Martech

DECEMBER 20, 2023

Co-hosts John Wall and Chris Penn bring knowledge and enthusiasm to their interviews with experts and practitioners who share their insights and tips on topics such as branding, positioning, copywriting and more. Take Martech’s 2024 Salary and Career Survey From AI to layoffs, it’s been quite a year. Get MarTech!

Marketing Ethics 122

Marketing Ethics Copywriting Transform CMO 122

Martech

MARCH 27, 2023

By hiring marketers who can effectively analyze data and glean insights, organizations can stay ahead of the curve and make more informed decisions. This article explores the most sought-after skills in digital marketing and what they mean for marketing professionals and the industry. Get MarTech! In your inbox.

Digital Marketing 25

Digital Marketing PR Analytics Copywriting 25

Hootsuite

JANUARY 10, 2024

Read on for our master list of the best AI marketing tools for 2024. 25 best AI marketing tools for 2024 A quick caveat before we dive into our list of the best AI marketing tools for 2024: the “best” software for you is going to be totally dependent on your social media goals.

Price 135

Price User-Generated Copywriting Marketing 135

Search Engine Land

SEPTEMBER 12, 2024

Their year-over-year revenue was up 21% in Q1 of 2024, while growth in large customers paying $10,000 annually is also up 32% YoY. The decades-old Problem, Agitate, Solution (PAS) copywriting framework helps set context. For example, you have an article titled ‘Top SEO Tools for 2024.’

SEO 87

SEO Copywriting Digital Marketing Management 87

Digital Marketer

DECEMBER 21, 2023

Today, over 80% of digital marketers make use of AI in some way or the other. So, should you jump on the bandwagon in 2024? This article has all the answers as we walk you through the benefits and drawbacks of artificial intelligence in digital marketing in 2024. Want to get certified in Content Marketing?

Law 90

Law Digital Marketing User-Generated Copywriting 90

Marketing Insider Group

FEBRUARY 5, 2024

Navigating the digital marketing world is like surfing – you need to catch the right wave to successfully ride the trends. As we look ahead, the future of marketing is shaping up to be an exhilarating swell, filled with evolving challenges and opportunities. WARC) 94% of B2B marketers implement ABM strategies.

Digital Marketing 122

Digital Marketing Marketing Strategy Shoppers User-Generated 122

Hootsuite

DECEMBER 9, 2024

Heres what you need to know to make the algorithm work for you in 2024. LinkedIns algorithm in 2024 is actually pretty transparent when you take the time to dive into the platform’s resources, like the Engineering Blog and LinkedIn Helper. (Or Matthew Woodward Founder & SEO, Digital Marketing Expert, Search Logistics 7.

User-Generated 98

User-Generated Logistics Social Media Marketing SEO 98

Hootsuite

APRIL 22, 2025

More than a basic AI copywriting tool, OwlyWriter combines our proprietary social media expertise as the worlds #1 social media marketing platform with the best custom AI model. One way I keep things exciting on Facebook in 2024 is by using interactive content like live videos, polls, and quizzes. Uh, yes, please!

Gen Z 94

Gen Z User-Generated Marketing Marketers 94

Unbounce

SEPTEMBER 2, 2024

/ Landing pages How much does a landing page cost: landing page design prices in 2024 By Josh Gallant. Updated on September 2, 2024. 19 min read Landing pages are some of the most useful tools available to marketers everywhere. That’s all well and good,” we hear you saying (typing?)

Price 90

Price Copywriting Real Estate SEO 90

Hubspot Marketing

DECEMBER 24, 2024

According to Netcraft's 2024 Web Server Survey , over 1.5 Example Lets say my website is an informational site where I educate folks about marketing. Types of SEO in digital marketing - 50 monthly search volume Related keywords. Make your first impression count. billion websites are online today.

SEO 105

SEO Education Product Place 105

Emanuel P SEO Blog

JANUARY 29, 2024

and how it redefines the digital marketing landscape. This accessibility invites marketers of all skill levels to leverage AI’s potential in innovative ways. Future Prospects: Embracing AI in Marketing The future of digital marketing is inextricably linked with AI. In this episode, we discussed A.I.

