Lynton Web

SEPTEMBER 27, 2023

The much-anticipated INBOUND 2023 conference by HubSpot was yet again a success. The three-day event in Boston was a treasure trove of information and inspiration for attendees, with new product announcements, insightful sessions, and countless networking opportunities. It's not just about listing products and processing payments.

Product 64

Product CRM Shoppers User-Generated 64

Search Engine Land

MARCH 7, 2023

Google has confirmed that the February 2023 product reviews update is now finished rolling out. This update announced on February 21, 2023, has officially completed rolling out over a 14-day period. February 2023 product reviews update. So this update started on February 21 and lasted through March 7, 2023.

Product 94

Product SEO 94

Search Engine Land

APRIL 10, 2024

Google’s product data specification requirements guarantee that all product data submitted to the Merchant Center is formatted correctly to optimize success for both Shopping ads and organic Shopping listings. Each year, the search giant updates these specifications in a bid to try and improve shopping on its platform.

Product 119

Product Shipping Finance Price 119

Search Engine Land

NOVEMBER 8, 2023

As expected, Google has released the November 2023 reviews update today on November 8, 2023 at around 12 pm ET. ” Google posted , “Released the November 2023 reviews update. Product reviews to reviews update. Yes, Google is currently rolling out another update at the same time, the November 2023 core update.

Manufacturing 136

Manufacturing Product SEO 136

Search Engine Roundtable

FEBRUARY 22, 2023

Google, at about 5pm ET last night on February 21, 2023, has unleashed the sixth product reviews update. This is named the February 2023 product reviews update and it expands to several more languages in addition to just English.

Product 90

Product 90

Jeff Bullas

FEBRUARY 19, 2023

In a Mentimeter survey of 1,500 Americans who are now teleworking , two of the top three obstacles to productivity are other household members and distractions at home such as tv. In the Mentimeter survey, new teleworkers mention internet and technology issues as the second most-cited distraction from productivity.

Entertainment 348

Entertainment Communications Health Product 348

Search Engine Journal

MARCH 27, 2023

With the rollout of Google's February 2023 Product Review Update, product review sites are kicking it up a notch. The post Analyzing The February 2023 Product Review Update appeared first on Search Engine Journal. Discover more in this in-depth analysis.

Product 80

Product SEO 80

Search Engine Land

APRIL 27, 2023

The April 2022 reviews update created more volatility in Google’s search results than past versions of the update, including the previous February 2023 product reviews update , according to Semrush and Rank Ranger data. About the Google April 2023 reviews update. ET on April 12. Destinations. Media (e.g., games, movies).

Product 94

Product Manufacturing SEO 94

Search Engine Land

DECEMBER 26, 2023

Google launched nine confirmed algorithmic updates in 2023, as well as a new AI search engine, the Search Generative Experience. Unless Google rolls out a new update this week, Google would have rolled out one less update in 2023 than it did in 2022 and 2021. March 2023 core update. We had three reviews updates this year.

User-Generated 138

User-Generated SEO Product 138

Search Engine Land

MARCH 9, 2023

On February 21, 2023, Google released the February 2023 product reviews update that ran for 14 days and ended on March 7, 2023. This update was different than the previous several product reviews update in that it impacted not just English languages but also several other languages.

Product 88

Product Manufacturing SEO Promotion 88

Jeff Bullas

FEBRUARY 27, 2023

Automate your Instagram growth Growing your following on Instagram doesn’t have to be difficult, especially in 2023. Explore Instagram reels Reels are going to continue to grow in popularity throughout 2023. Share glamour shots of your products or quick hacks of features your service offers. You can start with something simple.

User-Generated 224

User-Generated Analytics Social Media Marketing Branding 224

Martech

JANUARY 31, 2024

In 2023, martech funding and industry activity significantly dwindled, marked by fewer product launches, feature updates and M&A deals compared to previous years. There were 354 new product announcements, down 6% from 2022’s 376 new products. billion in 2023. billion in 2023. Investment shifts.

New Technology 99

New Technology Product Marketing Marketers 99

Rock Content

APRIL 20, 2023

While business owners might think their newest product is the latest in innovation, it’s an unfortunate reality that competition continues to be stiff, with approximately 30,000 products launched every year. But how do you market a product? What Is Product Marketing? Therein lies the problem with regular marketing.

