Martech

MAY 8, 2025

It also explains why only 52% said their organization is realizing value from generative AI investments beyond cost reduction. It includes a redesigned user interface, a persistent Chat feature across products and a new Instructions interface for managing agents.

Transform 82

Transform User-Generated Law Communications 82

illumin

JULY 23, 2024

Put simply, AR users can control their presence in the real world; VR users are controlled by the system. In addition, VR users typically require a headset device, but AR can be accessed with a smartphone or other digital devices. Users simply scan the marker with their mobile device to initiate the interactive experience.

Advertising 104

Advertising Advertisers Shoppers Direct Mail 104

Backlinko

JULY 9, 2025

Generative Engine Optimization (GEO) is quickly becoming one of the most important new topics in search. As large language models (LLMs) change how users discover brands and make decisions, GEO helps ensure your content and brand show up in AI-generated answers — not just in traditional search results.

User-Generated 102

User-Generated SEO Branding Email Marketing 102

Hubspot Marketing

OCTOBER 29, 2024

Growing at a rate of over 10% each year, B2B ecommerce will generate over $3 billion in sales by 2027. B2B products often have greater technical complexity, which leads to longer onboarding processes. “In Manufacturers can sell directly to customers or work with a partner, like a distributor, to help them sell their products.

eCommerce 131

eCommerce B2C Manufacturing Retail 131

Jeff Bullas

JULY 12, 2025

A Georgian survey of 600 execs confirms that 91% in R&D plan to adopt agentic AI, with 45% already piloting it—and over half expect transformational impact on productivity Georgian. From the chunky IBM ThinkPads of the 90s to today’s sleek MacBooks and Chromebooks, they enabled remote work and empowered generations of creators.

Transform 173

Transform User-Generated Shipping Health 173

Spiralytics

MAY 2, 2025

billion by 2027, exhibiting a CAGR of 10.2% billion by 2027, exhibiting a CAGR of 10.2% Libertpub ) 74% of businesses that use data discovery provide their users to make changes to the analytics environment as needed. StoryChief ) One study revealed that 94% of users prefer articles with visuals over text-based formats.

Transform 52

Transform Direct Mail Analytics User-Generated 52

Welcome Software

JUNE 30, 2025

According to McKinsey’s latest State of AI survey , 78% of organizations now use generative AI in at least one business function; a telling sign that the future of marketing has arrived, and it’s reshaping the landscape. The result is an intelligent system that goes beyond simple content generation or data analysis.

Transform 52

Transform User-Generated Logistics CMO 52

Hubspot Marketing

MARCH 11, 2025

Its how brands get their products in front of eager customers like me while not wasting too many ad dollars chasing cat owners instead. Greg Brunk , Head of Product at MetaRouter, notes that RMNs have a unique ability to deliver on performance criteria and help tell the story of your ads to leadership.

Retail 77

Retail Customer Shoppers Advertising 77

Spiralytics

JANUARY 23, 2025

This demographic shift reflects the evolution of content creation from a niche role into a viable profession for younger generations. Consumer engagement statistics The content creators produce can deeply influence consumer interest, often helping them envision how a product fits into their lives. Gen Z: 14% of content creators 9.

Gen Z 52

Gen Z Transform Millennials Advertising 52

Backlinko

JULY 16, 2025

Users notice it, remember it, and later search for your brand directly. According to a Semrush study , AI search traffic will surpass traditional search by the end of 2027. They provide product recommendations, summaries, answers … you name it. Case in point: I asked ChatGPT to recommend products for dogs with leaky gut.

User-Generated 100

User-Generated SEO Real Estate Branding 100

Backlinko

FEBRUARY 22, 2024

This section presents key statistics highlighting the rapid growth of both general AI and generative AI markets. billion by 2027 – IDC VC investments in AI startups worldwide hit nearly $50 billion in 2023 (up from $45.8 billion in 2022) and accounted for approximately 17.5% billion by 2028 (nearly x5 increase from $7.78

B2C 114

B2C Transform User-Generated Communications 114

Unbounce

JUNE 28, 2022

If you’re a chronic social media scroller, you’ve probably seen typical social media ads that include an embedded link that takes you to the product page. It’s the process of generating leads and creating conversions through online stores. billion by the year 2027. Ecommerce is your traditional online shopping experience.

eCommerce 144

eCommerce Shoppers Retail Customer Journey 144

Hubspot Marketing

DECEMBER 8, 2023

Table of Contents Search PPC Statistics Social PPC Statistics Search Engine Marketing Statistics User Behavior Statistics Paid Search Statistics Search PPC Statistics 90% of internet users see Google ads. 46% of web users can’t tell the difference between PPC ads and organic search links. 94% of people skip over search ads.

