Buffer Marketing

DECEMBER 16, 2024

Bitly The 12 best URL shorteners for different use cases at a glance URL shortener Best for Free plan Price Buffer Shortening links for social media Free plan available for buff.ly If you have a Bitly account, you can connect it to Buffer to use your custom domain and get your link analytics in Bitly. Price: The buff.ly

Price

Marketing Insider Group

AUGUST 12, 2024

Marketing plugins are essential for any WordPress site, empowering users to quickly streamline and enhance their online marketing efforts. The result is better site performance and an easier time generating leads. A well-designed site can significantly enhance user experience, improve engagement, and drive conversions.

User-Generated

Hubspot Marketing

SEPTEMBER 11, 2024

Waste of time for less frequent users. There’s a learning curve that comes with many of these tools, so if an organization is a one-time user looking to analyze a small set of applications, it may not be as much of a time-saver and so not worth the cost. User interface. Pricing: Custom 2. Customization.

Price

Hootsuite

NOVEMBER 28, 2024

Case in point: Pinterest users spend twice as much time shopping every month as non-Pinners. Unlike paid social ads, Pinterest content seamlessly blends into user feeds, making it an effective tool for building brand awareness, driving traffic, and boosting conversions. ICYMI: Pinterest is more than a social network. The strategy?

Gen Z

SocialPilot

JANUARY 8, 2025

When evaluating social media management tools like Zoho Social, pricing is often a deciding factor. Zoho Social offers a range of pricing plans designed to suit different user levels, but how well does it deliver on its promises? Zoho Social pricing plans provide options from basic plans to full-scale agency solutions.

Price

Calvyn Lee Blog

JULY 31, 2025

Question: Which generation is shown to be the most influenced by positive social media interactions, like likes and comments, when making purchasing decisions? To prevent users from interacting with competitors. Limited access to audience analytics. Real-time interaction and feedback with users.

Marketing Mix

SocialPilot

DECEMBER 16, 2024

If you are here to determine whether or not Later pricing plans are worth the investment, youre in the right place. Many users cite Later as expensive. We will guide you through Later pricing plans and features suitable for different business types from individuals to small businesses, growing businesses, agencies, and enterprises.

Price

Backlinko

NOVEMBER 22, 2024

Sia can also handle the following SEO content creation tasks: Analyze top-ranking content for your target keywords Identify the elements helping your competitors rank Generate a comprehensive outline Write an optimized first draft This helps ensure your content aligns with search intent. Request a demo to learn more.

SEO

Martech

JULY 11, 2024

The market now offers challengers with superior capabilities, user-friendly interfaces and integrated reporting and analytics at lower costs. Reporting and analytics Legacy reporting tools often fall short, necessitating supplementary platforms like Tableau and Looker.

CRM

SocialPilot

JANUARY 6, 2025

However, users often take note of its steep learning curve, hidden costs, and limited flexibility. This is a deep dive into BrightLocal pricing plans for small businesses, agencies, and enterprises. Do BrightLocal pricing options fit into your budget? Lets find out.

Price

Buffer Marketing

AUGUST 14, 2024

While both Buffer and Hootsuite offer similar core features — social media management, scheduling, and analytics — these tools were built with pretty different users in mind.    Generally speaking, Buffer serves small to medium businesses, solopreneurs, and creators.

Management

Backlinko

SEPTEMBER 6, 2024

Or how to improve a client’s global website traffic with hreflangs that help search engines serve the correct language to users. Google Search Console Enhanced Analytics Best for quick website performance comparisons Google Search Console Enhanced Analytics supercharges your Google Search Console (GSC) experience.

SEO

Welcome Software

MARCH 12, 2025

Its pricing model is based on product usage, meaning the more you grow and the events you track, the more you pay. Do the features included allow you to gain a picture of user behavior in a way that delivers a good return on investment? How does Mixpanels pricing work? Is it worth the cost? Or are other tools more comprehensive?

Price

Backlinko

FEBRUARY 27, 2025

Semrush’s Core Pricing Plans Explained Semrush offers four main subscription tiers: Pro plan at $139.95/month: month: Serves larger agencies and enterprises Enterprise plan (custom pricing): For organizations that need custom solutions Beyond these core plans, Semrush also offers a range of other tools through the App Center.

Price

Buffer Marketing

AUGUST 13, 2024

Say you have a product ready to launch and need to find influencers to generate buzz.   Standout feature for brands: Heepsy provides advanced search filters that allow users to narrow down influencer options based on various criteria such as location, follower count, engagement rates, niche, and more.

Influencer Marketing

Hubspot Marketing

JULY 14, 2025

This comprehensive comparison examines the top CRM solutions for retail businesses, including detailed feature breakdowns, pricing analysis, and implementation guidance. HubSpot powers customer relationship management for thousands of retail companies worldwide, from small boutiques to enterprise chains.

Retail

Backlinko

NOVEMBER 8, 2024

People still want great products, fair prices, convenient access, and compelling reasons to buy. We’re talking about: What you’re selling (product) How much it costs (price) Where people can buy it (place) How you tell people about it (promotion) Simple, right? But price , place t, and promotion miss the mark. Absolutely.

Price

Martech

OCTOBER 3, 2024

True loyalty is about more than transactional convenience or pricing considerations. Higher lifetime value They often spend more overtime, buy more across your product lines and are less price-sensitive, contributing to higher customer lifetime value. Use predictive and prescriptive analytics to aid in this process.

Customer

Martech

AUGUST 5, 2024

I recently experimented with Midjourney to generate an image of two hikers. They were on sale for a great price. I got a new pair of sunglasses at a good price, and Costco got my money. I’m not sure if product placement in AI-generated images is a fantasy or a nightmare, but it is an opportunity.