Product Marketing 86

Product Marketing Marketing Strategy Product Whitepaper 86

Jeff Bullas

FEBRUARY 14, 2023

These users utilize their huge followings to persuade them to use certain products and services. The post The Best Times To Post On Instagram (2023 Secrets Revealed) appeared first on Jeffbullas's Blog. For some, this is their principal source of income, and many are left wondering how they do it.

User-Generated 360

User-Generated Social Media Marketing Analytics Target Market 360

Search Engine Land

FEBRUARY 7, 2024

Optimizing product detail pages (PDPs) is crucial for ecommerce websites. Well-optimized product pages can increase organic traffic, boost conversions, and grow revenue. This comprehensive guide covers key elements of effective product page optimization, including: Structuring clear, descriptive product page URLs.

Product 130

Product SEO Copywriting eCommerce 130

Hubspot Marketing

OCTOBER 27, 2023

Channels like Facebook, Instagram, Pinterest, Twitter, and WhatsApp already have thousands of businesses marketing on their platforms, and many have adopted shopping and payment functions that allow people to buy a product or service directly on the platforms. HubSpot , 2023) With 63.5 HubSpot , 2023) With 63.5 dollars in 2022.

Gen Z 114

Gen Z Millennials eCommerce Social Media Marketing 114

Search Engine Land

SEPTEMBER 7, 2023

Google has confirmed that the August 2023 Core Update – the second core update this year – has completed rolling out. The update started on August 22, 2023, and completed 16 days later on September 7, 2023. The April 2023 reviews update was the last confirmed Google update. Why we care. Previous core updates.

SEO 145

SEO Analytics Product Branding 145

Jeff Bullas

FEBRUARY 15, 2023

With over one billion active users, Instagram offers a unique and dynamic platform for businesses and influencers to connect with a massive audience, promote their products and services, and build their personal and brand reputations. Let’s find out! It’s time to take you on the ride.

Affiliate Marketing 276

Affiliate Marketing Influencer Marketing Promotion User-Generated 276

Hubspot Marketing

DECEMBER 20, 2023

As 2023 comes to a close, I polled the HubSpot Media Team to see what their favorite marketing campaigns of the year were. HubSpot Media’s Favorite Marketing Campaigns of 2023 The Barbie Movie Let’s start with the obvious: Barbie owned the first half of 2023. Check out the full run-down below. 11.17.23 #PinkFriday2 ?

Millennials 99

Millennials Shoppers User-Generated Marketing 99

Search Engine Land

MARCH 15, 2023

Google is now rolling out the March 2023 broad core update. This is the first broad core update of 2023. Google announced this on Twitter and updated its search updates page: “Today we released the March 2023 core update. Product reviews update. The announcement. 21 and ran for 14 days, ending on March 7.

SEO 144

SEO Analytics Product 144

Hubspot Marketing

APRIL 2, 2024

Creating a productive workplace for yourself is tough enough, but doing it for the entire team? As a marketing team leader for many years, I learned firsthand the importance — and the challenges — of building a productive workplace. Table of Contents What is Workplace Productivity? That's a whole different ball game.

Product 87

Product Communications Health Management 87

Search Engine Land

OCTOBER 5, 2023

Google has swiftly changed the retail SERP landscape over the last year with: Product results taking up 45% of the SERP composition in Q1 2023. Google Search Console (GSC) releasing new KPIs to measure against product result appearance types, to Google refining the way it contextualizes results to ecommerce consumers.

Retail 111

Retail Product Shipping Real Estate 111

Hubspot Marketing

JULY 30, 2023

Let’s face it - social media marketing in 2023 is harder than ever. To help you stay ahead of the game, we asked 1,283 social media marketers around the globe about the biggest trends they’re seeing, their goals, challenges, and strategies going into 2023. Making good content isn’t even half the battle for brands today.

Social Media Marketing 143

Social Media Marketing Gen Z Global Marketing Millennials 143

Search Engine Land

DECEMBER 28, 2023

The PPC community had a rollercoaster year in 2023. As we approach the end of 2023, let’s reflect on some of the most headline-worthy, controversial, and impactful changes that significantly influenced the PPC world over the past 12 months. It’s fair to say that GA4 did not receive the warmest welcome.

