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Branding phone calls improves customer trust

Martech

billion in 2024 to over 50 billion in 2029, according to Juniper Research. Marketers might conclude they’d be better off contacting customers through other channels instead of calling them. For instance, 65% of customers said they preferred a phone call from a bank or financial institution to handle suspected fraud on their accounts.

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AI-powered martech releases and news: April 24

Martech

They are telling investors it will turn cash flow positive in 2029. On Bluesky (yay), Business Insiders Ed Zitron wrote: This article saying OpenAI will top $125bn in 2029 is utterly awful and laughable. This out-of-the-box solution enables NLX customers to create comprehensive conversational experiences. Can OpenAI make money?

Transform 107
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AI with Agency: How Autonomous Agents Solve Business Problems & Improve Customer Experience

Hubspot Marketing

In this post, I explore what autonomous agents are, what they can do for you and your customers, and how to implement one at your organization. Roz immediately begins adapting to her new environment and searching for a customer. Gartner predicts that agentic AI will solve 80% of customer problems by 2029.

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Influencer marketing statistics for Australia 2025

Sprout Social

Statista also predicts a fresh peak in Australian social media users by 2029 , increasing users to 26 million. Brands should use this shift to review how they connect with their customers and adapt their strategies accordingly. By 2029, social commerce in Australia is likely to reach US $3 billion (AU ($4.6 This is up from $1.63

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6 influencer marketing brand safety considerations to bake into your strategy

Sprout Social

By 2029, influencer marketing ad spend is expected to reach $56 billion —a 60% increase from 2024. Sprout’s sentiment analysis tools make it possible to explore customer feelings and opinions on specific topics, products, competitors and influencers.

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Social media statistics shaping Australia’s digital landscape in 2025

Sprout Social

million active internet users by 2029. By 2029, Australian social media users are projected to grow by 2.1 Pinterest statistics for Australia Pinterest has transformed search, shopping and saving by making the process entirely visual and enabling users to explore and curate images and videos into custom boards. million in 2028.

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Retail media moves from the bottom of the funnel to center stage

Martech

Expanding audiences through behavioral and purchase insights Through RMN data, brands can target beyond their existing customers, also targeting lookalike audiences who display relevant behaviors, such as: Lapsed buyers. ad spend in this space could hit $62 billion in 2025 and grow to over $100 billion by 2029 , per eMarketer.

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