Remove 2021 Remove Place Remove User-Generated
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41% of brands using AI for video, up from 18% last year

Martech

The report found: More than 60% of AI users leverage or plan to use AI for captions, a 572% increase in caption usage since 2021. Although lead generation form usage has declined, video conversion rates have increased by 11% year-over-year, emphasizing the importance of well-placed CTAs. How should marketers respond?

Branding 119
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Free speech, Meta, data privacy and email: A delicate balance or a complete disconnect?

Martech

CompuServe, Prodigy, Meta and Section 230 In the early 1990s, online platforms like CompuServe and Prodigy faced critical legal challenges over user-generated content. government passed the Communications Decency Act of 1996, including Section 230, which shields platforms from liability for user-generated content.

Law 131
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How to get your email marketing ready for iOS 18

Martech

iOS 15 and mail privacy protection To get a sense of the impact iOS 18 will have, lets look at the disruption caused by iOS 15 in 2021. To make email management easier for users, AI will help with automatic reply suggestions, email summaries, and message sorting. tThe easier that gets for users, the more likely they are to use it.

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38 YouTube stats marketers need to know in 2025

Hootsuite

Read on for the YouTube user, usage, and business stats you need to know to hit the ground running (and get that camera rolling). What takes first place? users, YouTube is the most popular social media platform, beating out Facebook, Instagram, Pinterest, and even TikTok. of users identifying as male, and 45.7%

Gen Z 103
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Six simple behavioral science tips to improve any marketing message (and the brands that get it right)

Hubspot Marketing

So, Avis took this to heart and decided to flaunt their second-place ranking, showing that they were still among the best but just shy of perfection. Generation Effect — Gut Foundation There's a straightforward way to get someone to notice your ad: Remove a letter. HSBC), with a recall rate of 92% versus 81%.

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How social listening increases customer advocacy: 6 examples

Hootsuite

In 2024, social media platforms are the place for consumers to voice their opinions and influence others. pic.twitter.com/cRxIFKAji9 — Grubhub (@Grubhub) January 16, 2021 That, friends, is how you turn a negative community sentiment into a brand-amplifying outcome. The key: Social media listening (keep reading). No purch nec.

Customer 113
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How to master social media for retail in the UK

Sprout Social

It’s often the first place a customer will look for information about your business. But it’s also the first place they’ll go to ask questions, get help and offer you feedback. These environments are ideal for sharing feedback, generating ideas, and engaging in dialogue, all of which strengthen their loyalty to your brand.

Retail 120