Search Engine Land
NOVEMBER 17, 2023
One activation that is seeing growing prominence for brands is user-generated content (UGC). Understanding UGC Before we delve into its impact on SEO, let’s start with the basics and define what user-generated content actually is. Users are migrating searches to platforms where first-hand experience is more obvious.
Search Engine Land
FEBRUARY 19, 2024
Google Analytics 4 is allegedly missing data from User Acquisition and Traffic Acquisition reports due to a bug. Additionally, your data is not lost – you can still generate reports on traffic in Exploration reports or Standard reports using a different dimension such as source/medium. What Google is saying.
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Search Engine Land
APRIL 23, 2024
For one, the ways companies collect user data have been under the microscope, and policies from Apple and Google are forcing marketing data analytics changes across the board. Here’s how those companies adapted their marketing data analytics to become more efficient and improve outcomes across the customer journey.
Hootsuite
JANUARY 13, 2022
Whether you know it or not, both of these examples are user-generated content (UGC). What is user-generated content? User-generated content (also known as UGC or consumer-generated content) is original, brand-specific content created by customers and published on social media or other channels.
Hootsuite
FEBRUARY 7, 2024
So where exactly can you find the hashtag analytics you need to do all of that? You’ve come to the right place to find out. What are hashtag analytics? Hashtag analytics are data that provide information about the performance of hashtags on social media. 1 Analytics Tool for Growth Beautiful reports. Clear data.
Martech
APRIL 23, 2024
For one, the ways companies collect user data have been under the microscope, and policies from Apple and Google are forcing marketing data analytics changes across the board. Here’s how those companies adapted their marketing data analytics to become more efficient and improve outcomes across the customer journey.
Search Engine Land
SEPTEMBER 7, 2023
Google Analytics 4 (GA4) has now become the defacto analytics tool for millions of users across the globe. If you’ve been procrastinating on growing your GA4 knowledge, now is the time to learn the ins and outs of the “new” analytics tool. a user landed on a thank-you page). all those filters will appear here.
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