Gen Z 130

Gen Z User-Generated eCommerce Finance 130

AWeber

AUGUST 8, 2023

By 2027, the creator economy could be worth half a trillion dollars. But what if you sell a service instead of a product? The solution is to leverage your time by switching from services to products. What if you could build a repeatable digital product that sells itself while you sleep? What is a digital product?

Product 98

Product eBook Price User-Generated 98

SocialPilot

JANUARY 16, 2024

billion active global social media users, that’s 60.6% GENERAL SOCIAL MEDIA FACTS In today’s digital landscape, social media facts shed light on evolving user behaviors and emerging social media marketing trends. billion social media users around the world as of October 2023 , equating to 61.4 Let’s dive in!

Gen Z 116

Gen Z User-Generated Millennials Advertising 116

Hubspot Marketing

DECEMBER 4, 2023

By 2027, this number is expected to reach $480 billion. Successful creators will be those who generate unique insight, can talk about unique experiences, and are able to truly build trust,” says Jay Clouse, founder of Creator Science. Creator Natasha Pierre recommends productivity hacks to help you stay on track.

User-Generated 140

User-Generated Analytics Place Product 140

AWeber

FEBRUARY 17, 2022

Adapting your content to work through video means that you can get visibility on high-growth channels like TikTok - with more than 1 billion monthly active users - and Instagram that pivoted to video in late 2021. Promote your products and services using video. Want to know how? Want to know how? Let's jump right into it.

Real Estate 111

Real Estate User-Generated Education Promotion 111

Marketing Insider Group

NOVEMBER 27, 2023

Each platform has its unique environment and user expectations. Track how each piece performs in terms of user engagement, time on page, and social shares. Content Personalization Personalized content tailors the user experience to individual preferences, behaviors, and needs.

User-Generated 127

User-Generated Marketing Marketers SEO 127

Hootsuite

OCTOBER 20, 2022

Bonus: Learn how to sell more products on social media with our free Social Commerce 101 guide. of global Internet users reported buying something online every week! And it lets you appeal to generation after generation of consumers. Offer new products and services. of internet users are buying online each week.

Retail 131

Retail Shipping eCommerce Law 131

Rock Content

JANUARY 18, 2021

This is why 70% of marketing professionals already work with a strategy focused on content production, a key for the next year. As you can see, in addition to providing their data, users can check consumer reviews, discover brand information and, of course, schedule their service in a fast and practical way. Visual Content.

Market Trends 135

Market Trends Content Marketing Gen Z User-Generated 135

Hubspot Marketing

FEBRUARY 5, 2024

FLAMING HOT TAKE ALERT: Marketing can drive business goals, but it can’t save a bad product. According to Nilan Peiris , Chief Product Officer at Wise, the company aimed to build a product that “blows user’s socks off.” I also share four marketing ideas you can deploy to market your brilliant product.

Marketing 135

Marketing Marketers User-Generated Social Media Marketing 135

Unbounce

MAY 16, 2023

By now, we’ve all seen some kind of AI-generated content. AI tools can sort through posts, comments, and reviews to provide insight into how your people feel about your products or services. billion social media users today , and that number is projected to grow to 5.85 billion by 2027. Target social ads.

Transform 131

Transform Social Media Marketing User-Generated Copywriting 131

Neil Patel

NOVEMBER 9, 2021

Livestreaming is a booming industry, especially among younger generations. In fact, the livestreaming market is set to reach $247 billion by 2027. Facebook has found 62 percent of people become more interested in a product after seeing it in a Story. It can also be done on websites such as Twitch, YouTube, and even Twitter.

Advertising 131

Advertising Advertisers User-Generated Promotion 131

Martech

SEPTEMBER 29, 2023

Which products are best suited to the B2B world? Data management: Snowflake is the ultimate outsourced B2B data management cloud, positioning itself as the next generation of martech after the “stack.” trillion in 2021 to $3 trillion by 2027. And so many choices out there. Which are best for my industry and for my customers?

eCommerce 97

eCommerce User-Generated Manufacturing Finance 97

Campaign Monitor

APRIL 19, 2023

In an omnichannel marketing strategy, AR and VR technologies ultimately provide customers with a digital experience in place of a traditional, physical one, offering brands a new space to market their products and services. These brands, and others, allegedly created AR “try-on” advertisements that successfully generated direct sales.