User-Generated 122

User-Generated Retail Non-Profit Advertising 122

Hubspot Marketing

SEPTEMBER 8, 2023

Successful product marketing drives sales. But what exactly is product marketing, and what does product marketing do? While a quick Google query brings up a host of articles about how to use product marketing, very few pieces start from the ground up. What does product marketing do?

Product Marketing 111

Product Marketing Product Inbound Marketing Marketing 111

Search Engine Land

DECEMBER 5, 2023

As 2023 draws near a close, marketers have to admit this about Google: they’ve been busy. With that as the backdrop, I’ll review some of Google’s bigger releases in 2023 before adding a plea for a few updates I think could actually help B2B marketing performance going forward. Giving advertisers some insight into competitor behavior.

eCommerce 108

eCommerce Advertising Advertisers B2C 108

Hubspot Marketing

FEBRUARY 27, 2023

22% of marketers say Instagram has the most growth potential in 2023 than any other platform. Almost a quarter of marketers (23%) predict that Instagram will offer brands the biggest potential to grow their audience in 2023. There are an estimated 143 million Instagram users in the United States in 2023. Source ) 3. Source ) 4.

Gen Z 145

Gen Z User-Generated Marketing Plan Millennials 145

Martech

DECEMBER 13, 2023

Well, friends, we have reached the end of 2023. I want you take a little time to look back at three of the big lessons we learned in 2023 and how they could affect your planning for 2024. I learned along the way that for many of these brands, 2023 was a rebuilding year, a time to reflect and rethink their business.

eCommerce 119

eCommerce Retail Customer Branding 119

Ariyh

SEPTEMBER 25, 2023

This changes how you perceive the product, and how much you’re willing to pay for it. Unstructured, curvy designs make products seem more fun and exciting. Can be tested for B2B Research date : July 2023 📈 Recommendation Keep the packaging design and look of your product as simple as possible (e.g.

Product 101

Product Food Health B2C 101

Search Engine Land

SEPTEMBER 6, 2023

These are the trends shaping the 2023 season – with best practices for search-optimized content marketing, technical SEO and more. Understanding the 2023 holiday landscape Start strategizing by researching and understanding the consumer trends shaping the 2023 holiday landscape, especially as they relate to your customer and product.

SEO 132

SEO User-Generated Shoppers Retail 132

Search Engine Land

OCTOBER 31, 2023

The research found that the use of search channels has dropped by over seven percentage points from 2022 to 2023. However, around 7% of all products submitted to Google Shopping were disapproved due to critical errors. Invalid GTIN errors affect almost half of all merchants (48.43%) and over 4% of submitted products.

Product 111

Product eCommerce Promotion Advertising 111

Hubspot Marketing

JANUARY 16, 2023

As a result, it's become a leading marketing strategy in 2023. With influencer marketing , brands employ online influencers to promote their products or services. Typically, nano influencers work with brands for little to no pay, instead receiving free products in exchange for a review or endorsement on social media.

Influencer Marketing 134

Influencer Marketing Gen Z Millennials Price 134

Search Engine Land

APRIL 25, 2023

Google has confirmed that the April 2023 reviews update is now finished rolling out. This update announced on April 12, 2023, has officially completed rolling out over a 13-day period. February 2023 reviews update. As a reminder, the April 2023 reviews update started to roll out at about 12 p.m. ET on April 12.

Product 97

Product SEO 97

Search Engine Land

AUGUST 22, 2023

Google is now rolling out the August 2023 broad core update. This is the second broad core update of 2023; the previous core update was the March 2023 core update that started on March 15, 2023, and ended on March 28. As a reminder, the April 2023 reviews update was the last confirmed Google update we saw.

SEO 98

SEO Analytics Product 98

Sprout Social

FEBRUARY 6, 2024

The first few weeks of a new year are the perfect opportunity to reflect on our wins—and I’m thrilled to announce one of our biggest yet: Sprout Social has been named the #1 Best Software Product by G2’s 2024 Best Software Awards. That’s the number one spot when compared across products in every software category!

Product 116

Product Transform User-Generated Customer 116