to Know for 2022

Marketing Insider Group

Nobody could have predicted how 2020 would change the face of marketing. Images are already returned for 19% of searches on Google, and 62% of millennials say they are more interest in visual search than any other new technology. Strategic Marketing Transformation. Visuals are also easier to remember than written content.

article thumbnail

The work isn’t done: Make brand activism more than a moment

Sprout Social

But in 2020, more than half of consumers (55% overall and 65% of millennials) say they expect brands to go beyond corporate statements and donations and announce new initiatives, goals and involvement in industry-wide coalitions. — ESSENCE (@Essence) November 10, 2020. ESSENCE [link].

Branding 142
article thumbnail

Podcast Marketing Statistics for Businesses

Spiralytics

In 2021, more than 82 million Americans listened to podcasts, with millennials and Gen Zs comprising most of the demographic, based on data from Statista. For instance, a survey conducted by EX-IQ shows that millennials and Gen Z are 5% more likely to listen for and during work, with customer service employees being most likely to do so.

Gen Z 133