Marketing Strategy 85

Marketing Strategy Shoppers Transform User-Generated 85

SocialPilot

DECEMBER 14, 2023

Knowing the trends will help you create innovative campaigns that resonate with current user behaviors and preferences. Social Media Trend #1: Using AI With Authenticity Unless you’ve been living under a rock, you’re probably aware that AI content generation is the current and future trend. Don’t worry! But there’s a catch!

Transform 119

Transform Social Media Marketing Food Entertainment 119

Marketing Insider Group

FEBRUARY 5, 2024

Zippia) 76% of marketers using generative AI apply it for basic content creation and copywriting tasks. Semrush) 75% of users don’t look beyond the first page of search results. Engati) 76% of social media users have bought items they saw on social platforms. Zippia) 60% of TikTok’s audience comprises Gen Z users.

Digital Marketing 122

Digital Marketing Marketing Strategy Shoppers User-Generated 122

Martech

JUNE 3, 2022

billion in 2027, according to Global Industry Analysts’ predictions. For every dollar marketers spend on email marketing, they generate $36 in revenue, a Litmus survey of 2,000 email marketers found in 2020. The latest generation of email technology. Global spending on email software is expected to climb from $4.5

Email Marketing 142

Email Marketing Branding Marketing Marketers 142

Rock Content

JUNE 19, 2023

In fact, in 2021 over four billion people were using social media around the world — a number set to increase to nearly six billion by 2027. Global internet users also spend an average of 147 minutes per day on social media and messaging apps, giving brands ample opportunities to boost awareness and conversions.

Social Media Marketing 97

Social Media Marketing User-Generated Manufacturing eCommerce 97

Backlinko

JANUARY 8, 2024

Sweden and Norway have the largest number of monthly listeners by percentage of internet users Video podcasts are on the rise, offering a new dimension to audio storytelling. billion 2027* 62.71 In contrast, Spotify users tend to download less, and the platform lags behind with only 8.9% billion 2024* 30.03 billion 2025* 38.36

Entertainment 124

Entertainment User-Generated Affiliate Marketing Advertising 124

Search Engine Land

MAY 10, 2023

Content remains at the core of successful consumer interactions, engagements, experiences and conversions – especially in a new era of advanced generative AI technologies. This is where content production is exploding to epic proportions making it harder for content to stand out, be discovered and convert. M easurable.

SEO 99

SEO User-Generated Non-Profit Promotion 99

Power Digital Marketing

DECEMBER 13, 2022

The average person wants to know that other average people have used and enjoyed a product or service. This strategy provides third parties payment in exchange for promoting a product. The process is simple: Your affiliate partner promotes your product or service and encourages consumers to check it out. A flat rate.

Affiliate Marketing 98

Affiliate Marketing Marketing Marketers Promotion 98

Digital Marketer

NOVEMBER 14, 2022

billion by 2027. Your customers read your social media posts, and they also read posts and reviews that discuss your brand and your products. How do you use social media as an efficient lead generation tool? How do you use social media as an efficient lead generation tool? Is social media important to your business?

Customer 77

Customer User-Generated Analytics Price 77

Scoop.it!

JULY 13, 2023

It was considered more effective compared to traditional advertisement or product marketing and has created a buzz in the industry. Attract clients and feeds publicity- Unlike lead generation tools, thought leadership doesn’t convert prospects directly. However, YouTube or LinkedIn users prefer slightly longer form content.

Thought Leadership 98

Thought Leadership User-Generated Entertainment Promotion 98

Markinblog

JUNE 17, 2021

How marketing automation affects lead generation for companies? billion in 2027. 88% of marketers say that they use more than one martech tool on a regular basis — including single-vendor suite users. increase in sales productivity. How Marketing Automation Affects Sales Productivity? It also leads to a 12.2%

Non-Profit 52

Non-Profit CRM Marketing Marketers 52

Welcome Software

JANUARY 12, 2024

Augmentation for other core strategic skills : Data analysis with a co-pilot makes it so much easier to stay creative without missing a beat from all the data my strategy generates. And lately, AI-generated content is also becoming a bit of a distraction in its own way. Read more about copy generators for Web Experimentation.

Content Marketing 83

Content Marketing Marketing Marketers Transform 83

AWeber

NOVEMBER 14, 2023

billion readers by 2027. Gumroad: Thanks to its popularity for social media creators, such as those on Twitter, Gumroad is a platform that works great for publishing info products. This helps him build an audience, which generates interest when it’s time to sell his full-length novels. alone by the end of this year.

eBook 104

eBook Real Estate Price Marketers 104