Digital Marketing 52

Digital Marketing PR User-Generated Marketing 52

Customers.ai

DECEMBER 12, 2023

Referral & Influencer Marketing Tools According to Insider Intelligence, brands will spend an estimated $7.14 billion on influencer-related marketing campaigns in 2024. is an AI-based tool created to assist content creators, marketers, and ecommerce businesses in crafting high-quality content.

eCommerce 106

eCommerce PR User-Generated Marketing 106

Rock Content

JULY 11, 2024

In 2024, online shopping is more than just an option. Trello in use by Rock Content’s content team Ecommerce tools for content creation Amazing content is the heartbeat of any digital marketing strategy, and the right tools can help you create the best. Canva : How your content looks is just as important as how it reads.

eCommerce 52

eCommerce Logistics Shipping eBook 52

Rock Content

MAY 10, 2024

In 2024 and beyond, user experience will be the star of the show when it comes to successful digital marketing. Social media shopping is one of 2024’s hottest digital marketing trends for good reasons. But what is social commerce, and how can brands use it to drive conversions?

Shoppers 97

Shoppers Gen Z Digital Marketing Copywriting 97

Martech

MAY 20, 2024

On March 20, 2024, the Position-less Marketer was introduced on MarTech.org and my keynote address at Optimove’s user conference. The other 40% of marketing executives did think of the “Position-less Marketer” as a marketing professional who is not confined or defined by traditional marketing roles or boundaries.

Copywriting 106

Copywriting Analytics User-Generated Retail 106

Sprout Social

JUNE 11, 2024

Kailey White, assistant director of Social Media & Digital Strategy, and Staci Grimes, director of digital marketing are the driving force behind Gettysburg College’s social media strategy. The Gettysburg College marketing office hires a dozen or so interns every academic year. This isn’t your average internship.

Education 134

Education Transform Copywriting Communications 134

Backlinko

JANUARY 8, 2024

million by 2024. Episodes between 20-40 minutes reign supreme, catering to busy schedules and attention spans. * Comprehensive podcast listening figures are unavailable before 2019. ** 2024: estimated figures Year Number of Listeners Increase on Previous Year 2019 274.8 million 9.60% 2024** 504.9 billion 2024* 30.03

Entertainment 121

Entertainment User-Generated Affiliate Marketing Advertising 121

Unbounce

AUGUST 1, 2024

Updated on August 1, 2024. Plus, within the Unbounce platform you’ll also get access to AI copywriting tools , built-in A/B testing , sitewide sticky bars and popups , and integrations with the most popular marketing tools on the market. Here’s the best way to get results March 18, 2024.

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Price User-Generated Copywriting Product 98

Rock Content

APRIL 8, 2024

As any digital marketer or creator knows, effective content creation is far from easy. Here’s a closer look at what you need to know to make content repurposing work for you in 2024 and beyond. Design shareable infographics Infographics are another key content format every digital marketer should be looking at in 2024.

Transform 97

Transform eBook Key Performance Indicator User-Generated 97

Neil Patel

FEBRUARY 3, 2023

As the most effective way to reach your audience, search is critical to your digital marketing strategy and each customer journey. billion mobile AR users globally in 2024. Many are anticipating 2023 to be the year marketers get serious about AR and the opportunities that come with it.

User-Generated 144

User-Generated SEO Transform Entertainment 144

Unbounce

MAY 13, 2024

Updated on May 13, 2024. He’s obsessed with identifying and reversing bad marketing practices, and his disdain for marketers who send campaign traffic to their homepage is legendary, resulting in landing page rants that can peel paint off an unpainted wall. Here’s the best way to get results March 18, 2024.

Price 105

Price eCommerce Copywriting User-Generated 105

Search Engine Land

MAY 20, 2024

On March 20, 2024, the Position-less Marketer was introduced on MarTech.org and my keynote address at Optimove’s user conference. The other 40% of marketing executives did think of the “Position-less Marketer” as a marketing professional who is not confined or defined by traditional marketing roles or boundaries.

Copywriting 79

Copywriting Analytics User-Generated Retail 79

Unbounce

OCTOBER 15, 2024

/ Lead generation Lead generation for marketing agencies: 9 actionable strategies By Josh Gallant. Updated on October 15, 2024. 21 min read Marketing agencies need one thing to succeed long-term: Qualified leads. With Unbounce, you can use our AI copywriting tool, Smart Copy , to help as well. Like what you see?

User-Generated 98

User-Generated Marketing Marketers CRM 98

Buffer Marketing

SEPTEMBER 26, 2024

It’s a marketing resource that contains social media trends, advice, feature updates, and other things we’ve published on the company’s blog.   7 social media courses Social media courses make for an excellent marketing resource for anyone who wants to learn the science behind social media.

Thought Leadership 119

Thought Leadership Social Media Marketing Marketing Marketers 119

Rock Content

FEBRUARY 15, 2024

Among other things, user or buyer personas can help you improve UX by: Making it easier to move into your end user’s head when designing or revamping digital experiences Streamlining communication between all members of your creative team, including designers, copywriters, marketers, and so forth.