Product

Hubspot Marketing

JULY 10, 2024

Though keyword stuffing — or shoving all the keywords into your site regardless of the effect on user experience — isn’t the way to optimize your website efficiently, high-ranking keywords can still increase your website's visibility when done right. Something else to keep in mind is how accessible the pricing itself is.

Price

Hootsuite

NOVEMBER 4, 2024

Audience demographics Hootsuite Analytics These are the basic characteristics of your audience – things like age, gender, language, and location. How to get these insights You can find this information in the native analytics tools of most social media platforms, or in a dedicated social media analytics tool.

Analytics

Hubspot Marketing

JULY 16, 2025

billion social media users worldwide , social media companies must integrate their CRM systems with social platforms to capture every interaction and convert engagement into revenue. Social media businesses face unique challenges in managing customer relationships across multiple platforms while scaling their operations. With over 5.24

CRM

SocialPilot

NOVEMBER 28, 2024

We’ll also compare their pricing, ease of use, and overall effectiveness in helping you manage your online reviews. Synup BrightLocal SocialPilot Reviews Number of Reviews 266 221 812 Overall Star Rating Ease of Use Quality of Support Ease of Setup Minimum Pricing $34.99/Month At times, it takes time to get a response.

Price

Martech

OCTOBER 2, 2024

The new offering aims to optimize targeting to Pinterest users and manage campaign budgeting. Some of the new tools have generative AI creative capabilities, allowing brands to create and improve visual assets. These features provide branded shopping recommendations powered by machine learning based on what users search and pin.

Shoppers

Hubspot Marketing

JANUARY 16, 2025

The numbers matter : Over half of marketing decisions are influenced by marketing analytics. Some tools will score content by assigning an objective number, while others will gather analytical data. Google Analytics 4 (GA4): website traffic. Later : social analytics. Yet data's falling through the cracks.

Analytics

Hubspot Marketing

AUGUST 20, 2024

Artificial intelligence (especially generative AI) is plagued with concerns about plagiarism , bias , and data security. Generate content and assets. Let’s go ahead and get the obvious out of the way — content generation. One of the most common applications of generative AI in B2B marketing is aiding in the writing process.

User-Generated

Neil Patel

JULY 20, 2025

Social listening: Incorporate AI into your social listening strategy to more quickly analyze the data, understand overall sentiment, and generate a summary of overall customer conversations. Spotify Spotify is a music streaming service that recently launched its own AI product to help its users have a better listening experience.

User-Generated

Buffer Marketing

JULY 18, 2024

Alternatives:  KeywordTool.io ,  UberSuggest ,  Keyword Sheeter ,  Keyword Generator 4.  However, Google Analytics has since stopped showing which keywords send you that traffic. ” Alternatives:  Matomo ,  Open Web Analytics , and  Clicky 5. 

SEO

Martech

FEBRUARY 12, 2025

Generative AI isn’t just transforming marketing it’s already embedded in how marketing teams work. Mapping AI’s impact on marketing teams The primary workplace applications of genAI tools involve understanding information and generating text, followed by image, video and code generation, according to Forrester.

Transform

Martech

JUNE 9, 2025

Predictive analytics Although many marketers use data analysis, predictive analytics powered by AI can significantly enhance customer segmentation and forecasting. Personalization engines AI can create highly personalized customer experiences by analyzing user behavior and preferences. Here are some of the most notable ones: 1.

Copywriting

Hubspot Marketing

MAY 21, 2025

How is pricing determined for AI? The Cost of Large Language Models (LLMs) LLMs are trained on massive amounts of data (think billions of tokens) to understand and generate human-like language. Businesses can use LLMs across multiple departments to do things like: Answer user complaints through chatbots. How much does AI cost?

Price

SocialPilot

JANUARY 27, 2025

Unlike B2C (business-to-consumer) strategies, which often focus on driving emotional purchases, B2B strategies prioritize building long-term relationships, establishing authority, and generating leads from decision-makers like CEOs, managers, and teams. Use analytics tools to understand where you currently stand. Why is this crucial?

Thought Leadership

Hubspot Marketing

MARCH 5, 2025

I primarily work with B2B clients, so Im getting very well-versed in B2B marketing analytics. Every month, I report on the marketing for the prior month, and I turn those marketing analytics into stories and actions. Believe it or not, B2B marketing analytics doesnt have to be boring. Measuring and analyzing data.

Analytics

Customers.ai

NOVEMBER 25, 2024

Here’s a wild stat to kick things off: 91% of users won’t return to a website after a bad experience. Today’s platforms dive deeper, going beyond the metrics and uncovering the “why” behind user actions. Real-Time User Behavior Visualization Think of this as a live feed of your website in action. Tools like…visitor tracking?

eCommerce

Martech

AUGUST 27, 2024

Harnessing machine learning and generative AI for marketing success Machine learning techniques that have been around for a while consistently deliver impressive results. For example, brands using predictive analytics and targeting the right audiences on platforms like Meta often see 15% to 40% improvements in CPA, ROAS and CAC.

Transform

Backlinko

JULY 22, 2024

This turns your site from an afterthought into an asset that generates leads and sales. Now it generates over 680K monthly sessions, with 74% coming from organic searches. Now it generates over 680K monthly sessions, with 74% coming from organic searches. And make your site more user-friendly.

SEO

Buffer Marketing

AUGUST 7, 2024

In a report by CreatorIQ , 55 percent of TikTok users state that they trust a brand more when it's shared by a creator – and we can assume the same rings true for other platforms. Macro (100,000 to 1 million followers) : They have a significant reach and can generate substantial visibility for brands.

Influencer Marketing