Copywriting 98

Copywriting Energy eBook Product 98

Orbit Media Studios

JANUARY 3, 2024

This brings us to a realization for digital marketers and SEO copywriters. This version was published in January, 2024. The new page ranks for 280 more phrases than the original. That’s 73% more phrases. Not only does the new page rank higher, it ranks more. Think through that and your perspective on search may change.

SEO 131

SEO Copywriting CMO Analytics 131

Martech

MARCH 20, 2024

Position-less was displayed by Jauan Jennings of the San Francisco 49ers in the 2024 Super Bowl. What is the position-less marketer? In traditional marketing, individuals often specialize in specific roles, leading to siloed functions such as brand management, content creation, and digital marketing.

Marketing 81

Marketing Marketers Traditional Marketing Copywriting 81

Search Engine Land

MARCH 20, 2024

Position-less was displayed by Jauan Jennings of the San Francisco 49ers in the 2024 Super Bowl. What is the position-less marketer? In traditional marketing, individuals often specialize in specific roles, leading to siloed functions such as brand management, content creation, and digital marketing.

Traditional Marketing 81

Traditional Marketing Copywriting Marketing Marketers 81

Buffer Marketing

JULY 28, 2024

View this post on Instagram A post shared by BROOKI (@brookibakehouse) 💡 Related : 11 Ideas for Your Instagram Reels in 2024 ⚡ Remember : Instagram Reels are certainly a non-negotiable factor to improve your reach on the platform. But it’s not the only content type you should upload.

Gen Z 101

Gen Z Thought Leadership Entertainment User-Generated 101

Spiralytics

AUGUST 22, 2024

Singapore, recognized as a hub of innovation and technology, sees businesses of all sizes vying for digital prominence. The local e-commerce market is expected to grow at a robust 13.70% CAGR from 2024 to 2032 , driven by high internet penetration, a tech-savvy population, and a strong preference for online shopping.

SEO 52

SEO Copywriting Social Media Marketing Real Estate 52

Unbounce

MAY 15, 2024

Updated on April 27, 2024. AI copywriting : Quickly generate copy for your pages, ads, emails, and more with AI. Related articles Landing page optimization How to score double-digit conversion rates—A marketing hero’s journey May 27, 2021. A step-by-step guide to running efficient tests April 16, 2024.

Non-Profit 59

Non-Profit Customer Acquisition User-Generated eCommerce 59

Rock Content

MAY 15, 2024

In 2024, it’s undeniable that helpful, informative content is the best way to connect with a target audience on social media and beyond. Tracking and analyzing your user engagement rate are highly effective ways to gauge marketing success, both on and off social media. But how can you ensure your efforts are hitting the mark?

Copywriting 59

Copywriting Digital Marketing Market Research Branding 59

Rock Content

MARCH 11, 2024

Understanding what skills you’re looking for Although work experience and areas of expertise may vary from designer to designer, some skills should be considered essential in 2024 and beyond. Yes, WriterAccess is a terrific place to meet copywriters, bloggers, and professional writers of all kinds.

Transform 98

Transform Logistics Copywriting Place 98

Rock Content

FEBRUARY 7, 2024

Here’s a closer look at what content creators, digital marketers, and brands need to know about how to use AI for content creation in 2024 and beyond. What concerns should today’s marketers and content creators be aware of when integrating AI into their ongoing workflows? Is it possible to use AI ethically?

User-Generated 52

User-Generated Copywriting Digital Marketing Product 52

Unbounce

DECEMBER 18, 2024

Updated on December 18, 2024. AI copywriting to skip the blank page scaries. Related articles A/B Testing How a three-word A/B test led to triple-digit conversion growth March 5, 2024. 7 minute read Landing page optimization How to score double-digit conversion ratesA marketing heros journey May 27, 2021.

User-Generated 52

User-Generated Customer Journey Price eBook 52

Unbounce

DECEMBER 14, 2024

Updated on December 14, 2024. 10 min read Marketing insurance products can get tricky for one simple reason: Its the one product everyone needs but no one wants to use. If youre an Unbounce user, you can also use our AI copywriting tool Smart Copy to do most of the heavy lifting for you.

Health 52

Health eCommerce User-Generated Copywriting 52

Unbounce

JANUARY 4, 2025

AI copywriting to skip the blank page scaries. Related articles Conversion optimization 20 lead generation form examples with best practices to create optimized forms June 22, 2024. 9 minute read Lead generation 10 creative lead gen examples sourced from marketing legends March 8, 2023.

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User-Generated eCommerce Copywriting Promotion 52